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WTF Gym Talk

Stuart Brauer

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WTF Gym Talk is a no-BS resource on how to run a successful business in the fitness industry. My content combines humor, education and entertainment. If you're tired of the same vanilla podcast content on growing your gym, then you'll def. want to tune in.
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As Your Digital Marketing Coach, I am on a mission to provide you marketing professionals, agencies, entrepreneurs, and business owners expert advice, both from myself as well as my expert guests, on how to leverage Digital First Marketing to grow your business, one episode at a time, This podcast will include advice on a broad range of topics all with the commonality of being related to digital marketing and having actionable takeaways for your business. Topics discussed will include digita ...
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Sell Like A Copywriter

Jess | Copywriter for Course Creators, Coaches, and Service Providers

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Are you a creative business owner who wants to write stand-out copy that sells your unique offers? Ever wish you could write copy for your sales page, emails, or content that feels good and makes you money...without wanting to rip your lashes out? Welcome to Sell Like A Copywriter, the podcast that will shake up your copywriting game and make your words work as hard as you do. I'm Jess, your copywriting teacher and writing bestie, ready to help you sign more clients, sell more offers, and ma ...
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Bringing you tips and thoughts as I run a successful IT business based in Hampshire. This podcast is an outlet for some of my content which talks about lessons I learn along the way, any tips or advice that I feel is worth sharing to others who are on a similar journey. Please follow me online via petematheson.co.uk and on Facebook!
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I will be bringing you weekly information, on how to become a successful business. Topics to include, selling your beats , when to mix your beats, dealing with Artists and how to protect your music. In addition will be educational tutorials, on how to manage your time with Artists and your own business. We all have to remember not and try to ware to many hats. I will be giving solid advice on how to outsource, album cover artwork and two track mixing and mastering. Enjoy the education and pl ...
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You want to start a podcast, but you’re unsure where to start. You need advice on how to grow or monetize your show, and stop being so scared that it won’t work! I can help by showing you what mistakes NOT TO MAKE and much more. Subscribe to the show and soak in the 18+ years of podcasting experience from Podcaster Hall of Fame Inductee Dave Jackson.
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The Justin Brady Show amplifies the best ideas, companies, entrepreneurs, and people on earth. Justin is an emerging tech PR communications guy that works in SEO, content strategy, PR and comms. When he's not amplifying his clients, he's amplifying ideas, companies, entrepreneurs, and people in the larger community. Past guests include: Howard Schultz, founder of Starbucks; Blake Irving, CEO of GoDaddy; Ancesty.com Founder Paul Allen; Best-Selling authors like Dan Ariely, Dan Pink, Matthew M ...
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Local First Podcast where you will hear interviews of local businesses, authors, and entrepreneurs—connecting local businesses to their communities. Behind every local business is a story to share. What I learned is behind every local business is a great story. My mission continues to share the stories of local businesses. I especially enjoy meeting with local business owners and interviewing them and learning their stories. It took off from there. The more interviews I produced with local b ...
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The Lifestyle Edit Podcast

