Want to be both a parent and a business owner — and actually enjoy it? Then let's play! I’m on a mission to make business ownership as fun as child's play for moms and dads. I interview mompreneurs who are rocking this double gig of parenting and business ownership — with some even throwing homeschooling into the mix. We'll talk about playful productivity, tools and tech for online businesses, sales, marketing, copywriting, and the playful life. You're in the right place if you want to build ...
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TPM#34 Creating or revamping your website? Do it like a Lazy Genius!
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Get ready to make website development a breeze! In this episode, Shelley Tonkin Smith is diving back into the world of websites, showing us how to tackle website creation or revamp projects without the stress. She's applying Kendra Adachi's Lazy Genius principles to website creation, making the process fun and manageable. Shelley walks us through t…
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TPM#33 Website Building: A Page-by-Page Guide from a Playful Copywriter
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Whether you're just getting started in business, or you've been in the game for a while, a professional website is difficult to live without... I must say, I consider a "home on the internet" that you own and control, an absolute MUST for a business owner. But building a website for your online business is not a one-and-done affair! Ask me, I know.…
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TPM#32 Ready for a LIGHTT approach to journaling?
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Shelley's discovered a chilled approach to daily journaling, designed to bring clarity and joy to the lives of busy mompreneurs. It's called the LIGHTT Journaling Method. Shelley shares her journey of rediscovering the power of journaling and outlines the six key components of her LIGHTT method: Lowlight, Insight, Gratitude, Highlight, Traction, an…
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TPM#31 Top 3 Small Biz Money Mistakes (and how to avoid them) with Anne Gray
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Are you making one of the top 3 money mistakes in your business? Today, my friend and fellow business owner, Anne Gray and I talk through these three mistakes and share our best tips for avoiding them. It's actually more like one BIG TIP, and (spoiler alert, it's the Proft First System, developed by Mike Michalowicz. I'm going to be leading a Profi…
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TPM#30 On using LinkedIn and other Social Media your own way
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Lauren Kinghorn gets very honest about what she thinks about social media in this, the third and final part of our interview. She shares about why she enjoys using Pinterest and LinkedIn; and then she goes into some detail about how she uses LinkedIn strategically for her business. What I kinda love about this episode is that it was recorded severa…
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TPM#29 How to be playfully productive with Lauren Kinghorn
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Today, Lauren Kinghorn joins me again to talk about playful time management and productivity – basically an answer to that blanket question, “How do you do it?” With a playful edge... Lauren is a serial entrepreneur and a mom. She’s such a bubbly and inspirational presence, so it’s no wonder that one of her other businesses is called Inspiring Momp…
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TPM#28 Brainstorming a Minimum Viable Product (MVP) for multi-passionate mompreneur Lauren Kinghorn's next business venture
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In this first episode of 2022, Lauren Kinghorn shares how she started and monetised her first blog, and then went on to set up two more blogging businesses. Now Lauren is starting a fourth business (!) around her passion for plant-based eating and so we spend some time in this episode brainstorming ideas for a Minimum Viable Product (MVP) for this …
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TPM #27 How to percolate productively, without procrastinating (a business episode, with coffee metaphors :)
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Percolating is not just for coffee ;) Your business ideas can also benefit from a bit of percolation, and by that I mean some time and space to develop — before you run headlong into action. BUT... when is percolating actually procrastination? And how can we as playful business owners percolate on our ideas... productively? Is that even possible? T…
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TPM#26 How to run your business when life gets tricky (no, it's not about work-life balance)
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I don't need to tell you that life can be tricky. If you need any convincing, just consider the last 18 months or so, since we started living in pandemic times. (By the way, I've taken to using the term "tricky" after becoming an avid fan of Dr Becky's parenting podcast, Good Inside). So in the midst of life's trickiness and challenges, how do you …
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TPM#25 Sales Page Copywriting and Tech Tips
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Get the Playful Sales Page Template at a 20% discount (before 30 September 2021) — that's $20 instead of the regular price of $25. This template will save you hours of time, approximately 10 grey hairs, and potentially thousands of dollars (or tens of thousands of rand!) on the services of a copywriter. That's because I've given you a proven sales …
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TPM#24 Why you need a Sales Page — like, yesterday!
