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What Is Interaction to Next Paint and How Does It Impact Marketing?
Manage episode 451283274 series 3594073
Kandungan disediakan oleh Aspiration Marketing and Joachim Koch. Semua kandungan podcast termasuk episod, grafik dan perihalan podcast dimuat naik dan disediakan terus oleh Aspiration Marketing and Joachim Koch atau rakan kongsi platform podcast mereka. Jika anda percaya seseorang menggunakan karya berhak cipta anda tanpa kebenaran anda, anda boleh mengikuti proses yang digariskan di sini https://ms.player.fm/legal.
In this episode of the Aspiration Marketing Podcast, I dive into the intricacies of Interaction-to-Next-Paint (INP) and its profound impact on marketing. Have you ever experienced the frustration of clicking a button on a website only to wait endlessly for a response? That's where INP comes into play. As a Core Web Vital Metric, INP measures the responsiveness of your website, directly affecting user experience, conversions, and even search engine rankings. I explore how optimizing INP can lead to a faster, more engaging website, ultimately boosting your brand's perception and marketing success. Join me to uncover strategies for improving INP and ensuring your website thrives in today’s fast-paced digital landscape.
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