Jo Ferrone explores finding a gentle balance in both business and life because, as she says “being kind to ourselves is our superpower”. In a world where women are told they can do everything, Jo believes we can indeed do anything but trying to do it all often leads to overwhelm, burnout & health problems. Jo is excited to support women on their business journey with her uniquely holistic and empathetic approach and welcomes a range of expert guests who bring both wisdom & inspiration in equ ...
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Ep 45: Truly connected tutoring, with Sarah Brouner
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This week’s conversation is with scientist turned tutor, and owner of SB Tutoring, Sarah Brouner. Sarah is a multi award winner, including Professional Tutor of the Year 2022, Homeschooling Tutor of the Year 2023 and SEN Tutor of the Year 2024, so you’ll understand when I say that she really knows what she’s doing! But as you’ll find out, there is …
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Ep 44: You Don’t Have to Struggle to Show You Care, with Louise Brooks
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In this episode I welcome Louise Brooks back to the podcast… and what a joy it was too! I’d call this less of an interview and more of a conversation (a REALLY LOVELY ONE!) – a bit like one you’d have with one of your close friends, but the beauty of this one is that not only has Louise become a friend to me, but she is an exceptionally wise, inspi…
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In today’s episode I return from my podcast pause and in doing so share an honest account of how I at last got around to recording this return episode. It’s short and sweet, honest and open. Hopefully quite relatable too! Before you tune in I want to take this opportunity to invite you to my networking event which is taking place in Surrey on Tuesd…
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Ep 42: Workout Your Mind as Well as Your Body, with Kate Eckman
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Today I speak with Kate Eckman, a broadcast journalist, TV personality and author of The Full Spirit Workout: A Ten-Step System to Shed Your Self-Doubt, Strengthen Your Spiritual Core, and Create a Fun and Fulfilling Life. Kate brings her expertise in communications, performance, and mindfulness to her practice as a success coach for business leade…
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Ep 41: Building a Successful Online Business, with Ciara Attwell
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Today I speak with Ciara Attwell founder of My Fussy Eater & Pick Plates. As well as running two businesses, Ciara is a food writer, photographer and cookbook author too! Through her own personal experience of fussy eating kids, Ciara gives practical advice on how to overcome picky eating at home and encourage a more varied and healthy diet. Since …
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Ep 40: The Healing Power of a Heartfelt Business, with Caroline Stafford
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Today’s conversation is with Caroline Stafford, founder & creator of The Kitsch Hen. The powerful mission of this beautiful business is to spread kindness and brighten people’s days with hand-stamped biscuits. As with so many of the business owners I interview, Caroline didn’t ever ‘plan’ to launch a business in biscuits and it was nothing like her…
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Ep 39: Determination with Style, with Sallie King
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Today’s conversation is with Sallie King, a former lawyer turned furniture designer who started her own furniture brand Urbansize in 2015. Having grown frustrated at the lack of petite furniture basics when she moved into her flat in Greenwich, Sallie decided to design her own instead, before making the bold move to build herself a new career entir…
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Ep 38: Yoga to Support Your Menopause Journey, with Anna Coates
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This week’s interview is with Anna Coates, a Hatha yoga teacher and accredited Menopause Yoga teacher with an endless passion for sharing the magic of yoga with her community. After experiencing first hand how yoga can provide support and comfort as she navigated a challenging phase of her life, Anna is now on a mission to create nurturing, friendl…
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Ep 37: The Power of Consistency, with Kendra Alley
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Today I’m excited to bring you Kendra Alley, a barre instructor and so much more. Kendra’s business, barreALLEY, is a virtual fitness company offering new classes each week that are jam-packed with low-impact, dynamic movements of opposition paired with balance and cardio to promote proper body mechanics, endurance and posture. In this episode, Ken…
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Ep 36: Channel Your Voice, Follow Your Heart, with Kelly Fraser & Gemma Knight Jones
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In today’s episode, I’m delighted to be joined by Kelly and Gemma, the founders of Songbird Sessions, providers of inspired song and vocal coaching, and so much more! Having worked with a host of superstar artists, and featured on some of your favourite prime time television shows, its no wonder that this conversation relays observation, wisdom and…
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Ep 35: My mystery guest, with ...