The Lifestyle Edit Podcast

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Bulanan
 
Welcome to The Lifestyle Edit Podcast - a weekly show of thought provoking conversations and impactful fireside chat-style interviews led by our host and founder, Naomi Powell. Our goal is to empower you to get into the driver’s seat of your life and scale your business in a way that most aligns with the bigger context that you have for your life. Every episode is designed to ignite something in you, expand you and offer new perspectives as you consciously evolve in all facets of your life. ...
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In this episode of the School of Podcasting (episode 949), we get some great insights from media research expert Tom Webster. With a focus on optimizing podcast content and strategy, Tom and Dave explore common pitfalls that podcasters face, particularly the importance of engaging content from the outset. They discuss practical tips on improving po…
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Templates may seem like an easy fix when it comes to writing sales pages, emails, or content. But when it comes to building a brand voice that truly connects and makes you money, copywriting and marketing templates just don’t cut it. Today, we’re going to dive into why relying on templates is holding your business back, and how you can start writin…
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The way gyms have graded themselves on retention needs a correction.... —------------------------------------------------------------------------------------------------------------- I solve problems in your business and make you more money. Guaranteed. For over a decade I’ve been working with gym owners (via one-on-one consulting) to help create t…
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MADabolic has always maintained their core competency - group fitness classes. However, they've have nutritional guidance resources available to any client interested, for free. These resources were created by Finley Funsten, owner of the MADabolic Charlotte portfolio of three studios. But now, Finley and MAD HQ have decided to partner with Macrost…
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If you want your gym to stand out from the crowd, one of the following needs to be unique: 1. The problem you solve 2. How you solve it 3. The person you solve it for. —------------------------------------------------------------------------------------------------------------- I solve problems in your business and make you more money. Guaranteed. …
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If you're thinking of outsourcing some of the tasks involved with your podcast, this episode is for you. What is involved with creating an episode? What parts should I outsource? Where do I find an editor? How much does it cost? Mentioned In This Episode Join the School of Podcasting Community Profit From Your Podcast Book Power of Podcasting Netwo…
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Everyone on the internet seems to be spending hours selling in the DMs trying to convince people to buy, thinking it’s the only way to close a sale. But what if I told you there’s a better way—a way that doesn’t involve endless back-and-forth messages? In today’s episode, I’m going to share how I, and my clients, consistently close sales without th…
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While this is exactly how I came up in the industry, leveraging the outdoor space of my leased building, it is changing quickly as landlords are beginning to prohibit this activity. —------------------------------------------------------------------------------------------------------------- I solve problems in your business and make you more money…
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Unlock the secrets to mastering influencer marketing on TikTok with insights from Drew Moffitt, head of marketing at Kumospace. Discover how performance-based compensation and cutting-edge AI tools are transforming influencer campaigns, making them more effective and measurable. We explore how TikTok and influencer marketing became instrumental in …
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In this segment of Live Problem Solving, I'll be taking you through how I'm advising a current gym owner client think about making his new gym location feel + look like an expensive, premium brand. —------------------------------------------------------------------------------------------------------------- I solve problems in your business and mak…
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Value for Value or (podcasting 2.0) is NOT just about streaming Satoshi's (a very small amount of bitcoin). Today, we will discuss asking for support and what tools fit best for your situation. I may earn a small commission for some of these as I participate in their affiliate program. This costs you nothing and supports the show. Got Feedback On T…
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Ever feel like no matter what you do, you’re still hustling like crazy? You’re posting, sharing reels, creating content, hopping on sales calls—but you’re not getting the sales you know you deserve? In today’s episode of Sell Like A Copywriter, I’ll walk you through five signs that it’s time to focus on specific messaging, and how doing so can tran…
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Today's episode dives deep into the realm of digital entrepreneurship and offers invaluable digital marketing advice for all digital entrepreneurs out there. I share insights from a conversation with a friend and consultant who published a book on entrepreneurship in Japan and is now looking to roll out a new course. This episode unpacks the fundam…
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As a small business owner, even the most modest turnover in staff can leave you up shit's creek. That's why I always recommend that owners are constantly recruiting for talent, even if they are satisfied with the current person in that role. Here's how it works... —------------------------------------------------------------------------------------…
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If you jump straight into paid marketing without a solid organic marketing game. You're simply setting yourself up for failure and to burn a ton of cash. —------------------------------------------------------------------------------------------------------------- I solve problems in your business and make you more money. Guaranteed. For over a dec…
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MADabolic dropped a new promo video, and I'm going to go through it scene by scene and share what I think other gym owners can take away from this and apply to their own marketing content. —------------------------------------------------------------------------------------------------------------- I solve problems in your business and make you mor…
