Podcast terbaik Retail Strategy (2024)

1
The Future Consumer is Omnimodal 34:03

4d ago34:03

34:03

Recorded live from BigSummit, Phillip and Brian join John Affourtit (Senior Director of Strategic Sales at Attentive) and Melissa Dixon (Senior Director of Content Marketing at BigCommerce) to share expert insights on the future of consumer behavior. Dig into the newest Future Commerce & BigCommerce report: New Modes, Redefining Personalization In …

1
Sur La Table’s Head of Brand Marketing on AI, Strong Leadership, and Secondhand Influence 53:17

7d ago53:17

53:17

“Get it in their hands” is Kristin Flor Perret’s (Sur La Table, Saucy) secret sauce to blending cutting-edge tech with genuine human connection. Learn how Sur La Table is futureproofing their business and blending education and connection with in-store and digital commerce on Amazon and beyond. Listen now! Dishing on Commerce and Connection Key tak…

1
What's In Our Future: The Fall Lineup 22:53

14d ago22:53

22:53

What an incredible eight years it has been here at Future Commerce, but wait until you see what’s coming next. There is a lot ahead that you won’t want to miss. In this episode Phillip gives you a little taste of what is to come and how you can make sure you stay in the know (because you’re really going to want to stay in the know). Buckle Up Key t…

1
Don’t Say Metaverse 51:40

21d ago51:40

51:40

feat. Justin Breton, Head of Brand Marketing and Innovation at Walmart How does an early adopter become a leader and consistently one of the most adaptive brands in the market? Listen now as Justin Breton shares the story of innovation Walmart is telling and how they are creating new worlds within the commerce landscape. The New Familiar of the Fut…

1
TEASER "Sounds Fishy" 3:11

28d ago3:11

3:11

Get ad-free episodes and bonus content, including the full recording of this podcast, by joining Future Commerce+ at futurecommerce.com/plus Save 20% on Future Commerce print journals and merch Private GPT access with Alani™ from BundleIQ Exclusive invites to physical events, dinners, and priority invites to industry events (SXSW, Art Basel, VISION…

1
The Sweat Lookbook 51:59

1M ago51:59

51:59

In this episode we speak with special guest Lee Glandorf, author of The Sweat Lookbook substack about the intersection of sports, fashion, and culture. Lee, a long-time friend of the podcast and former Director of Marketing at Tracksmith, shares her unique insights on how running culture, women's sports, and performance fashion are evolving. Listen…

1
Game Face: Female Athletes Are Redefining Commerce 47:25

1M ago47:25

47:25

feat. Alexa Lombardo and Candace Stewart Alexa Lombardo and Candace Stewart co-host this week breaking down the intersection of female athletes, beauty, and commerce. Learn how female athletes are revolutionizing both the sports and beauty industries through authentic storytelling and strategic brand partnerships. Listen now! Tunnel Fits: The Court…

1
Rewind: The Secrets Behind the Magic Quadrant 1:16:42

1M ago1:16:42

1:16:42

Feat. Aaron Sheehan In this rewind episode, we discuss a key topic: the analyst ecosystem and the influence of reports like Gartner's Magic Quadrant on the eCommerce industry. We explore how these reports are created, who they benefit, and their role in shaping market perceptions. Aaron sheds light on the complexities behind the rankings, the crite…

1
Rewind: Shifting Trends and Prevailing Patterns 48:59

2M ago48:59

48:59

In this episode of Future Commerce Rewind, our summer series where we compare today's news against episodes from the archives, we are revisiting Episode 341 with friend of the pod and cultural theorist, Matt Klein, to discuss the findings from his annual META Trends Report. Today, we're not just talking about trends and data. We're talking about a …

1
Rewind: Shopping with Ghosts 1:02:57

2M ago1:02:57

1:02:57

Parasocial Relationships Will Change Retail Forever Welcome to Future Commerce Rewind, our summer series where we compare today's news against episodes from the archives. Today, we revisit our historic 300th episode from 2023, where we explored the future of commerce shopping experiences through parasocial relationships. We also cover how the chat …

