New episodes every other Wednesday. Co-hosted by Carrie Nixon, Esq. & Rebecca E. Gwilt, Esq. Key topics center around healthcare law, policy, innovation, startups & digital health. Carrie Nixon and Rebecca Gwilt are partners at Nixon Gwilt Law, a healthcare innovation law firm exclusively serving Providers, Digital Health Companies, and Life Science Businesses seeking to transform the way we receive and experience healthcare. Find out more at NixonGwiltLaw.com.
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DHI Favorite: Episode 15:The Impact of Peripheral Healthcare Innovation with Meghan Gaffney, CEO of Veda Data Solutions
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In today’s episode, co-host Carrie Nixon talks with VEDA Data Solutions co-founder and CEO Meghan Gaffney about the impact of “peripheral” healthcare innovations, those platforms and technologies which were not initially designed for healthcare. Listen to discover: How a political entrepreneur and an astrophysicist saw an opportunity for healthcare…
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DHI Favorite: Episode 13: Startup, Merger, and Mental Health Advice from CEO of Headspace Health, Russ Glass
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What you’ll get out of this episode Why Headspace and Ginger merged into Headspace Health (and how that partnership came to be) Why Russ ventured into the digital health space after success in more traditional tech startups like Bizo (acquired by LinkedIn) What Headspace Health is doing to improve adolescent mental health—and how it impacts society…
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DHI Favorite: What Digital Health Innovators Need to Know About Selling to Hospital and Health System CIOs with Merritt Group EVP Tom Rice and Director of Healthcare Practice Erin Erban (Part 2)
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23:05
In this episode, you will discover: How to make KOLs a part of your strategy Why you need short, engaging videos What to budget for marketing Key Takeaways: The best way to utilize KOLs when reaching out to CIOS is to have them speak at your events. Part of your social media strategy should also be to boost your KOL’s profile and leverage the conte…
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DHI FAVORITE: What Digital Health Innovators Need to Know About Selling to Hospital and Health System CIOs with Merritt Group EVP Tom Rice and Director of Healthcare Practice Erin Erban (Part 1)
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18:59
In this episode you will discover: What surprising channels influence health system CIOs most What KOLs are and why they should matter to you How to apply trends and statistics from this report to your marketing efforts Key Takeaways: 75% of buyers get their product info from events, and that’s why it’s important to show up. When choosing which to …
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DHI Favorite: How Telepet is Changing the Face of Veterinary Medicine with Animal Policy Group Founder and CEO Mark Cushing
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Guest hosts Reema Taneja, Esq., and Kaitlyn O’Connor, Esq. of Nixon Gwilt Law sit in for a vacationing Carrie and Rebecca in this episode. These veterinary telehealth legal experts (and dog lovers!) talk to Mark Cushing, Founder and CEO of the Animal Policy Group, about the growing market for “TelePet,” which is telehealth for pets. Listen to this …
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DHI Favorite: Expanding Treatment Options for Opioid Use Disorder with Ophelia Founder Zack Gray
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In this episode, Carrie, Rebecca, and Zack discuss: Why Medication Assisted Treatment (MAT) is a proven treatment for Opioid Use Disorder (OUD) Why only 5% of clinicians are licensed to prescribe buprenorphine and how this drives traffic to the black market How telemedicine breaks down barriers and stigmas for clinicians and patients in the treatme…
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AI’s Role for Clinicians and Patients in Behavioral Health with LifeStance Health Chief Digital Officer Pablo Pantaleoni
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In this episode, you will discover: Starting with the unmet need Improving mental health access Human-centered design process Key Takeaways: Before you brainstorm an idea or conceptualize a product or service, consider first what problem, pain point, or unmet need you want to solve and build your organization or company around that. Improving menta…
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Transitioning a Pediatrics Research Project to a Commercial Healthcare Business with Picterus CEO Tormod Thomsen
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In this episode you will discover: The importance of business development in digital health startups Transparency with your investors Taking patient monitoring out of the hospital The advantage of building a key opinion leader network Key Takeaways: One common scenario in digital health startups is that they have a high technical and clinical compe…
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Practical Applications of AI in Healthcare with Joseph Zabinski, PhD of OM1
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In this episode, you will discover: AI is for optimization and not replacement The two hurdles to implementing AI in healthcare The benefit of LLMs in healthcare Using AI to improve diagnosis and treatment Key Takeaways: Every time there’s a new technology, there’s always a lot of fear surrounding it. With AI, we must always focus our intention on …
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DHI Favorite: What Digital Health Innovators Need to Know About Selling to Hospital and Health System CIOs with Merritt Group EVP Tom Rice and Director of Healthcare Practice Erin Erban (Part 2)