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Today I reflect on my trip to Washington DC to Podcast Movement 2024. We talk about the gear, some presentations, some things that could only happen at Podcast Movement in DC, and why there wasn't any carpet. I used the Rode Interview Pro Portable Microphone to record some interviews in the very noisy vendor hall. With this in mind, I thought I'd t…
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Does your sales page need a rehaul? In this episode of Sell Like A Copywriter, you'll learn how to audit your sales page so you can increase your sales, sign more dreamy clients, and make more money. We’ll talk about when you should audit your sales page, how to self-audit to save money, and when to outsource your audit for better results so you ca…
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In today's episode I sit down with Nicholas Bruneau, a seasoned communications consultant and author of Engage with Impact, to discuss the transformative power of digital advocacy. Nicholas shares his vast experience working with organizations like the United Nations and the World Bank, offering practical strategies for raising awareness, engaging …
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If you're in the CrossFit world, you're well aware that tragedy occurred at this year's annual CrossFit Games with the death of Lazar Dukic during the swim event. Following this event, there has been a lot of conversation around what this means for the brand of CrossFit and how it will or will not impact it's affiliates. Here's my thoughts... —----…
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Corey Davis is the founder of Core Blend Training, a semi-private tranining gym with 3 locations in Georgia. We were recently introduced by a mutual colleague and I was interested to see how (and why) he decided to corporately scale his locations within a regional market. https://www.coreblendtraining.com/ —-----------------------------------------…
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DISCLAIMER: Today's show contains adult content. Maybe listen to this one when the kiddies aren't around. Today, I share some insights that will explain why I spent close to $400 to fly to Atlanta for one day. Then I share some stories about some strange laws in the UK that are getting people arrested for posting memes and two words that cost a com…
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We're getting real about why your copy isn’t selling—and how you can change that in just 10 weeks. In this episode of Sell Like A Copywriter, I'm breaking down my signature program, Sell Like A Copywriter™️ - The Group Program, curated to help creative online business owners like you write copy that pulls in sales even when you're offline. If you'r…
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If you've lost trust in your employees (or anyone really), this framework might help. —------------------------------------------------------------------------------------------------------------- I solve problems in your business and make you more money. Guaranteed. For over a decade I’ve been working with gym owners (via one-on-one consulting) to…
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As the genre of "hyrbid fitness" continues to grow a la CrossFit, Hyrox, DecaFit, etc... How do you think the open gym models are going to adjust their facilities to accommodate? --------------------------------------------------------------- I solve problems in your business and make you more money. Guaranteed. For over a decade I’ve been working …
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Curious about optimizing your Instagram game? You'll love the insights I gained straight from an Instagram representative on maximizing growth and engagement. Learn the power of consistently posting Reels, engaging through carousels, and using the new "notify me" sticker on Stories to keep your followers hooked. I'll share tips on strategic hashtag…
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Here's how to leverage two different competing listing agents against one another to increase your odds at favorable lease terms. —------------------------------------------------------------------------------------------------------------- I solve problems in your business and make you more money. Guaranteed. For over a decade I’ve been working wi…
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Are you confident your podcast content is truly resonating with your audience? Many podcasters assume their content is "fine" without digging deeper. But there's a powerful way to gain invaluable insights directly from your listeners. In this episode, I share a game-changing strategy I recently used at my new job with Podpage. By conducting one-on-…
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If you want to make more money, stop making these three copywriting mistakes. In this episode of Sell Like A Copywriter, we’ll cover three reasons your copy isn’t selling and the steps to turn it around so you can sign more clients and make more money. You’ll leave this episode with actionable tips to audit, edit, and turn your copy into words that…
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Currently looking into new project management software, and thinking how I wish I had used this more when I owned my gym... ------------------------------------------------------------- I solve problems in your business and make you more money. Guaranteed. For over a decade I’ve been working with gym owners (via one-on-one consulting) to help creat…
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I've legally had to wait to tell this story. Hopefully, you can learn from my mistakes. —------------------------------------------------------------- I solve problems in your business and make you more money. Guaranteed. For over a decade I’ve been working with gym owners (via one-on-one consulting) to help create tailored solutions to solve their…
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Aspire for your business to be these things, in this order. —------------------------------------------------------------------------------------------------------------------------------- The only two group fitness franchises I would invest in… Industrious If you want a well-organized, high operational capacity, barbell-based group fitness experie…
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70% of podcasts are discovered via word of mouth (Jacobs Media). So if we can understand what makes someone recommend something, we can start to do that in our show. We heard words like affordable, quality, and unique. Some people recommend based on a relationship that delivers value. When you deliver something you can't get any place else. Got Fee…
