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Amazon PPC: How To Optimise Auto Campaign Using Negative Targeting

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Manage episode 359506470 series 3110663
Kandungan disediakan oleh Ngoc Truong. Semua kandungan podcast termasuk episod, grafik dan perihalan podcast dimuat naik dan disediakan terus oleh Ngoc Truong atau rakan kongsi platform podcast mereka. Jika anda percaya seseorang menggunakan karya berhak cipta anda tanpa kebenaran anda, anda boleh mengikuti proses yang digariskan di sini https://ms.player.fm/legal.

Amazon PPC management is an important task in Amazon FBA. In this episode, I’ll teach you how to optimise your Auto campaign using Negative Targeting, specifically:

1. How to choose Time period when reviewing Search Terms? 2. How to identify Irrelevant search terms, products? 3. What to do with Search terms that you’re on the fence about? 4. What to do with Broad-market/Short-tail search terms? 5. How often should you review Search Terms report? At different stages of your product, newly-launched and established. 6. How to add search terms including keywords and product ASINs to Negative Targeting? 7. When to add a search term to Negative Targeting at the Campaign level.

Watch on Youtube: @NgocTruongfba

Connect with me on Facebook: @NgocTruongPPC

Connect with me on LinkedIn: @NgocTruong215

Connect with me on TikTok: @NgocTruongfba

  continue reading

23 episod

Artwork
iconKongsi
 
Manage episode 359506470 series 3110663
Kandungan disediakan oleh Ngoc Truong. Semua kandungan podcast termasuk episod, grafik dan perihalan podcast dimuat naik dan disediakan terus oleh Ngoc Truong atau rakan kongsi platform podcast mereka. Jika anda percaya seseorang menggunakan karya berhak cipta anda tanpa kebenaran anda, anda boleh mengikuti proses yang digariskan di sini https://ms.player.fm/legal.

Amazon PPC management is an important task in Amazon FBA. In this episode, I’ll teach you how to optimise your Auto campaign using Negative Targeting, specifically:

1. How to choose Time period when reviewing Search Terms? 2. How to identify Irrelevant search terms, products? 3. What to do with Search terms that you’re on the fence about? 4. What to do with Broad-market/Short-tail search terms? 5. How often should you review Search Terms report? At different stages of your product, newly-launched and established. 6. How to add search terms including keywords and product ASINs to Negative Targeting? 7. When to add a search term to Negative Targeting at the Campaign level.

Watch on Youtube: @NgocTruongfba

Connect with me on Facebook: @NgocTruongPPC

Connect with me on LinkedIn: @NgocTruong215

Connect with me on TikTok: @NgocTruongfba

  continue reading

23 episod

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