Ep. 49 John Whitmore of 33Across sits down for a conversation with AdTechGod.

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The Lead Masks Mystery: Death on Vintém Hill 5:58

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In 1966, two Brazilian men were found dead on Vintém Hill under bizarre circumstances that continue to perplex investigators and conspiracy theorists alike. Lying side by side, their bodies were discovered wearing matching lead masks—shields with no eyeholes—alongside cryptic notes. Were they victims of a cult ritual, a failed experiment, or something even more otherworldly? See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info .…

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Episode 49 with special guest John Whitmore

John is the Senior Vice President of Business Development at 33Across.

In this episode of the Ad TechGod Pod, John Whitmore, the SVP of Business Development at 33Across, shares his journey in the industry and discusses the future of adtech.

we talk about the changes in media planning over the years, the impact of AI on the industry, and the importance of addressability and measurement. We also touch on the challenges and ethical considerations in the adtech space.

John emphasizes the need for the industry to evolve and take responsibility for its actions. He also shares his perspective on work-life balance and finding happiness in both personal and professional life.

Thank you Flashtalking for sponsoring this episode.

Takeaways

Media planning has evolved significantly over the years, from manual processes to the use of AI and data-driven targeting.
Addressability and measurement are key focus areas in the industry, especially with the impending changes in signal loss and privacy regulations.
The ad tech industry needs to take responsibility for its actions and move towards more ethical and transparent practices.
Finding work-life balance and prioritizing personal happiness is important for long-term success and satisfaction in the industry.

Chapters

00:00 Introduction and Guest Background
01:18 Getting into the Industry and the Evolution of Media Planning
04:45 The Impact of Digital and the Dot-com Boom
07:06 The Future of Ad Tech and the Role of AI
09:40 Addressability and Measurement in the Changing Landscape
15:21 The Challenges and Ethical Considerations in Ad Tech
20:35 Industry Responsibility and the Need for Change
26:10 Work-Life Balance and Finding Happiness in the Industry
28:42 Conclusion and Closing Remarks

Learn more about your ad choices. Visit megaphone.fm/adchoices

88 episod

#Entrepreneur #Business #Marketing #Careers #AdTechGod, The AdTech God #The AdTech God #Ad Tech

AdTechGod Pod

Ep. 49 John Whitmore of 33Across sits down for a conversation with AdTechGod.

AdTechGod Pod

published about a year ago

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MP3•Laman utama episod

Episode 49 with special guest John Whitmore

John is the Senior Vice President of Business Development at 33Across.

In this episode of the Ad TechGod Pod, John Whitmore, the SVP of Business Development at 33Across, shares his journey in the industry and discusses the future of adtech.

Thank you Flashtalking for sponsoring this episode.

Takeaways

Media planning has evolved significantly over the years, from manual processes to the use of AI and data-driven targeting.
Addressability and measurement are key focus areas in the industry, especially with the impending changes in signal loss and privacy regulations.
The ad tech industry needs to take responsibility for its actions and move towards more ethical and transparent practices.
Finding work-life balance and prioritizing personal happiness is important for long-term success and satisfaction in the industry.

Chapters

00:00 Introduction and Guest Background
01:18 Getting into the Industry and the Evolution of Media Planning
04:45 The Impact of Digital and the Dot-com Boom
07:06 The Future of Ad Tech and the Role of AI
09:40 Addressability and Measurement in the Changing Landscape
15:21 The Challenges and Ethical Considerations in Ad Tech
20:35 Industry Responsibility and the Need for Change
26:10 Work-Life Balance and Finding Happiness in the Industry
28:42 Conclusion and Closing Remarks

Learn more about your ad choices. Visit megaphone.fm/adchoices

88 episod

#Entrepreneur #Business #Marketing #Careers #AdTechGod, The AdTech God #The AdTech God #Ad Tech

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AdTechGod Pod « » Ep. 49 John Whitmore of 33Across sits down for a conversation with AdTechGod.

Ep. 49 John Whitmore of 33Across sits down for a conversation with AdTechGod.

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Ep. 49 John Whitmore of 33Across sits down for a conversation with AdTechGod.