We bring you conversations recorded in the studio at marketingSHOWCASE events around the UK. Our host James Marriott chats to experts from right around the world of marketing to get their insights into the industry, the latest trends, what's working and what's not, their wins and challenges - and loads more. --------- Find out more about marketingSHOWCASE and upcoming events at https://mktgshowcase.co.uk/ Get a taste of what marketingSHOWCASE is all about on YouTube: https://www.youtube.com/ ...
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Standout Women: Personal Branding, PR & Thought Leadership For Female Experts & Entrepreneurs
Michelle B. Griffin
𝗧𝗵𝗲 𝗦𝘁𝗮𝗻𝗱𝗼𝘂𝘁 𝗪𝗼𝗺𝗲𝗻 𝗦𝗵𝗼𝘄 is the podcast for impact-driven female experts, leaders, and entrepreneurs ready to become thought leaders. Learn actionable strategies and stories to get visible and build your personal brand and thought leadership for next-level opportunities and growth. Sound familiar? You’re brilliant at what you do, but feeling unsure, unclear, or unnoticed just won't cut it. Do any of these sound familiar? - Struggling to explain what you do? - Not sure what makes you stand out ...
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Leaving Corporate? How to Find Clarity and "Own Your Lane" of Opportunity, Impact and Profit: Standout Women Spotlight Tanya Windman
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Welcome to another episode of the Standout Women Series, where we spotlight female experts, founders, and entrepreneurs who are building their visibility, personal brands and thought leadership. Today, I'm highlighting one of my clients, Tanya Windman, who shares her journey of leaving corporate to launch her new consultancy, Windy & Co. Like Tanya…
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Introverts Unite: How to Love Networking and Marketing Yourself with Brenda Meller
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Don't let being an "introvert" keep you from getting visible and marketing your business. News flash: it's a self-limiting belief that's stopping you from greater opportunities. The good news is that many standout women experts and entrepreneurs are highly successful, and this doesn't stop them, including Brenda Meller, founder of Meller Marketing.…
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How to Define Your Niche for Your Personal Brand and Uniquely Stand Out With Natalie Hales
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Is it hard to communicate what you do so the right people notice? Are you tired of missing out on opportunities and clients that you deserve? Join Standout Women Show Host Michelle B Griffin and guest Natalie Hales, a brand strategist for financial advisors, for this deep dive on niche positioning your personal brand to stand out in a crowded field…
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How to Premium Position Yourself for Next-Level Visibility Opportunities: Standout Women Spotlight Shari Biery
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Welcome to another episode of the Standout Women Series, where we spotlight female experts, founders, and entrepreneurs who are building their visibility, personal brands, and thought leadership. Today, I'm highlighting one of my clients, Shari Biery, who shares her journey to uplevel herself and her business by getting more premium positioned to s…
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How to Guest On LinkedIn Live Stream Shows and Skyrocket Your Visibility: A Step-by-Step Guide With Gillian Whitney
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Guesting on LinkedIn livestream shows is one of the fastest ways to skyrocket your visibility and authority on the business platform of a billion professionals. It's an untapped publicity channel with numerous benefits and opportunities that can boost your brand and business. This week's episode will walk you through the do's and don'ts and fast tr…
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How to Launch a Niche Podcast for Your Personal Brand: A Checklist to Get Started With Traci DeForge
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Are you considering launching a podcast to boost your visibility, brand, and thought leadership? What high-level considerations, trends, and updates are needed before you launch? Join Standout Women founder and host Michelle B Griffin and podcast expert Traci DeForge, founder of Produce. Your Podcast, as we discuss what's needed to launch your show…
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Join us for a really interesting conversation with Helen Donkin about her role as Head of Marketing at Henshaws. We dig into what it's like to promote the work of a charity, and Helen's journey into her current role, and more. Get the lowdown on marketingSHOWCASE and our forthcoming events at https://mktgshowcase.co.uk/ This show is produced and ho…
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We chat to Ming from Manchester City about his role as Digital Analytics Manager. He gives some amazing insights into how the club use data and the scale of communicating with a worldwide fanbase. Get the lowdown on marketingSHOWCASE and our forthcoming events at https://mktgshowcase.co.uk/ This show is produced and hosted by James Marriott from ou…
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Jon Dytor, Close Brothers Asset Finance
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Jon visits our studio at marketingSHOWCASE Old Trafford to tell us more about Close Brothers Asset Finance. How do you market something with such a specific audience? And Jon reveals what he'd like to change about the marketing world. Get the lowdown on marketingSHOWCASE and our forthcoming events at https://mktgshowcase.co.uk/ This show is produce…
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Adam is CEO at Force24 based in Leeds and shares some amazing insights on his approach to key marketing challenges like email and automation. If you're looking for a fresh perspective on the things you're doing every day, this is the perfect starting point. Find out more about Force24's awesome work at https://force24.co.uk/ Get the lowdown on mark…