1
Technological Progress Through Multiplayer Behavior 20:57

2M ago20:57

20:57

We’re back exploring the intersection of technology, payments, and consumer behavior with guests Michaela Weber from BigCommerce and Sanjeev Gill from Stripe Live from VISIONS Summit: NYC. The conversation covers how modern ecommerce platforms and payment solutions are transforming the retail landscape. Join us to discuss the shift from traditional…

1
Rewind: AI, Classism, and the Digital Divide - Revisiting Episode 51 1:02:09

2M ago1:02:09

1:02:09

These show notes were written at a time before LLMs were available to the public, if that's any indication of In this episode from 2017, we covered: WILL WALMART BE COOL AGAIN? Lord and Taylor started selling on walmart.com with their own special homepage. Also, remember how Walmart acquired Bonobos and Modcloth? The world has changed, people. THE …

1
Monoculture in the Modern Age: How a Fragmented Media Landscape Co-Creates Moments that Matter 37:32

2M ago37:32

37:32

In this episode, we explore the dynamic interplay between traditional and new media with insights from retail analyst Heetha Herzog and culture writer Kate Lindsay live from VISIONS Summit: NYC. Moderated by Phillip, this conversation covers how media consumption shapes our reality, the influence of monocultural events, and the generational shifts …

1
How Liquid Death is Murdering Marketing 32:53

2M ago32:53

32:53

Live from the Retail Innovation Conference and Expo, feat. Dan Murphy, SVP of Marketing at Liquid Death In this episode, Phillip has a conversation with Dan Murphy, SVP of Marketing at Liquid Death, at the Retail Innovation Conference and Expo back in June about how the Liquid Death team does more with less by infusing comedy and incredible creativ…

1
Visions Live: Let's Get Personal: Creating Connection in the Age of AI 20:53

2M ago20:53

20:53

Recorded live at VISIONS Summit: NYC 2024, join Alicia Esposito for her sitdown with Seb Reetz, Bloomreach’s Solutions Consulting Lead of the Americas. They dive into the fascinating intersection of AI and art, exploring how AI is transforming both the creation and consumption of art discussing the ethical considerations, creative opportunities, an…

1
Blurred Lines: The False Dichotomy of Physical vs. Digital Spaces 39:58

3M ago39:58

39:58

Recorded live at VISIONS Summit: NYC 2024, join Paul Canetti as he sits down with Reggie James and Ruby Thelot. We explore the concept of being "too online" and whether the dichotomy between digital and physical worlds is still relevant. Ruby and Reggie share their thoughts on the cultural shifts driven by our online presence, the importance of phy…

1
From Cart to Checkout: Enhancing the Outdoor Retail Experience 48:51

3M ago48:51

48:51

Welcome to a special episode of Future Commerce, recorded live from the Outdoor Retailer conference held at the beautiful Tracy Aviary. In this episode, Brian sits down with industry leaders to discuss the future of omnichannel retail in the outdoor industry. Discover insights into enhancing the customer journey, reducing checkout friction, and opt…

1
Unlocking the Potential of Creator Networks 53:12

3M ago53:12

53:12

Feat. Nilla Ali, CEO of GAAN Creative Join us as we explore the impact of algorithms on content creation, the challenges of scaling media businesses, and the rise of creators as the new media moguls. Our special guest, Nilla Ali, formerly of BuzzFeed and CEO of GAAN Creative, shares her journey from leading BuzzFeed's commerce business to building …

1
Climbing New Heights: The Future of Outdoor Retail 1:02:54

3M ago1:02:54

1:02:54

LIVE from Outdoor Retailer 2024 In this episode, we explore the transformative trends shaping the outdoor retail industry LIVE from the Big Commerce Summer Camp during Outdoor Retailer. From the rise of resale markets, to the importance of real-time inventory data, we uncover how technology and cultural shifts are driving the future of outdoor reta…

1
Teaser CRAIGSLIST SWITCHBLADE 6:50

3M ago6:50

6:50

London PayPal Meetup: https://www.meetup.com/london-paypal-meetup-group/events/301151281/ Get ad-free episodes and bonus content, including the full recording of this podcast, by joining Future Commerce+ at futurecommerce.com/plus Save 15% on Future Commerce print journals and merch Private GPT access with Alani™ from BundleIQ Exclusive invites to …