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In today’s episode, I introduce my first mystery guest! Not only that, but this guest is a little different from those I’ve interviewed in the past, but I can assure you, it’s well worth tuning in to …! Connect with Jo: Email me to book a 1:1 Discovery call: jo@howdoesshedoit.life If you are interested in support to grow your business and confidenc…
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Ep 34: In Search of New Connection
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In today’s very personal solo episode, I confess how my need for connection lead to a moment of clarity, a change in circumstance and a change for the better. Intrigued? Listen on for more..! Connect with Jo: Email me to book a 1:1 Discovery call: jo@howdoesshedoit.life If you are interested in support to grow your business and confidence, learn mo…
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A super-short podcast this week; you’ll have to listen in to hear why! Links to the forthcoming networking events are below; https://www.eventbrite.co.uk/o/jo-ferrone-11268419623 Tickets are limited so book yours as soon as you can!
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Ep 32: Layers of Cake, Connection & Community, with Esther Bullock
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Esther Bullock started The Goldfinch Kitchen to showcase her talent for creating honest, natural and delicious cakes and patisserie. A former HR professional, Esther started her venture after having her two children, when she turned her passion for baking with natural ingredients into a thriving and successful business. Based in the heart of Surrey…
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Ep 31: Finding & Following your Inner Light, with Florence Lacroix
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My conversation with Forest school trailblazer Florence Lacroix was a sheer delight, and I just love all she shares, from her raw honesty about the career she stepped away from to the many gems of wisdom that she offers. She reveals how she left her teaching role to open a beautiful Forest School in Buckinghamshire called Tales and Trails, only to …
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Ep 30: Your Zero Waste Journey, with Mel Hemmings
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Mel Hemmings launched Bare + Fair ‘zero waste’ & refill shop after being inspired by the Zero Waste movement and her own family’s attempts at living more sustainably. Mel is passionate about encouraging people to take their next sustainable step, wherever they’re at on their journey. In this inspiring and educational conversation that we all need t…
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Ep 29: From Hobby to Successful Business, with Riyaza Rodriguez
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Riyaza Rodriguez is the Founder and creative vision behind Rock Paper Roses, a female led family owned online jewellery store. We cover so much in our conversation, including taking a career break after a health diagnosis, how Rock Paper Roses started small with just 4 products in the initial launch and Riyaza’s customer base starting from tapping …
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Ep 28: Embracing Your Style Confidence, with Susie Hasler
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My guest this week is the sassy and vivacious Susie Hasler, founder of Styled By Susie – a business (and movement!) helping women with their confidence by dressing for their body shape and colour. Susie’s life purpose is to show every woman her true and full potential, and to look and feel good in her clothes without permission from anyone else. Th…
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Ep 27: Starting Your Day Right, with Izi Friend
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My guest this week is Izi Friend. Izi runs The Piltatiz Tribe – which offers online pilates at home or on the go. Izi created this flexible space to ease any aches and pains and help you achieve a supple body and adaptable mind. As you listen to our conversation, you’ll hear that Izi indeed practices what she preaches and like so many of my guests,…
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Ep 26: Back to Vitality, with Helen Moynihan
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And so, today I chat with the fabulous Helen Moynihan! My wonderful guest today is Helen Moynihan; a Nutritional Therapist and Health Coach and owner of Venus Nutrition. Together with her colleague Victoria she supports women who want to invest in their health and get back to their 'best self'. They have a specialist interest in diabetes, pre-diabe…
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Ep 25: How to Stop People Pleasing with Helen Snape
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Today’s conversation is with the wonderful Helen Snape, a Healthy Relationships Coach who helps ‘good girls’ grow their guilt-free ‘No’ and find fulfilling relationships by building boundaries, confidence and effective communication skills. Helen has been coaching for over 10 years now and is qualified in mindfulness, body-oriented coaching and coa…
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Ep 24: Your Empowering Word of the Year
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In an era with so much external messaging cluttering our minds, Jo feels its important to get quiet, thoughtful and focussed on ourselves every now and then. In this episode Jo shares her belief in the power of stepping back, reflecting on what has been, and then using this opportunity to think clearly about how to move forward at the beginning of …
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Ep 23: Navigating Big Feelings, with Natalie Costa
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I know you’re going to love this episode with award winning coach, speaker and author Natalie Costa, whose ‘Power Thoughts’ coaching has helped thousands of children worldwide discover the tools to help them feel calmer, happier and more empowered! This conversation is SO interesting and there is much variety as the episode unfolds; Natalie’s journ…
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Ep 22: Self-compassion & so much more, with Suzy Reading
