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6: Real Time Data Driven Marketing with Deborah Holstein
Manage episode 184628304 series 1521373
Kandungan disediakan oleh Dave Burnett. Semua kandungan podcast termasuk episod, grafik dan perihalan podcast dimuat naik dan disediakan terus oleh Dave Burnett atau rakan kongsi platform podcast mereka. Jika anda percaya seseorang menggunakan karya berhak cipta anda tanpa kebenaran anda, anda boleh mengikuti proses yang digariskan di sini https://ms.player.fm/legal.
Deborah Holstein has held marketing leadership roles in both B2B and B2C SaaS businesses large and small for over 15 years. She is one of a rare breed of "full stack marketers" with hands-on experience across the disciplines of awareness/story-telling, acquisition, content marketing, product and lifecycle marketing as well as in-product experience optimizations to improve upsell and retention. Currently the CMO of EverString, and recently the VP Marketing at Hightail -- a creative collaboration solution for marketing and creative teams and she regularly contributes her marketing and leadership insights to a number of marketing and business publications.
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