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Get the Playful Sales Page Template at a 20% discount (before 30 September 2021) — that's $20 instead of the regular price of $25. This template will save you hours of time, approximately 10 grey hairs, and potentially thousands of dollars (or tens of thousands of rand!) on the services of a copywriter. That's because I've given you a proven sales …
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TPM#23 Playful productivity strategies for overwhelmed mompreneurs
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As a mompreneur, I'm sure it's safe to assume you don't have a whole lot of spare hours in your day. In fact, when you get some child-free time to focus solely on work, I'm sure you feel the pressure to be as productive as (super-)humanly possible! The thing is when we put ourselves under this kind of pressure, then it's difficult to feel playful. …
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TPM#22 When the going gets tough, the tough get playful — with Alison Deary of The Papery
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When the going gets tough, it’s often really difficult to feel playful. We have to feel safe to play and I think for many of us, feeling safe has been a bit of an issue over the past 18 months or so. My guest today has had her share of tough times in business and with her own health. Alison Deary, is the co-owner of The Papery, a proudly South Afri…
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TPM#21 Get featured on The Playful Mompreneur + the highlights of TPM so far
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It's the Playful Mompreneur Podcast's 21st Birthday (in number of episodes, not in years — just yet!) and I'd love to hear from YOU as I plan the next season of the show. Really — I'd love to HEAR your voice, asking me a 90-second question. You can record your question at playfulmompreneur.com, by hitting the big red "Start recording" button. Feel …
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TPM#20 The value of "sure thing" work in an uncertain world (reflecting on Jennifer Locke's interview)
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There's a lot of uncertainty in the world at the moment. As moms, we have to navigate this uncertainty not only for ourselves but also for our kids. And then there's the uncertainty involved with starting, maintaining, and growing a business for us as mompreneurs. I think we could all do with a bit of certainty in our lives, what ya think? So in th…
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TPM#19 Confessions of an "accidental mompreneur" — with author coach, ghostwriter AND business owner, Jennifer Locke
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"Business? Ugh!" That's the response you would have received if you went back in time to Jennifer Locke's college days and asked her whether she'd like to go into business. Yet, Jenn is now in her fifth year of running a successful business! A true Playful Mompreneur, Jenn spends no more than 15 hours per week on her business, leaving the rest of t…
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TPM#18 Practice: Why every Playful Mompreneur needs to do it! (Reflection on Candice's interview)
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Practice over Perfection. This is one of the "Plays" that you'll see coming up in my book The Playful Mompreneur — which is set for release on SA Women's Day on 9 August!!! In this episode, I reflect on my interview with Candice Alvey in Episode 17, highlighting how the practice mindset has fuelled the origin of her first business, Lexi's Lunch — a…
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TPM#17 Design your ideal life: How Candice Alvey fits in homeschooling, business ownership, and space for creativity
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As a Playful Mompreneur, you can design your life and business to your exact specifications. That’s exactly what my friend Candice Alvey has done. Candice has a blog and business called Lexi’s Lunch, where she writes about health and nutrition and shares delicious healthy recipes, perfect for families. In our interview, she talks about how she has …
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TPM#16 Join the Playful Mompreneur Playbook's Street Team
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Are you enjoying the Playful Mompreneur Podcast? Then I think you'll love my upcoming book, The Playful Mompreneur's Playbook. I'd also like to invite you to be part of my launch Street Team for the book. As a member of the Street Team, I'd need your help with: Promoting The Playful Mompreneur's Playbook to your networks when it launches. I'm pushi…
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TPM#15: Getting things done: The marathon or the sprint? BTS on book writing + reflections on Amanda’s interview
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When it comes to getting things done, which one do you gravitate towards? The marathon or the sprint? In this episode, I'm reflecting on my interview with the incredible Amanda Jefferson of Indigo Organizing (check out Episode #14). And I'm giving you a behind-the-scenes look at my book writing process as I near the end of the 6-month deadline I as…
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TPM#14 Less stuff, less stress, more space and more time for what matters #shedtheshoulds with Amanda Jefferson
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Are you a member of the Playful Mompreneur Club? Sign up here. I'll let you know when a new episode drops and share some bonus content with you too. Today’s episode found its own hashtag, #shedtheshoulds. My super spunky guest Amanda Jefferson said it at the beginning of our interview and then it kept cropping up as a theme. If you’re feeling like …
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TPM #13 What is play? And what does it mean for mompreneurs? (A Review of Stuart Brown's book, Play)
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Are you a member of the Playful Mompreneur Club? Go to playfulmompreneur.com to sign up. I'll let you know when a new episode drops and share some bonus content with you too — like free resources and excerpts from my upcoming book. After a dozen episodes of the Playful Mompreneur Podcast, I'm convinced that we're on to something when it comes to em…
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TPM#12 How to handle FOMO and embrace focus as a mompreneur (reflecting on Ashley's interview)