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Suzy Reading is so many things, all wrapped up into one incredibly powerful whole; a mother of two, an author, a chartered psychologist, a yoga teacher, a leading practitioner and advocate of self care, and so much more. In this conversation, we explore how her passion for self care was sparked when her experience of motherhood collided with the te…
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Ep 21: Music for your Business & Wellbeing, with Catherine Rannus
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Catherine has a unique place in the story of the HDSDI podcast, but as well as revealing exactly what that was and how it came about, there is SO much more to her story that we explore in this episode. Marrying her prowess as an incredible musician with the power of manifestation, she reveals how she created her own business right from the very sta…
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Ep 20: My story so far, with Jo Ferrone
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Today the tables are turned and Jo is a guest on her own podcast! In this unique episode, Resilience Coach Pam Cottman is the one asking the questions as Jo shares her story for the first time. Pam is an amazing guest host and Jo felt privileged to have this opportunity. Sharing her journey from corporate career to motherhood and how her own experi…
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A mini-sode today made up of an open & transparent conversation between Jo and Pam Cottman. This originally formed the beginning of tomorrow’s episode (which in itself is ‘different’ as Pam steps in as guest host, interviewing Jo! You’re going to LOVE it!), but Jo felt this short conversation required a platform of its own, as she believes many wom…
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Ep 18: Cleansing for the Soul, with Roxy Holdstock
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My guest this week is Roxy Holdstock, the dynamic and energised founder of Roxify, her business dedicated to decluttering and reorganisation. Roxy is a solution-based organiser who has a natural flair and passion for decluttering. She takes on board the emotional attachment to objects as well as the practical need for living space too, assisting cl…
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Well, this is different! A shorter than planned episode because, well… take a listen and I’ll tell you why! In this easy to digest solo-cast, I let you know how life has challenged me in the past few weeks, I share a hurdle I’ve worked hard to overcome recently thanks to the help and accountability of a beautifully kind and supportive business budd…
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Ep 16: From Burnout to Breakthrough, with Jen Thomas
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Today’s guest is Jen Thomas. Jen is an intuitive coach and spiritual mentor helping business owners unlock their intuition and harness the power of their emotions to create super successful businesses. With a 20 year corporate background, Jen knows what it is to exist in a fear-based energy and how disconnected and isolating that can feel. She also…
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Ep 15: One Mindful Step at a Time, with Emma Martin
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If you want to know how to make mindfulness work for you, then hit ‘play’ on this week’s podcast. Our guest is mindfulness practitioner Emma Martin, who relays the journey she embarked upon following her recovery from postnatal depression, before going on to train in mindfulness, counselling skills and mental health. This truly authentic conversati…
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Where are you at right now? Many of us aren’t glowing with that ‘back to school’ feeling that has felt so familiar in the past. Have you hit the ground running or are you a little tired and ‘out of sorts’? Whichever way you answer this question, you’re not alone! There is no right or wrong, and some of us (ummm, me) haven’t returned to social media…
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Ep 13: Prioritising You, One Step at a Time, with Alix Hubble
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This week’s guest is Alix Hubble, founder of ChickFit, a women’s health and fitness coaching business, where she works one to one, in groups and online with women at all ages and stages, from pregnancy right through to the menopause years. Alix focuses upon giving a healthy and holistic approach to healing the body and regaining fitness, by combini…
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Ep 12: Choosing The Path That Lights You Up, with Pam Cottman
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This week’s guest is Pam Cottman, a resilience coach, trainer, speaker and a mum of two boys. Pam tells the story of how she rose to become a school assistant headteacher, with a specific focus upon the personal and professional development of young people, her colleagues and her teams through teaching, mentoring and coaching. A passionate believer…
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Ep 11: Talking Pelvic Health, with Dr Brianne Grogan
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This week’s guest is Dr Brianne Grogan, a leading voice in the field of health and wellness through her FemFusion Fitness brand, and a pelvic health specialist. Dr. Bri is a breath of fresh air and all women need to be taking heed from her wealth of content across her various platforms, including her YouTube channel, podcast and online courses, to …
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Ep 10: High Vibes & Body Positivity, with Emily Watson
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This week’s guest is Emily Watson, an honest & empowering fitness and wellbeing guru. Her business, Whoop Fitness & Wellbeing is an uplifting lifeline for so many who are lucky enough to have discovered her dance classes, both online and in person. We cover so much in our conversation – with light-hearted chuckles along the way, before delving deep…
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Ep 9: Flying Free From Perfectionism (my on-going journey!)