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We’re talking about the number one disadvantage of social media marketing. In this episode of Sell Like A Copywriter, we’ll cover the primary disadvantage of social media marketing, owning versus renting your traffic sources, and why copywriting is the primary marketing measure to master so you can leave this episode with the knowledge and confiden…
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Are you struggling with delegation, holding yourself back from achieving peak success in your marketing and business ventures? In this episode of the Your Digital Marketing Coach podcast, I sit down with Dave Kerpen to unravel the secrets of mastering delegation. We'll explore how effective delegation, including outsourcing, can free up your time, …
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Vince Gabriele is a gym owner and thought leader in the small group training space. He has a new book out called The Ultimate Guide To Small Group Personal Training that you can download for free.. —------------------------------------------------------------------------------------------------------------------------------- The only two group fitn…
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My last day at Libsyn was July 12th, 2024. I'm starting a new chapter in my podcasting career, and so to announce the next chapter, I thought it might be fun (and maybe inspirational? ) for newbies to see what is possible with a podcast. Last week I talked about my journey through technology. I explained that where I am now is NOT where I started a…
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Mark Fisher is back on the podcast to discuss his new book, The Little Book of Gym Marketing Secrets, that is now available to you for free. Make sure to follow the incredible work Mark and his business partner Michael Keeler are doing with their Business For Unicorns mastermind. —--------------------------------------------------------------------…
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Not totally sure if you need a sales page vs a landing page? Both have their own unique characteristics and what you need depends on the results you want to achieve! This episode of Sell Like A Copywriter teaches you what a landing page is, what a sales page is, how to write both, and when to use which for your offer. Are you ready to master simple…
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Ever wondered how to master digital-first marketing? Join me as we explore the transformative world of digital marketing in my latest episode! This week, I introduce my fifth book, Digital Threads: The Small Business and Entrepreneur Playbook for Digital-First Marketing. I literally do a reading of the introduction and first chapter of the book to …
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If anybody knows about finding niche audiences, it's PH. —------------------------------------------------------------------------------------------------------------------------------- The only two group fitness franchises I would invest in… Industrious If you want a well-organized, high operational capacity, barbell-based group fitness experience…
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I had two people ask me about the "Behind the Scenes" operations of the School of Podcasting. I was nervous about doing this episode. If you're new to the show, I normally don't talk about myself for 47 minutes. As I had two people ask similar questions, I thought I'd share information about: Where I Started (start ugly - great book) My first podca…
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As a creative copywriter for online coaches, course creators, and service providers, sales pages are my favorite service to offer to bring my clients more money! But, writing a sales page effectively can take a lot of time, energy, and resources. In this episode of Sell Like A Copywriter, you'll learn my top 9 tips and sections to include in your s…
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#neverlate is the unique sales proposition that SWEAT440 is hoping will capture a niche market of boutique group fitness users. Matt Miller and Cody Patrick are the founders of the Miami based fitness franchise and have big plans for growth beyond their 20+ locations. Check out them out at www.sweat440.com —-----------------------------------------…
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Next time you're complaining about your member management software or your CRM, or any other SASS product that makes your life insanely easier 90% of the time, considering this perspective... —------------------------------------------------------------------------------------------------------------------------------- The only two group fitness fr…
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Jason Moore is the founder of Spren and he's convinced that the current methods of analyzing body fat percentages, HRV and other bio metrics are not as accessible as they can be. And after using Spren (and comparing it to my own Dexa scans), I think he's right. https://www.spren.com/ —----------------------------------------------------------------…
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Some people can "riff" off the top of their heads, while others need a script. Do whatever works for you, but when it SOUNDS LIKE YOU'RE READING, it can lose listeners. Today, I bring in Professional Voiceover Artist Jodi Krangle to give us some tips on how to sound natural. She also shares some insights on the voiceover industry and her pet peeves…
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Do you want to write call-to-actions that actually convert? Whether you are writing sales pages, content, emails, or ads...you need an effective call-to-action. In this episode of Sell Like A Copywriter, we’re talking about writing your call-to-actions in a way that sells. We’ll cover which CTAs work, how to write your call-to-actions, and some cal…
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Unlock the full potential of your business with ecosystem-led growth strategies, as we explore the transformative power of partnerships and secure data sharing with Bob Moore, the pioneering force behind Crossbeam. Discover how powerful collaborations can elevate both B2B and B2C companies. In our conversation, Bob Moore takes us on a journey from …
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If you've been in business for 18, 36 or 60 months, and you haven't developed your operational workflow (systems), you're fucking up. So let's talk about fixing it. —------------------------------------------------------------------------------------------------------------------------------- The only two group fitness franchises I would invest in……
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