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Margin Maximizers

Resonance Media Agency

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Margin Maximizers brings big business smarts to Medium Enterprises. In each episode, Soonah and Karen reveal the secrets to increasing your business's profits through an operational approach.
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Disruption Talks. Get insights on digital acceleration, winning strategies, innovation and scaling products. Every Tuesday we discuss the hottest challenges in tech with top experts from world-class companies like Chanel, Bolt, Farfetch, Wise and many many more. Hosted by Netguru's experts from the industry - be it Fintech, Retail, UX, Product/Project Management and others. Head to https://netguru.com/disruption/talks for more info about the show.
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In this episode of Blueprint Boost for Contractors, we sit down with DJ from Meldon HVAC to discuss how his business has thrived by actively engaging with the local community. From supporting local causes, DJ shares his journey of how putting people first and giving back has fueled growth for Meldon HVAC. We explore the strategies they’ve implement…
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This episode of Margin Maximizers dives into the critical role of financial forecasting in shaping the future success of businesses. It gives listeners an in-depth look at how effective forecasting can significantly enhance strategic business planning. Episode Summary: The episode opens with a discussion on the pivotal role of financial forecasting…
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Speakers: – Helene Labaume, Innovation & VC Funds Group Director at Carrefour – Nikita Gordeev, Chief Technology Officer at Snoonu Host: Krystian Bergmann, AI Consulting Lead at Netguru This session was a part of Disruption Forum Future of Retail.Oleh Netguru
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Speakers: – Felix Lutter, Head of Retail Innovation at Just Eat Takeaway.com – Ayman Kaheel, Ph.D., Chief Technology Officer at Breadfast Host: Tomasz Grynkiewicz, Head of Growth at Netguru This session was a part of Disruption Forum Future of Retail.Oleh Netguru
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Speakers: – Catalina Salazar, Global Head of Advertising at Wolt – Paul Ladevèze, VP of Product Design & User Research at Vestiaire Collective Host: Agata Rączewska, Innovation Consultant & Client Partner at Netguru This session was a part of Disruption Forum: Future of Retail.Oleh Netguru
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In this episode, we dive into the world of data-driven decision-making with Jared Hislop, from Bitumio. Join us as Jared shares insights on how businesses can leverage data to make smarter, more informed decisions. From understanding key metrics to applying data insights in real-world scenarios, this episode is packed with practical tips to help yo…
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Are you interested in digital health? Corporate innovation? Or even the future of healthcare? If you answered yes to any of those questions, this episode is for you. We sat down with Dan, Head of Innovation & New Commercial Partnerships at Sandoz Innovation Lab in Germany, to discuss how Sandoz is pioneering new approaches in patient care through d…
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In this episode, we're joined by Brandon Gaty from LettrLabs to explore the power of implementing an omnipresence approach in your marketing strategy. David & Brandon dive deep into how businesses can maintain a consistent presence across multiple platforms to engage their audience at every touchpoint effectively. We’ll discuss practical ways to ac…
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In this detailed episode of the Margin Maximizers podcast, Karen and Soonah discuss the intricacies of managing an effective operational Profit and loss (P&L) statement. They begin by highlighting the critical role of revenue as the foundation of the P&L and the importance of accurate revenue recognition, especially for businesses with complex supp…
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In this episode of Marketing that Moves, I sit down with Nirvana Jewell, representing Gemaire Distributors, to discuss the critical role of social media and digital marketing in today’s business landscape. Nirvana shares her expert insights on how HVAC businesses can leverage social platforms to boost visibility, engage with their audience, and dri…
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Join us for a conversation with Brynn Cooksey, affectionately known as the “Air Doctor” and the owner of Air Doctors Heating and Cooling. In this episode, Brynn shares his journey in leading his family's HVAC business, where his engineering solutions have revolutionized energy efficiency. We’ll discuss his approach to running a successful business,…
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Soonah and Karen work without a net for the first time as they welcome their first guest onto the show. Rod Peters from Eventum Optimum brings his expertise to Margin Maximizers, and this episode shouldn't be missed. A little about Rod - Rod commenced work as an accountant in public practice before moving to ASIC as a financial investigator for 7 y…
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In this episode of Blueprint Boost for Contractors, we sit down with Leland Smith, the founder of Service Champions Heating & Air Conditioning, to explore the secrets behind creating a customer-first culture in the home services industry. Leland shares his journey of building Service Champions Heating & Air Conditioning from the ground up and the s…
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Product Managers, Tech Leaders, and e-commerce Innovators—do you know how the quick commerce game works? Ever wondered what it takes to lead in that race? Hear from Matthew Neff, Chief Product Officer at Snoonu during this session of Disruption Talks. The episode was hosted by our one and only Barbara Rybicka, Consulting Director at Netguru. Questi…