1
Frictionless isn't Fictionless 53:06

3M ago53:06

53:06

Futurism in review: flying cars and frictionless commerce Phillip and Brian chat about the futurism movement in art and how it relates to commerce, specifically, the idea of passatisme, which is an obsession with the past that signals everything backward would be supplanted by futurism. Generally, it sounds a lot like effective acceleration or the …

1
What is Futureproof For Gen Alpha? 57:44

3M ago57:44

57:44

Walmart is Experimenting in the Present to Create the Future In this episode Phillip and Brian discuss Walmart Realm and the plays that Walmart has been making towards a younger female media-savvy audience. There's so much there that is shopping content, it is ecommerce-centric, but it's entertainment, and it just gets the ecommerce crowd so riled …

1
The Future of B2B Innovation 31:14

4M ago31:14

31:14

Recorded Live at B2B Online Chicago Philips has done a great job setting up a center of excellence for commerce, essential for larger conglomerates and companies with multiple divisions. Antonio Espinoza, Head of Digital Engagement and Strategy at Philips shares his insights in this interview with Brian at B2B Online Chicago. Listen now! Purchasing…

1
[DECODED] Frictionless Falsehoods 34:48

4M ago34:48

34:48

Funnels can change in the same way that ad creative is more personalized and targeted, and it's really hard to reproduce what ad creative looks like for you and for me because we are fundamentally different people. What if the funnel was also something that was truly dynamic and related more to who the person is or what the ad creative was that bro…

1
Creating Credible Content and Community-Building Collabs 46:58

4M ago46:58

46:58

Today on the pod, Emma Apple Chozick joins us and is an incredible guest who we've known for a couple of years now, and with whom we did a great collab, if you will, with her former employer Thingtesting. These days she is breaking down the world of cultural events and brand partnerships and also a little bit of the explainer content that's out the…

1
Teaser Microplastics in my WHAT? 4:45

4M ago4:45

4:45

Get ad-free episodes and bonus content, including the full recording of this podcast, by joining Future Commerce+ at futurecommerce.com/plus Save 15% on Future Commerce print journals and merch Private GPT access with BundleIQ Exclusive invites to physical events, dinners, and priority invites to industry events (SXSW, Art Basel, VISIONS) Ad-free e…

1
[DECODED] Wisdom and Witticisms 42:25

4M ago42:25

42:25

In the world of marketing, much like gambling, we take calculated risks. We strategize, we forecast, and we adjust. Today on Decoded, we'll look beyond numbers and wagers through Blaise Pascal, whose thoughts, often poetic and deeply personal, remind us that at the core of all of our strategies lies a human touch. “Good ideas don’t matter. Good peo…

1
Building Culturally Intelligent Brands 1:12:51

4M ago1:12:51

1:12:51

Phillip and Brian sit down and have an enlightening conversation with the author of Cultural Intelligence for Marketers: Building an Inclusive Marketing Strategy, Anastasia Kārkliņa Gabriel. This book is the “How It's Made” for building culture-shaping brands, providing more understanding of how boardrooms, researchers, and foresight professionals …

1
[DECODED] Polymaths and Philosophers 41:01

4M ago41:01

41:01

Gottfried Wilhelm Leibniz was much more than Isaac Newton's rival. He was a polymath who dabbled in everything from music to metaphysics and embodied the spirit of true deep generalism. Modern marketers can connect the dots, even if you didn't know they exist, by studying continual change: from calculus or clicks. "Absorb what's useful, reject what…

1
Are we Post-“Point-Solution” in eCom? 47:18

4M ago47:18

47:18

Ro Trivedi joins the show to discuss founding Pietra, a modern infrastructure platform that helps entrepreneurs start and operate eCommerce businesses more profitably. Listen now! Nobody Wants to Tinker on a Commodity Key takeaways: The ability to build billion-dollar businesses with small teams is within reach, thanks to technological advancements…