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We're joined by Helen Freeston who is Marketing Director at Paris Smith, a full service law firm with offices in Southampton and Winchester. Helen shares her thoughts on how to market services which are often quite complex and why she believes so strongly in getting out and meeting people. Find out more about Paris Smith at https://parissmith.co.uk…
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Nic Chambers-Parkes, HCRG Care Group
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Nic recently oversaw a complex and length rebranding process in his role as Director of Group Marketing at HCRG Care Group. He joins us for a chat about that process, the reasons behind the changes, and the processes they used. Find out more about HCRG Care Group at https://www.hcrgcaregroup.com/ Get the lowdown on marketingSHOWCASE and our forthco…
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Global is a huge player in the marketing and digital space, with a giant footprint spanning several platforms. Regional Managing Director Hugh Murray joins us at marketingSHOWCASE in Southampton to take a look into their business. Hugh reflects on how things have changed during his time working in the media and takes a little peek into the future a…
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How to Charge Your Worth, Quit Underselling Yourself and Make More Money As a Women Expert Entrepreneur with Chella Diaz
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Here's a hard truth: Women Entrepreneurs >>> You are underpaid... it’s time to charge your value. Those are the exact words from this week's Standout Women Show guest, Chella Diaz, who's on the same mission: to help women entrepreneurs become visible, get highly paid, and create the businesses and lives they desire and deserve. Learn the 3 Steps to…
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Jade gives her thoughts on the opportunities and challenges in marketing right now, as well as a bit of talk about condoms. Kind of. Find out more about Rebellion Marketing at https://rebellionmarketing.co.uk/ Get the lowdown on marketingSHOWCASE and our forthcoming events at https://mktgshowcase.co.uk/ This show is produced and hosted by James Mar…
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Sweets are great, right? So marketing them must be a breeze? Emily joins us to tell us what it's really like, what the challenges are, and her take on the wider world of marketing in 2024. Find out more about World of Sweets at https://www.worldofsweets.co.uk/ Get the lowdown on marketingSHOWCASE and our forthcoming events at https://mktgshowcase.c…
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What's it like working in marketing for a local authority? Kamila joins us to give us an insight along her her thoughts on challenges in marketing right now. Find out more about Haringey Council at https://new.haringey.gov.uk/ Get the lowdown on marketingSHOWCASE and our forthcoming events at https://mktgshowcase.co.uk/ This show is produced and ho…
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Kasim is Marketing Manager at training provider Workpays and tells us about his path into the role and why he's so passionate about helping apprentices. Find out more about Workpays at https://www.workpays.co.uk/ Get the lowdown on marketingSHOWCASE and our forthcoming events at https://mktgshowcase.co.uk/ This show is produced and hosted by James …
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Andrea tells us how she approaches marketing at Retail Assist, as well as how things have changed during her time at the company. Find out more about Retail Assist at https://retail-assist.com/ Get the lowdown on marketingSHOWCASE and our forthcoming events at https://mktgshowcase.co.uk/ This show is produced and hosted by James Marriott from our p…
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Michelle Cox, Kempston Controls
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Michelle is Group Marketing Manager at Kempston Controls and gives us her take on how to go about marketing something which is a little more on the complicated side of things. Find out more about Kempston Controls at https://www.kempstoncontrols.co.uk/ Get the lowdown on marketingSHOWCASE and our forthcoming events at https://mktgshowcase.co.uk/ Th…
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Laura Donnelly, West Midlands Trains
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Choo choo, our latest podcast is pulling in... featuring Laura from West Midlands Trains. We talk about how they balance key messages with responsive marketing due to the nature of public transport and James tries to wangle an invite to 'train control'. Find out more about West Midlands Trains at https://www.westmidlandsrailway.co.uk/ and https://w…
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Michael Younger, Rainbows Hospice for Children and Young People
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We take a look at a slightly different side of marketing, with Michael. He tells us all about the work of the Rainbows Hospice and they approach their often quite sensitive marketing output. Find out more about the Hospice at https://www.rainbows.co.uk/ Get the lowdown on marketingSHOWCASE and our forthcoming events at https://mktgshowcase.co.uk/ T…
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Working for a football club must be great, right? Well we find out from Matt, who explains why marketing in football is different to marketing in pretty much any industry. Spoiler alert: Plymouth DIDN'T get relegated. Find out more about the club at https://www.pafc.co.uk/ Get the lowdown on marketingSHOWCASE and our forthcoming events at https://m…
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We catch up with WebBox Managing Director Will Roberts to learn about their work and how he sees web trends changing and developing this year. Find out more about WebBox at https://www.webbox.digital/ Get the lowdown on marketingSHOWCASE and our forthcoming events at https://mktgshowcase.co.uk/ This show is produced and hosted by James Marriott fro…
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Priya Khaira-Hanks, OneAdvanced
