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Kandungan disediakan oleh Around the Hearth - A Hearthstone Podcast. Semua kandungan podcast termasuk episod, grafik dan perihalan podcast dimuat naik dan disediakan terus oleh Around the Hearth - A Hearthstone Podcast atau rakan kongsi platform podcast mereka. Jika anda percaya seseorang menggunakan karya berhak cipta anda tanpa kebenaran anda, anda boleh mengikuti proses yang digariskan di sini https://ms.player.fm/legal.
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The Agile Brand with Greg Kihlström®
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1 # 638: What's the ROI on those Big Game Ads? Featuring Nataly Kelly, CMO at Zappi 28:17
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Much is made about the creative decisions in ads for the Big Game, but how does all that money, those requisite celebrity cameos, and everything else that goes into these multi-million dollar investments translate into Return on investment? Today we’re going to talk about what the numbers tell us from all those high-profile ads and who the winners and losers of the Advertising Bowl are in 2025. To help me discuss this topic, I’d like to welcome Nataly Kelly, CMO at Zappi, who unveiled their annual Super Bowl Ad Success report on Monday. We’re here to talk about the approach, the results, and what those results mean for brands that invested a lot of money - and time - into their campaigns. About Nataly Kelly I help companies unlock global growth For more than two decades, I have helped scale businesses across borders, as an executive at B2B SaaS and MarTech companies. I’m Chief Marketing Officer at Zappi, a consumer research platform. I spent nearly 8 years as a Vice President at HubSpot, a multi-billion-dollar public tech company, driving growth on the international side of the business. Having served as an executive at various tech companies, I’ve led teams spanning many functions, including Marketing, Sales, Product, and International Ops. I’m an award-winning marketing leader, a former Fulbright scholar, and an ongoing contributor to Harvard Business Review. I love working with interesting people and removing barriers to access. RESOURCES Zappi website: https://www.zappi.io/web/ Connect with Greg on LinkedIn: https://www.linkedin.com/in/gregkihlstrom Listen to The Agile Brand without the ads. Learn more here: https://bit.ly/3ymf7hd Don't miss a thing: get the latest episodes, sign up for our newsletter and more: https://www.theagilebrand.show Check out The Agile Brand Guide website with articles, insights, and Martechipedia, the wiki for marketing technology: https://www.agilebrandguide.com The Agile Brand podcast is brought to you by TEKsystems. Learn more here: https://www.teksystems.com/versionnextnow The Agile Brand is produced by Missing Link—a Latina-owned strategy-driven, creatively fueled production co-op. From ideation to creation, they craft human connections through intelligent, engaging and informative content. https://www.missinglink.company…
Episode 100: So Long, and Thanks for all the Fish
Manage episode 232475163 series 1414011
Kandungan disediakan oleh Around the Hearth - A Hearthstone Podcast. Semua kandungan podcast termasuk episod, grafik dan perihalan podcast dimuat naik dan disediakan terus oleh Around the Hearth - A Hearthstone Podcast atau rakan kongsi platform podcast mereka. Jika anda percaya seseorang menggunakan karya berhak cipta anda tanpa kebenaran anda, anda boleh mengikuti proses yang digariskan di sini https://ms.player.fm/legal.
Well... this was an emotional one. After over 2 years we have reached 100 episodes, and this one will be our last. We've all been losing our enthusiasm for the game, and no longer feel like we can muster the enthusiasm to make a show about Hearthstone anymore. All that said though, we truly have enjoyed the ride, and have loved getting to knnow you, our community and listeners, and putting together the show each week; it's been a pleasure to do this with you all. Tune in one last time as we have EvilSquirrel back one more time to reminisce about some great memories of the show. If you'd like to still get in touch, you can still join our Discord server where we still hang out at https://discord.gg/xnF4RBd, however our Social Media accounts will be fairly dormant from now on. Big love, rebobson, Adam, EvilSquirrel et. al Intro song courtesy of Tenshi! Check her out on https://twitch.tv/musakui_tenshi! Exit music Copyright and property of Universal Music Publishing Group.