1
[STEP BY STEP] Data-Centric Decisions for Culturally-Relevant Brands 52:48

4M ago52:48

52:48

In this final episode of Step by Step Season 13, we sit down with Andy Judd and Liz Mayer to unpack the transformative power of data in shaping omnichannel strategies. This episode emphasizes the necessity of staying culturally relevant and adaptable to thrive in the ever-evolving eCommerce arena. Listen now! In this episode: {00:20:00} “I use the …

1
[STEP BY STEP] Exploring Channel Diversification for DTC Brands: How to Expand and Not Explode 35:04

4M ago35:04

35:04

Hear about Curology’s evolution from acne solutions to anti-aging and hair loss products and its retail ventures, featuring critical insights for DTC brands aiming to elevate their brands. Listen now! Category Expansion and Channel Diversity Hear about Curology’s evolution from acne solutions to anti-aging and hair loss products and its retail vent…

1
[STEP BY STEP] Maintaining the Cool Factor: Scaling Your DTC Brand in Traditional Channels 35:22

4M ago35:22

35:22

How does a DTC brand “grow up?” In our 13th season of Step by Step, we’re partnering with Keen Decisions Systems to answer that question as we explore how DTC brands evolve beyond their digital origins into mature omnichannel retailers. In this episode, we tap into industry expert, Greg Dolan, CEO of Keen Decision System’s insights and dive deep in…

1
[DECODED] Conjectures and Commerce 52:00

5M ago52:00

52:00

Is the “path of least resistance” a universally true experience? Do all customers experience resistance the same way? In this episode, Rishabh Jain and Rabah Rahil from Fermát explore this idea through the legacy of polymathic thinker Pierre de Fermat, who pioneered the principle of least time in the 1660s. Forging ‘desire paths’ {00:20:48} “In the…

1
Pickleball and the Enthusiast Economy 45:57

5M ago45:57

45:57

The enthusiast economy drives purchasing trends in all areas of the economy—especially in sports, driving consumers to desire the same equipment as the best players. Premium pickleball apparel brand PB5Star is futureproofing by building a sustainable business model and systems during accelerating growth. Listen now! PB5star and the Pickleball Pheno…

1
Teaser IMMUNE TO ADS 6:02

5M ago6:02

6:02

Get ad-free episodes and bonus content, including the full recording of this podcast, by joining Future Commerce+ at futurecommerce.com/plus Save 15% on Future Commerce print journals and merch Private GPT access with BundleIQ Exclusive invites to physical events, dinners, and priority invites to industry events (SXSW, Art Basel, VISIONS) Ad-free e…

1
Blink to Pay 49:31

5M ago49:31

49:31

Spatial commerce is all the rage thanks to the Apple Vision Pro… but are brands using it correctly? Phillip and Brian chat with a friend of the pod, Rob Petrosino, on the future of (spatial) commerce and digital twinning. Listen now! Your home is the store of the future Key takeaways: - Spatial computing is nascent, with current devices being bulky…

1
[DECODED] Potential and Prodigy 36:20

5M ago36:20

36:20

Each season on Decoded, we demystify a nebulous concept in commerce. In this season of Decoded, presented by FERMÀT, Phillip sits down with Rabah Rahil, the CMO at FERMÀT, to examine the legacy of these prolific thinkers, inventors, and polymaths, philosophers, and mathematicians whose work inspired Steve Jobs, Jeff Bezos, and Bill Gates. One of th…

1
All Hail the Corporate Anniversary 1:11:14

5M ago1:11:14

1:11:14

Phillip and Brian discuss the forgettable nature of AI music. Corporations' birthdays are an essential thing that we need to care about now. Also, an update on Lammers Law: everything eventually becomes an ad. PLUS: OSHA for the MIND?? Listen now. The Right to Disconnect Key takeaways: - Amazon is scaling back its Just Walk Out technology from its …

1
“Total Eclipse of the Cart" 52:15

5M ago52:15

52:15

There are fewer places for kids to be kids, and there are more places for kids to parrot the behaviors and consumer preferences of the adults. This intergenerational response to culture is affecting commerce… and vice versa. Join Brian and Phillip on this special lunar edition of Future Commerce, which turns into something even more *eclipsing*. Ho…