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Are you a member of the Playful Mompreneur Club? Go to playfulmompreneur.com to sign up. I'll let you know when a new episode drops and share some bonus content with you too — like free resources and excerpts from my upcoming book. Join Ashley’s FREE Screentime Challenge to create a digital wellness plan that's perfect for your family — May 24th to…
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TPM#11 Seriously playful — how Ashley Becker-Nunley infuses play into the serious business of mompreneurship
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Are you a member of the Playful Mompreneur Club? Go to playfulmompreneur.com to sign up. I'll let you know when a new episode drops and share some bonus content with you too — like free resources and excerpts from my upcoming book. Join Ashley’s FREE Screentime Challenge to create a digital wellness plan that's perfect for your family — May 24th to…
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TPM#10 On simplifying, prioritising, and going with your (energetic) flow — my reflections on Lynne’s interview
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Are you a member of the Playful Mompreneur Club? Go to playfulmompreneur.com to sign up for free. I'll let you know when a new episode drops and share some bonus content with you too — like free resources and excerpts from my upcoming book. OK Playful Mompreneurs, it’s time for us to rewrite the rules of business. I’m talking about the rules of big…
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TPM #9 How to turn your blog into a business — a blog monetisation lesson with Lynne Huysamen
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Are you a member of the Playful Mompreneur Club? Go to playfulmompreneur.com to sign up. I'll let you know when a new episode drops and share some bonus content with you too — like free resources for work-at-home business owners and excerpts from my upcoming book. xo, Shelley What’s a topic that you could talk about for hours? Someone asks you a qu…
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TPM#8 Playfully structured weeks and no-rules-weekends, with Lynne Huysamen
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Lynne Huysamen a mompreneur blogger. She has successfully turned her blog into a business that provides her with a full-time income by working weekday mornings only. In the afternoons, she’s in full mom-mode. And on the weekends, she goes into what she calls “sloth mode.” For full shownotes and to join The Playful Mompreneur Club, go to: playfulmom…
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TPM #7 On being bold and taking breaks for brainpower — my reflections on my interview with Brandy Mabra
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Being an entrepreneur, especially a mompreneur requires boldness. And last week’s guest, Brandy Mabra is a shining example of what it means to be bold in business and in life. In this episode, I reflect on my interview with Brandy and how her boldness comes from a place of playfulness. Her confidence in stepping up as the CEO of her business also h…
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TPM #6 On stepping up as CEO of your business, unapologetically — with Brandy Mabra
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What does being a CEO mean to you? Managing a corporation of hundreds or thousands of employees? Super important board meetings? And the power suit — you’ve gotta have the power suit! But in this new world of business, the definition of being a CEO has changed. And as a business owner, or aspiring business owner, you are a CEO — the power suit is o…
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TPM #5 How to develop a Minimum Viable Product/Offer to “do what you can, with what you have, where you are” — my reflections on Rowena Mabbott’s interview
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“Do what you can, with what you have, where you are.” That’s a Theodore Roosevelt quote, shared by Rowena Mabbott, my guest on last week’s episode of the Playful Mompreneur Podcast (Episode #4). At first, it sounds pretty obvious, simple even. But as I reflected on Rowena’s interview and on this quote, I realised that it has so many powerful implic…
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TPM #4 On the joys and lessons of taking "the hard way" in business with Rowena Mabbott
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You may have heard the business advice, “Scratch your own itch.” As in: solve a problem that you’re having and then market the solution to other people. This is the route that Rowena Mabbott took — but then realised a few years into starting her business that she had taken “the hard way”. Rowena is my guest on The Playful Mompreneur Podcast today a…
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TPM #3: On creating the life & business you want at your own pace — Shelley’s reflections on her interview with Wendy Ng
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Are you a member of the Playful Mompreneur Club? Go to playfulmompreneur.com and pop your email address in there to sign up. I'll let you know when a new episode drops and share some bonus content with you too — like excerpts from my upcoming book! In Episode 2, I interviewed Wendy Ng, a Dance and Movement Coach, Mama of three, and part-time Occupa…
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TPM #2: Coaching Business + OT Job + Mom: How Wendy Ng does it all, JOYFULLY!
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Wendy Ng is a Dance and Movement Coach for Moms, guiding them to become (or rediscover) a more joyful version of themselves. In addition to her coaching business and parenting her 3 kids, Wendy continues to practice as an Occupational Therapist for 4 days a week — so if you're looking to start a business alongside your current 9-5, then this one is…
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TPM #1: What does it mean to be a Playful Mompreneur? Shelley's inner critic, Cruelette de Smithers finds out...
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Things get playful right off the bat in this debut episode of The Playful Mompreneur, as the host of the show, Shelley Tonkin Smith is interviewed by her inner critic/alter ego, Cruelette de Smithers. Shelley talks about how she came to embrace more playfulness in her business, after taking the decision to homeschool her two boys exactly three week…
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