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4 episod
Manage episode 232475163 series 1414011
Kandungan disediakan oleh Around the Hearth - A Hearthstone Podcast. Semua kandungan podcast termasuk episod, grafik dan perihalan podcast dimuat naik dan disediakan terus oleh Around the Hearth - A Hearthstone Podcast atau rakan kongsi platform podcast mereka. Jika anda percaya seseorang menggunakan karya berhak cipta anda tanpa kebenaran anda, anda boleh mengikuti proses yang digariskan di sini https://ms.player.fm/legal.
Well... this was an emotional one. After over 2 years we have reached 100 episodes, and this one will be our last. We've all been losing our enthusiasm for the game, and no longer feel like we can muster the enthusiasm to make a show about Hearthstone anymore. All that said though, we truly have enjoyed the ride, and have loved getting to knnow you, our community and listeners, and putting together the show each week; it's been a pleasure to do this with you all. Tune in one last time as we have EvilSquirrel back one more time to reminisce about some great memories of the show. If you'd like to still get in touch, you can still join our Discord server where we still hang out at https://discord.gg/xnF4RBd, however our Social Media accounts will be fairly dormant from now on. Big love, rebobson, Adam, EvilSquirrel et. al Intro song courtesy of Tenshi! Check her out on https://twitch.tv/musakui_tenshi! Exit music Copyright and property of Universal Music Publishing Group.
…
continue reading
4 episod
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Around the Hearth - A Hearthstone Podcast
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1 Episode 100: So Long, and Thanks for all the Fish 1:07:18
1:07:18
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Well... this was an emotional one. After over 2 years we have reached 100 episodes, and this one will be our last. We've all been losing our enthusiasm for the game, and no longer feel like we can muster the enthusiasm to make a show about Hearthstone anymore. All that said though, we truly have enjoyed the ride, and have loved getting to knnow you, our community and listeners, and putting together the show each week; it's been a pleasure to do this with you all. Tune in one last time as we have EvilSquirrel back one more time to reminisce about some great memories of the show. If you'd like to still get in touch, you can still join our Discord server where we still hang out at https://discord.gg/xnF4RBd, however our Social Media accounts will be fairly dormant from now on. Big love, rebobson, Adam, EvilSquirrel et. al Intro song courtesy of Tenshi! Check her out on https://twitch.tv/musakui_tenshi! Exit music Copyright and property of Universal Music Publishing Group.…
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Around the Hearth - A Hearthstone Podcast
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1 Episode 99: What's Wrong with HSEsports? 57:22
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It’s a slow news week with the expansion having just hit, and while we’ll be telling you all about our experiences with the Rise of Shadows expansion, we’re also going to be waxing lyrical about a current hot topic: the state of Hearthstone esports. Between the Specialist format, the Masters Tour and Qualifiers, Grandmasters and everything else that was announced a couple months ago, we’ve now had enough time to assess just how the format change has panned out. Disclaimer: there is swearing through the main segment, so careful to keep it away from child ears. Deck of the Week is rebobson’s Big Maly Shaman: AAECAaoIBCC0A6fuAqCAAw35A/UE/gWyBp/9Apv/AoqFA/OKA62RA4qUA4+UA8SZA8WZAwA= Help us create the show and join our Patreon at: https://www.patreon.com/aroundthehearth Join our Discord server and hang out with us at: https://discord.gg/xnF4RBd Intro song courtesy of Tenshi! Check her out on https://twitch.tv/musakui_tenshi! Other links & Contact Info: Email: aroundthehearthpodcast@gmail.com Facebook: https://www.facebook.com/aroundthehearth/ Twitter: https://twitter.com/aroundthehearth Youtube: https://www.youtube.com/channel/UClr_KAFeLr3hKE7J9EKhRSw Twitch: https://twitch.tv/aroundthehearth Soundcloud: https://soundcloud.com/around-the-hearth iTunes: https://apple.co/2yxR0t2 PodBean: https://bit.ly/2vJ2BaX Spotify: http://tinyurl.com/athspotify…
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