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Breaking News: Appcast buys Bayard Advertising
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Manage episode 438856718 series 3394797
Kandungan disediakan oleh WRKdefined. Semua kandungan podcast termasuk episod, grafik dan perihalan podcast dimuat naik dan disediakan terus oleh WRKdefined atau rakan kongsi platform podcast mereka. Jika anda percaya seseorang menggunakan karya berhak cipta anda tanpa kebenaran anda, anda boleh mengikuti proses yang digariskan di sini https://ms.player.fm/legal.
In 2019, Germany-based Stepstone, one of the world's largest job board / recruitment marketplaces companies, purchased U.S.-based Appcast, one of the world's leading programmatic job ad distributors. Minutes ago, Appcast announced that it is purchasing U.S.-based Bayard Advertising, a 100-year-old, recruitment marketing agency.
Peter Zollman of AIM Group, paused his vacation in Utah to talk about the acquisition with his Cohost, Steven Rothberg of College Recruiter. Together, they provide a little background on each organization and are even able to work into the conversation a reference to the 1985 hit movie, "Back to the Future".
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