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Priya tells us more about the work of OneAdvanced and her role as Senior Content Executive. There's a lot of talk about content marketing and what is working - and what isn't - in 2024. Get the lowdown on marketingSHOWCASE and our forthcoming events at https://mktgshowcase.co.uk/ Find out more about OneAdvanced at https://www.oneadvanced.com/ This …
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Abhi gives us the lowdown on AECOM as well as sharing her opinions on marketing channels, social media, strategy and loads more. Get the lowdown on marketingSHOWCASE and our forthcoming events at https://mktgshowcase.co.uk/ Find out more about AECOM at https://aecom.com/ This show is produced and hosted by James Marriott from our podcast partners S…
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Nick Marsland tells us about a platform you may not have considered before, Adsmart from Sky, and the marketing potential is gives businesses. Find out more about Adsmart at https://www.adsmartfromsky.co.uk/ Get the lowdown on marketingSHOWCASE and our forthcoming events at https://mktgshowcase.co.uk/ This show is produced and hosted by James Marri…
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Owen and Nathan from The Social Co talk all things marketing and social media. And beards, lots of beards. Find out more about The Social Co at https://thesocialco.co.uk/ Get the lowdown on marketingSHOWCASE and our forthcoming events at https://mktgshowcase.co.uk/ This show is produced and hosted by James Marriott from our podcast partners Sound M…
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Our next episode sees us grab a chat with Luke from Dotdigital. What does he think is the next big thing in marketing? Find out more about Dotdigital at https://dotdigital.com/ Get the lowdown on marketingSHOWCASE and our forthcoming events at https://mktgshowcase.co.uk/ This show is produced and hosted by James Marriott from our podcast partners S…
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Richard joins us for a chat about Spotler as well as the wider marketing world, with a particular focus of course on email. Find out more about Spotler at https://spotler.co.uk/ Get the lowdown on marketingSHOWCASE and our forthcoming events at https://mktgshowcase.co.uk/ This show is produced and hosted by James Marriott from our podcast partners …
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Colleen tells us all about the Trio Media and perhaps just as importantly, she introduces us to the one and only Sparky. Find out more about Trio Media at https://trio-media.co.uk/ Get the lowdown on marketingSHOWCASE and our forthcoming events at https://mktgshowcase.co.uk/ This show is produced and hosted by James Marriott from our podcast partne…
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James tells us more about Formus Pro and their services, along with his predictions for marketing trends through the year. Find out more about Formus Pro at https://www.formuspro.com/ Get the lowdown on marketingSHOWCASE and our forthcoming events at https://mktgshowcase.co.uk/ This show is produced and hosted by James Marriott from our podcast par…
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We grabbed a quick chat with Mr Bobble himself to find out more about his work and predictions for SEO and marketing trends in 2024. Find out more about Bobble Digital at https://bobbledigital.com/ Get the lowdown on marketingSHOWCASE and our forthcoming events at https://mktgshowcase.co.uk/ This show is produced and hosted by James Marriott from o…
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Our first episode of marketingSHOWCASE is with Tom Maskill from Webmart. We chat about this year's trends in tech and marketing among other things. Find out more about Webmart at https://www.webmartuk.com/ Get the lowdown on marketingSHOWCASE and our forthcoming events at https://mktgshowcase.co.uk/ This show is produced and hosted by James Marriot…
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A quick introduction to the marketingSHOWCASE podcast.Oleh marketingSHOWCASE / Sound Media
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How this Female Founder Is Building Her Personal Brand Growing Two Successful New Businesses - Standout Women Spotlight: Brittany Perez
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Welcome to another episode of the Standout Women Series, where we spotlight female experts, founders, and entrepreneurs who are building their visibility, personal brands and thought leadership. Today, I'm highlighting one of my clients, Brittany Perez, a nurse practitioner with a doctorate in clinical nursing, who shares her journey of launching t…
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Finding The Brand Inside of You (for Fast Results): Standout Women Spotlight: Leigh Maneri
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It's another Standout Women Series spotlighting female experts and entrepreneurs building their visibility, personal brands, and thought leadership. This week's episode features a recent client, Leigh Maneri, The Holistic Brand Strategist, who shares her journey on finding the brand inside you, digging deep, connecting all the dots with all that ma…
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How to Confidently Pitch (and Get Accepted) On Podcasts: The Step-By-Step Process With Podcast Publicity Expert Alice Draper
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Ready for PR to raise your visibility and authority in your field? Podcasts are one of the best ways to get in front of other audiences to share your message and expertise. If you're new to podcast publicity, this episode will share the exact process for getting your pitches accepted. Podcast publicity expert Alice Draper, founder of Hustinling Wri…
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How To Land Media & Speaking Opportunities Fast: The Power of a Clear Brand Message: Standout Women Spotlight: Sarah Anto
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It's another Standout Women Series spotlighting female experts and entrepreneurs building their personal brands and thought leadership. This week's episode features Sarah Anto, MBA, CPA, a consultant who empowers female founders preparing to launch their startups. Ready to launch her consultancy, Sarah had all the expertise but lacked a clear, conf…