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In this insightful episode, we sit down with Judd Burdon, the founder of Asphalt Kingdom, to explore strategies for seasonal contractors to transform their businesses into year-round revenue-generating machines. Judd shares his wealth of knowledge on diversifying services, optimizing workflows, and leveraging off-season opportunities to maintain ca…
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For the ninth episode of Margin Maximizers, we try something slightly different with a CLIP SHOW—a little "best of" that takes you behind why Karen and Soonah started Margin Maximizers. We discuss: One Source of Truth The User Experience Common Pitfalls At the end of the episode, we have a sneak peek of what's up next—spoiler alert—it's a guest! If…
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In this episode of The Blueprint Boost for Contractors, we’re thrilled to welcome Chris Crew, the driving force behind The Blue Collar Success Group. Chris and his team are dedicated to transforming the lives of contractors, business owners, and their teams in the electrical, plumbing, heating, and air conditioning trades. Join us as we dive into C…
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Are you concerned about the risks posed by AI in your like of work? Do you know how to make the most of AI for better risk management? Listen to this Disruption Talk with a special guest, Ido Lustig, ex–Chief Risk Officer at checkout.com. Ido has an impressive track record: - He launched a fraud detection tool that exceeded all targets. - He establ…
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In this episode, we sit down with Rob Bruce, a seasoned expert and key figure at Contractor Foreman, a leading construction management software provider. Rob shares invaluable insights into how Contractor Foreman is transforming the way contractors manage their projects, from bidding and budgeting to scheduling and safety compliance. We dive into t…
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In this eye-opening episode titled "Breaking Barriers - Outsourcing your Finance Dept." we delve into the transformative impact that outsourced CFO and FC services are having on the financial management of small to medium businesses. Starting with an overview of the traditional in-house model, the episode shares compelling real-life examples of bus…
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We’re thrilled to have Jared Hislop from Bitumio. In this episode, we dive deep into the world of asphalt innovation, exploring how Bitumio is revolutionizing the industry with cutting-edge technology. 🌍⚒️ 🔍 What You’ll Learn: The latest trends in estimating and scheduling for asphalt contractors How Bitumio is setting new standards in the industry…
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In this latest episode of the Margin Maximizers Podcast, Soonah and Karen explore the symbiotic roles of the Chief Financial Officer (CFO) and Financial Controller (FC). Together, they explore how CFOs and FCs collaborate to enhance strategic business decisions and financial operations. The discussion starts with a clear definition of each role, fo…
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In this episode, we are sitting down with Peter Wasmer of ProValet. ProValet, is the leading field service management software. With ProValet, you'll have all the tools you need to efficiently manage your pool service company, saving you time and increasing your productivity. Say goodbye to manual processes and hello to a more efficient and profita…
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How do Engineering Leaders at Spotify make the most of AI? We could try guessing but… decided to ask an insider. Don’t miss out on this Disruption Talks episode with Bryan Maloney, Former Engineering Leader at Spotify! “Experiences With ML & AI in Streaming Media R&D” is hosted by Agata Rączewska, Innovation Consultant & Client Partner at Netguru. …
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In Part 2 of the Margin Maximizers industry focus episodes we look at three more areas that the team will focus on. Construction, Manufacturing and Agriculture. If you think your business could use the help of the Margin Maximizers team, reach out to the email address below Karen Hildenbrand-Allery cfo@marginmaximizers.com.au…
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When was the last time you had your lunch delivered to your doorstep? We bet a majority here used food delivery services within the last 7 days. It’s possible thanks to disruptors such as Wolt, and it’s Wolt we talked to during this live session! This Disruption Talk “Measuring Success: Aligning Customer Value with Profitability” is perfect for: – …
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Richard Willard currently serves as the Vice President of Customer Success for BuyMax and BuyFin. In his role, Richard and his team focus on providing BuyMax and BuyFin customers with the resources needed to grow their businesses. BuyFin Payment Processing, which is offered in conjunction with third-party partners, helps you get paid faster by your…
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In the latest episode of Margin Maximizers, Karen and Soonah explain the first three Industries they aim to focus on and why they chose those industries. This is a two-part episode; next week, we will look at the next three, but today, we will look at E-Commerce, Engineering, and Trade Services. If you think your business could use the help of the …
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When news of the leaked Google Search API docs broke last month, our team quickly crawled them to look for anything relevant to local SEO. We found some valuable gems when looking through the documentation. See what steps your home service or construction business can take to improve your local marketing strategy today.…