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23:39
In this episode you will discover: How to make KOLs a part of your strategy Why you need short, engaging videos What to budget for marketing Key Takeaways: The best way to utilize KOLs when reaching out to CIOS is to have them speak at your events. Part of your social media strategy should also be to boost your KOL’s profile and leverage the conten…
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DHI Favorite: What Digital Health Innovators Need to Know About Selling to Hospital and Health System CIOs with Merritt Group EVP Tom Rice and Director of Healthcare Practice Erin Erban (Part 1)
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In this episode you will discover: What surprising channels influence health system CIOs most What KOLs are and why they should matter to you How to apply trends and statistics from this report to your marketing efforts Key Takeaways: 75% of buyers get their product info from events, and that’s why it’s important to show up. When choosing which to …
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DHI Favorite: Understanding Digital Health's ROI with Charm Economics Founder Adam Block, PhD
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In this episode, Carrie, Rebecca, and Adam discuss: Why digital health startups need to calculate ROI What types of organizations to consider targeting as customers What range of ROI Adam sees digital health companies produce How to supercharge success by creating value pathways Key Takeaways: When you’re pitching to a CFO, they’re going to be look…
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DHI Favorite: 5 Essential Steps in Building a Revenue Model for Your Digital Health Business
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In this episode, Carrie and Rebecca discuss: What a minimum viable revenue model is What 5 questions they ask every new revenue model client Why healthcare business rules are different from every other industry Why determining a revenue model must include designing a compliant business arrangement What happens when your revenue model is noncomplian…
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DHI Favorite: Exploring the Rise in Home-Based Care with Sprinter Health VP Seema Otoya
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In this episode discover: How to apply experiences from other industries to healthcare Why you need to focus on customer experience in healthcare How to navigate the challenges of working in the home health space What the advantages are of being missions oriented Key Takeaways: Being in varied and different roles or industries gives you the unique …
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Leveraging Value-Based Enterprises to Create Business Model Flexibilities with Luis Argueso of InHealth Advisors
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In this episode, you will discover: A simple definition of a value-based enterprise Why are Value-Based Enterprise arrangements very well suited to digital health companies? How Value-Based Enterprises reward teamwork between organizations Key Takeaways: A value-based enterprise or VBE, is essentially a regulatory construct that permits substantial…
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How AI is Changing Treatment for Food Allergies with Ukko CEO Anat Binur
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In this episode you will discover: The food allergy and treatment landscape Protein design opening a new landscape of treatment possibilities Shifting from investing to the operational side of startups and navigating the world of biotech as a female CEO Key Takeaways: The treatment for food allergy is difficult because it requires a balancing act b…
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Protecting Intellectual Property for FemTech Founders with Patent Attorney Giordana Mahn
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In this episode you will discover: What is a patent? How soon should you invest in patent protection? What you need to know about design patents for digital companies What the advantages founders gain from talking to a patent attorney Key Takeaways: A patent gives you the right to exclude others from making, using, selling, or importing your invent…
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Interactive Patient Systems and the Digital Hospital of the Future with pCare CEO Dave Bennett
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In this episode, you will discover: How interactive patient care will impact the future of healthcare How vendors can be successful in the digital health space What technologists and innovators should keep in mind Key Takeaways: The pandemic accelerated the growth of the digitalization of healthcare. Healthcare providers need to look into leveragin…
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Improving Cost and Care Through Data Transparency with Arrive Health CEO Kyle Kiser
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In this episode, you will discover: Why price transparency is important How to understand the impact between a $0 option and a $250 option in the moment of decision How data transparency impacts patient access and health equity Key Takeaways: Moving to a more consumer-directed and consumer-focused model means focusing on creating more transparency …
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Expanding a DTx Business from the EU to the US with Petter Aasa of Vitala
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In this episode, you will discover: How continuous touch can help patients’ health improve continuously What the similarities and differences are between the EU and the US in the healthcare space Why healthcare companies should focus on preventive healthcare What Petter recommends for EU companies that plan to expand to the US Key Takeaways: Remote…
