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From identifying genuine prospects to closing deals faster and forecasting with accuracy, our episodes provide a clear, concise roadmap for sales success. Whether you're seeking to guide your team, hone your selling skills, or simply stay ahead of the competition, "5-and-a-half Minutes to Sales Superiority" is here to help equip you win sales with the knowledge and skills to outperform the competition and achieve sales superiority.
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Beyond the CRM: 7 Essential Tools for Sales Leadership to Support Sales Teams
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Feeling the pressure to boost your sales team's performance? This episode of 5 and a Half Minutes to Sales Superiority is packed with actionable tips for sales leaders, regardless of their team's experience level. In this episode, Rick Wimberly and Lorin Bristow discuss 7 key strategies you can implement to empower your sales reps and drive success…
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Improve Your Sales Skills: Tailor Your Sales Pitch Through Sales Discovery
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Welcome to "5.5 Minutes to Sales Superiority," where Rick Wimberly and Lorin Bristow guide you through essential sales tactics to enhance your sales skills. In this episode, "Improve Your Sales Skills: Tailor Your Sales Pitch Through Sales Discovery," we focus on the importance of customizing your sales presentations and sales demos to address the …
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Don't understand your prospect's buying process? It could cost you!
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In this episode of "5.5 Minutes to Sales Superiority," hosts Lorin Bristow and Rick Wimberly delve into the critical importance of understanding your prospect's buying process. They emphasize that while many sales professionals may eventually learn the logistics of a prospect's purchase, the real focus should be on grasping the entire buying proces…
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Another Secret to Sales Success: Those Executive Summaries We Often Skip
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In this episode of "5 ½ Minutes to Sales Superiority”, Rick Wimberly and Lorin Bristow tackle the often-dreaded but crucial part of sales: the post-discovery Executive Summary. Despite being a bit of a drag to create, they highlight how these summaries are key to showing your prospect you've actually been paying attention and are already brainstorm…
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The Ultimate Guide to Transformative Sales: Expert Pain Discovery Tactics
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In this episode of "5.5 Minutes to Sales Superiority," hosts Lorin Bristow and Rick Wimberly dive into the nuanced art of prospect pain discovery - a critical yet often misunderstood facet of sales. Shedding light on common misconceptions, they unravel why traditional approaches to identifying customer pain points may lead to dead ends and silence …
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Unlocking Sales Success: The Power of a Coach in Sales Discovery
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Discover the transformative power of a Coach in the sales discovery process with "5 1/2 Minutes to Sales Superiority" hosted by seasoned sales experts Rick Wimberly and Lorin Bristow. In this episode, they share insights from their extensive careers and a pivotal study on the traits of top performers in complex sales settings. Learn why facing comp…
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Four Secrets to Discovery Preparation: Unlocking Sales Success
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In this insightful episode of "Five and a Half Minutes to Sales Superiority," co-hosts Lorin Bristow and Rick Wimberly dive into the foundational phase of the discovery process: preparation. Lorin and Rick unveil four secrets that can significantly enhance your sales approach and set the stage for a successful discovery session. The episode kicks o…
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One of the Most Important Things You Can Do To Reach Sales Superiority
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Hosts Lorin Bristow and Rick Wimberly have been selling and marketing together for years, with lots of successes and tens of millions of dollars sold. They've learned that one of the most important things a sales team can do is get real good at discovery at a sales discovery process. Studies show sales teams that focus on improving discovery are up…
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