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In this episode I open up about my own personal journey through recognising my perfectionist ways, and the subsequent impact they’ve had on areas of my life such as decision making, mental health and business. I explore how acknowledging our own tendencies, being thankful for them, but then tweaking them with kindness leads to positive results and …
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Ep 8: When a lifelong passion becomes your business, with Rameeza Rayner
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My guest this week is Rameeza Rayner who is an authentic and highly experienced cook, and a truly inspiring teacher. Her business ‘Rameeza’s Repertoire’ bloomed from her lifelong love of cooking. Specialising in teaching Indian and International cuisine, Rameeza runs cookery workshops empowering people to create the flavourful food they love! In th…
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Ep 7: The importance of boundaries and planning, with Jane Kent
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In this week’s episode I interview the wonderful Jane Kent, of Jane Kent Studio, who manages to blend both her creative and entrepreneurial sides to incredible effect. Jane reveals how her business grew and developed from its origins as she sought to build a lifestyle around being a mum, and then how her subsequent success has taught her the value …
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Ep. 6: Tailoring Your Business To Suit YOU, with Phoebe Scaife
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In this week’s episode I interview the wonderfully warm Phoebe Scaife, who is not only the founder of Ruby Moon VA, and therefore provider of support (with a smile!) to business owners, but also wife, mum of two, and so much more. We explore how she specifically sought to tailor her business to suit her own personality, working preferences and life…
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Ep. 5: Stepping Out Of Your Comfort Zone
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In this episode I explore how we can make the most exciting things happen by consciously stretching beyond the confines of our own personal comfort zones. It was Henry Ford who stated that ‘if you always do what you’ve always done, you’ll always get what you’ve always got,’ which seems to me to be both startingly simple, yet also wonderfully inspir…
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Ep 4. Embracing & overcoming your fears, with Louise Brooks
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In this week’s episode I interview the truly inspiring Louise Brooks, owner of Parenting Success (and hence provider of guidance, comfort and wisdom to many a parent), about her experiences both as an entrepreneur, and on her own personal journey as an individual. If ever you feel the need to draw inspiration from someone who appears on the surface…
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Ep. 3: Maximizing Your Potential at Networking Events
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If you’ve ever let nervousness or anxiety hold you back from attending a networking event, you're not alone! Many people describe networking as scary or intimidating, but making these authentic connections is so VITAL to achieving your goals and maximizing your business’s potential. In this episode, I’m giving you my BEST tips to flip your mindset …
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Ep. 2: The Word I’ve Stricken From My Vocabulary
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Do you believe you have to do everything, all the time? What does busy mean to you? It seems that being busy has become synonymous with being accomplished, and that you can only be successful if you are constantly doing things. But, being so busy leads to one thing — burnout. In this episode, I’m sharing some of my favorite tips to help you concent…
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Ep. 1: My Favourite (and Free!) Self-Care Tips
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As a woman, you’ve got a lot on your plate. Between work, family, and life, if you're often feeling burnt out, you’re not alone! On this very first episode of the How Does She Do It?!, I want to share with you the ONE thing you are leaving off of your to-do list that is VITAL to prioritize so that you can bring calm and peace in your life. Let’s di…
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