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How to Find Clarity and Become a Category of One for Your Expert Business with Julie Ciardi
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As a woman in business, we all have moments when we are confused about the next big thing and seek professional clarity to get to the next level for more visibility, authority, and industry opportunities. But how and where do you REALLY find it? This week's guest, The Clarity Catalyst Julie Ciardi, shares her clarity vs. confusion reframe and how i…
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How This Female Founder Got Traction for Her Nonprofit Marketing Consultancy With Better Positioning and Messaging: Standout Women Spotlight: Catrina Ossmann
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It's another Standout Women Series spotlighting women in business, sharing exactly how they're building their personal brands. This week's guest is Catrina Ossmann, a nonprofit marketing leader and founder of Clever Ideas Marketing. As a previous client, Catrina shares her struggles of not being well positioned, having an audience that is too broad…
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How To Grow Your Personal Brand with PR: The Step-by-Step-Process to Land Coverage Now
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Are you tired of constantly churning out social media content to build awareness, credibility, and visibility for your personal brand as a woman in business? Good news—there's another visibility stream to leverage, and it's easier than you think: public Relations or PR. You don’t need to be a large company with deep pockets to benefit from the powe…
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How this Woman Executive Is Building Her Side Business and Personal Brand With Events: NEW Standout Women Spotlight Feature
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For International Women's Day 2024, I'm kicking off a new profile series: Standout Women Spotlight. In this series, I showcase past, present, and future clients and remarkable women in business who show us exactly how they're building their personal brands. This week's guest is Shermalyn Sidonie-John, by day a brand and marketing executive, and on …
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How These Four Women Business Owners Are Building Their Personal Brands on LinkedIn: Live from New Orleans From My First Brand Retreat
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Ready to build and boost your personal brand as a woman in business? Join us from the French Quarter in New Orleans for the kickoff of the Standout Women™ Amplified: Brand Your Way to a Bigger Business event. Hear the stories of Brenda Meller, RACHEL SIMON, and Michelle J Raymond live from New Orleans, the two-day brand-building intensive I hosted …
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ANNOUNCEMENT: My TWO BIG Updates to Amplify the Personal Brands of Women In Business
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Hey everyone! Thanks for tuning in after my brief hiatus. I've been busy working and launching my new pivot.. a direction that I was meant to be on all along. I think I called it my life's work in a recent LinkedIn post (see link below) Without giving too much away, I'll just say it's for women in business. especially those in mid-career who are so…
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How to Flex Your Courage Muscle and Get What You Want as a Woman In Business (More Visibility/More Money) With Laura Khalil
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As a woman in business. you're ready for bigger things this year, wrote the vision board, and documented it in the journal... But two weeks in...let's do a reality check. 🤔 Following last week's themes. It's about taking action. Are you making progress or stalled for that ONE big thing you want for yourself this year? Getting visible Attracting bet…
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How These 4 “Redirects” Overcome Your Inaction So You Can (Finally!) Put Yourself Out There with Jen Laffin
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Are you living in your "comfort cave" -- warm and cozy, but getting NOWHERE (and ready to do something about it?) For many of us, when we're ready for bigger outcomes and opportunities, we stay paralyzed with fear and inaction. Watching the world and others go by doing things we dream of and deserve. Let's make this the year you FINALLY do that thi…
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How to Triple Your Business in One Month: The Power of Niching and Positioning With Claire M Davis
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As a female founder, are you exhausted from constant social media and marketing efforts that just don't seem to pay off? If that's you, it might be because your strategy is too broad. It could be time to hone in on your niche, sharpen your positioning, and fine-tune your messaging. This can be your key to shifting from blending in to standing out. …
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How to Start Creating Content (or Better Content) on LinkedIn For Your Personal Brand With AuthoredUp Founder Ivana Todorovic
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Ready to start creating content on LinkedIn but don't know where and how to start? Last year, Ivana Todorovic was in your shoes and got so fed up with the overwhelm that she founded AuthoredUp, (my go-to, all-in-one creation and analytics creator tool) for personal brands to create with ease and consistency on LinkedIn. As a 7x entrepreneur and fem…
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How to Be "Opportunity Ready" for Your Personal Brand with Cher Jones
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You never know who is watching you...and you never get a second chance to make a first impression. In other words... is your brand #OpportunityReady? Whether it's your boss, your clients, colleagues, or the media, and especially on LinkedIn, opportunities are waiting for you but are you ready for them? This week's guest and fellow personal brand st…
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