1
The Endless-ish Aisle 1:16:26

6M ago1:16:26

1:16:26

Phillip and Brian have FOMO over guerrilla marketing in the *bathroom*, and break down the Jackson family walkthrough of Meow Wolf’s Omega Mart. Stick around for BigCommerce CEO Brent Bellm’s sit down with Brian live from Shoptalk. “From $70M to $700M” Key takeaways: - ShopTalk has become the biggest pure-play event in North America for e-commerce,…

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The Future of Brand Activations feat. Paola Pugliese, Frette 35:57

6M ago35:57

35:57

“Customer obsession” is an overused phrase. But for Frette, it just might be true. Phillip and Brian sit down with Paola Pugliese of Frette to discuss heritage luxury, DTC-specific category extensions, and the future of brand activations at cultural events. Recorded live at eTail West. “Quiet Luxury is Not a Trend” Key takeaways: - The power of con…

1
Teaser NEVER GO FULL MOANA 9:55

6M ago9:55

9:55

Get ad-free episodes and bonus content, including the full recording of this podcast, by joining Future Commerce+ at futurecommerce.com/plus Save 15% on Future Commerce print journals and merch Private GPT access with BundleIQ Exclusive invites to physical events, dinners, and priority invites to industry events (SXSW, Art Basel, VISIONS) Ad-free e…

1
The Nerds Will Save Us 45:01

6M ago45:01

45:01

For FACEGYM, what is the multiplayer future? What are those incentives, and what do customers want in return? PLUS: A teardown of Web3 as it enters the slope of enlightenment. Listen now and join the discussion! “What does ‘better’ mean?” Key takeaways: - Web3's potential for mass adoption is still hindered by regulatory conditions and technical ba…

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TikTok Shutdown: "Platforms Represent Both Opportunities and Risk" (feat BK Beauty) 25:41

6M ago25:41

25:41

Breakout brand BK Beauty’s co-founders, Lisa and Paul Jauregui, discuss the potential consequences of a TikTok shutdown on the eCommerce landscape. While many brands use TikTok Shops as a growth channel to reach new audiences, the House passing a bill to shut down ByteDance's operation in the United States has sent shockwaves through the industry.…

1
The Addiction Economy 54:11

6M ago54:11

54:11

MrBeast has some recent learnings in trademark legalities and how hard DTC chocolate can be, and McDonalds is not answering back Phillip’s question. Plus, was the Super Bowl really the most-watched human event or do we just have too many ways you count who is watching, more people, and more widespread and varying broadcast options? And could a gian…

1
Teaser EMERGENCY POD: Klaviyo Launches Professional Services 4:59

6M ago4:59

4:59

Get ad-free episodes and bonus content, including the full recording of this podcast, by joining Future Commerce+ at futurecommerce.com/plus Save 15% on Future Commerce print journals and merch Private GPT access with BundleIQ Exclusive invites to physical events, dinners, and priority invites to industry events (SXSW, Art Basel, VISIONS) Ad-free e…

1
Why Haven’t Macro Trends Changed for the Last Few Years? 43:44

7M ago43:44

43:44

Has "doomerism" evolved since last year's report into something much more global? Has the wellness obsession been taken too far? Is the appeal of being a semi-luddite on the rise? Friend of the pod and cultural theorist Matt Klein discusses the findings from his annual META Trends Report. “Going Airplane Mode” Key takeaways: - A key takeaway from a…

1
Building Retail Right 57:23

7M ago57:23

57:23

The allure of building a retail space is strong these days, but doing it right is critical. How do you know when to spend big bucks on fancy tech and when to equip your employees more instead? What is the special sauce to creating an environment where customers will keep coming back? It’s an exciting time in retail and Rebekah and Libby give us ins…

1
Teaser Luddite Luxury, Acorn-Based Economies, Starbucks Star Days as Economic Indicator 4:23

7M ago4:23

4:23

Get ad-free episodes and bonus content, including the full recording of this podcast, by joining Future Commerce+ at futurecommerce.com/plus Save 15% on Future Commerce print journals and merch Private GPT access Exclusive invites to physical events, dinners, and priority invites to industry events (SXSW, Art Basel) Ad-free episodes and bonus conte…

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Podcast Retail Strategy

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