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How to drive strong customer engagement? How to balance GenAI and compliance? How to make the most of personalization and what's the best way to reach GenZs? Conversation with Tal Brockmann, Founder & CEO at Finnovest, hosted by Wojciech Domagała, Delivery Lead at Netguru. This session was a part of Disruption Forum: Future of Finance.…
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How can we leverage AI-powered finance? What's the role of cross-industry collaboration and partnerships in fostering innovative solutions? How can businesses accelerate and optimize innovation in the sector? Speakers: – Seif Kabil, Innovation Strategy & New Ventures at ABN AMRO – Steve Blanchet, Head of Group Technology Strategy and Innovation at …
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What's the current share of checkout payment methods globally and by region? Where are we heading in terms of digital wallets? What's the outlook for BNPL? How can we support underbanked consumers? Speakers: – Frantisek Jungr, Head of Product CEE at Visa – Janusz Diemko, Investor, mentor and founder – Fintech and Payments expert with over 25 years …
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In this session, we explored trends and opportunities in AI and how to integrate them with your company's strategy. We understand it's not easy to navigate through the AI noise, so we'll share practical insights from Netguru's experience with over 20 AI and Gen AI projects, including: – Fintech Co-Pilot for API: Fixing major issues with API integra…
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What are the time-saving design principles for app globalization? How to manage compliance globally? What to keep in mind when building solutions for an international audience? Speakers: – Yael Barak, VP, Product Management at Worldpay – Bernard Golko, GM & Acting Management Board Member at Solution One Fund Host: Mateusz Krawczyński, Consulting Di…
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Just how far can you go in terms of personalization? How to build the most intuitive financial solutions? What are the ingredients of hyper-personalization in banking? Speakers: – Carina Grühser, VP Engineering at Solaris – Dorota Zimnoch, WW Executive Director - Innovation & Digital Strategy- Financial Services at Microsoft, – Ulrich Hoyer, Partne…
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Join Soonah and Karen as they uncover businesses' most frequent financial mistakes. They discuss the importance of proper training, effective systems, and a culture encouraging questions. Hear amusing stories like the "Spock theory" and timesheet troubles, and get practical tips to safeguard your business. Plus, learn from their personal experience…
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🤔 Have you ever wondered what sets apart engineering teams at tech giants? What makes their engineering culture so successful? How do they keep their teams motivated and productive? 🎙 Francis Lacoste isn't just any coach—he's a former engineering leader at Salesforce and Heroku. He knows firsthand what it takes to build teams that engineers love to…
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David is joined by Jonathan Pototschnik, founder of Service Autopilot. Jonathan began his entrepreneurial journey at just 15, mowing lawns, and has since grown his lawn maintenance business to serve over 5,000 residential and commercial clients. He also founded Service Autopilot, a leading business management and scheduling software, which supporte…
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In less than three years, the Schwarz IT KG tech team built over 120 apps using low code. 75% faster compared to traditional development. 🚀 Schwarz IT KG, the owner of well-known grocery chains Lidl International and Kaufland Deutschland, leverages technology to enhance efficiency across their supply chain. Today, their country’s teams are deliveri…
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In this episode, we are speaking with Dan Goodman of Building36. Building36 innovative smart home technology can be found in over five million homes. They provide advanced technology and connected devices that enable trade companies to efficiently deliver smart home solutions. The smart home solutions deliver all the conveniences modern homeowners …
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The tech industry is known for rapid changes. How do you prepare your teams for unexpected shifts, and what role does leadership play in these scenarios? The next guest of our Disruption Talks is Tim Boisvert, CTO at AirHelp, a company that has helped over 10 million people deal with flight disruptions. Prior to this role, Tim led engineering teams…
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Brigham Dickinson is president and founder of Power Selling Pros, a leading coaching and training firm dedicated to teaching businesses to wow more customers. Brigham started Power Selling Pros when he saw that call handlers needed assistance consistently converting calls to bookings. As a result, Brigham answered the need by creating the Pattern F…
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In episode two of Margin Maximizers, we unpack the user experience for new clients. A good and thorough onboarding process is essential to achieving positive outcomes; Soonah and Karen talk us through what their individual roles look like for new clients. If you think your business could use the help of the Margin Maximizers team, reach out to the …
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Owner Pat Morstad felt as though his business growth had plateaued. His company, Precision Landscape & Irrigation in Ottertail, Minnesota, had settled into a fairly regular routine of making around $1 million in revenue and $100,000 net profit annually since its 2012 launch. Hoping to move beyond those thresholds, Morstad set in place a company-wid…
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