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The Shift in Healthcare Innovation Towards Globalization with Emily Reiser of TMC Innovation
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In this episode you will discover: What’s driving healthcare’s shift toward globalization How companies can learn from the world around them What big thing international healthcare companies are grappling with Why it is crucial to demonstrate ROI Key Takeaways: There’s a shift in healthcare innovation towards globalization. This can be seen from th…
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Why Telemedicine Is So Well-Suited for Menopause Care with Gennev CEO Jill Angelo
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In this episode you will discover: Why menopause is such an important time in a woman's life to pay attention to her health care Why telemedicine is perfect for menopause care Why millennial demand for personalized reproductive services will continue as they move into their 40-50s and what that means for workplaces Key Takeaways: Menopause is not a…
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Scaling a Digital Health Business with 2-Time CEO Ohad Arazi of Clarius
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In this episode you will discover: What the difference is in working for a corporation versus a startup when it comes to innovation How Ohad transitioned into the founder journey What the benefits are to using AI in diagnostics What it means to be problem-oriented rather than solution-oriented Key Takeaways: People often have an inaccurate view of …
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What Digital Health Innovators Need to Know About Selling to Hospital and Health System CIOs with Merritt Group EVP Tom Rice and Director of Healthcare Practice Erin Erban (Part 2)
23:05
23:05
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Disukai
23:05
In this episode you will discover: How to make KOLs a part of your strategy Why you need short, engaging videos What to budget for marketing Key Takeaways: The best way to utilize KOLs when reaching out to CIOS is to have them speak at your events. Part of your social media strategy should also be to boost your KOL’s profile and leverage the conten…
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continue reading
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What Digital Health Innovators Need to Know About Selling to Hospital and Health System CIOs with Merritt Group EVP Tom Rice and Director of Healthcare Practice Erin Erban (Part 1)
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18:59
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Suka
Disukai
18:59
In this episode you will discover: What surprising channels influence health system CIOs most What KOLs are and why they should matter to you How to apply trends and statistics from this report to your marketing efforts Key Takeaways: 75% of buyers get their product info from events, and that’s why it’s important to show up. When choosing which to …
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continue reading
1
Exploring the Rise in Home-Based Care with Sprinter Health VP Seema Otoya
30:56
30:56
Main Kemudian
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Suka
Disukai
30:56
In this episode you will discover: How to apply experiences from other industries to healthcare Why you need to focus on customer experience in healthcare How to navigate the challenges of working in the home health space What the advantages are of being missions oriented Key Takeaways: Being in varied and different roles or industries gives you th…
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continue reading
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Expanding Treatment Options for Opioid Use Disorder with Ophelia Founder Zack Gray
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29:18
In this episode, Carrie, Rebecca, and Zack discuss: Why Medication Assisted Treatment (MAT) is a proven treatment for Opioid Use Disorder (OUD) Why only 5% of clinicians are licensed to prescribe buprenorphine and how this drives traffic to the black market How telemedicine breaks down barriers and stigmas for clinicians and patients in the treatme…
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Investing in Women Founders with Portfolia CEO Trish Costello
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In this episode, Carrie and Trish discuss: What the consequences are when women’s health is underfunded Why women’s health is underfunded How to drive innovation in women’s health What the emerging issues are in women’s health Key Takeaways: Innovation in women's health has been woefully underfunded and it results in compromised health outcomes and…
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Improving the Effectiveness of Home-Based Care with Reverence CEO Lee Teslik
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In this episode, Carrie, Rebecca, and Lee discuss: How fragmentation in the healthcare system severely impacts the effectiveness of care Why value-based care is essential to the optimization of home-based care What causes staffing shortages and how to address these issues Key Takeaways: There isn't a lot of coordination that readily happens between…
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Understanding Digital Health's ROI with Charm Economics Founder Adam Block, PhD
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In this episode, Carrie, Rebecca, and Adam discuss: Why digital health startups need to calculate ROI What types of organizations to consider targeting as customers What range of ROI Adam sees digital health companies produce How to supercharge success by creating value pathways Key Takeaways: When you’re pitching to a CFO, they’re going to be look…
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Digital Health Solutions and Value-Based Care with CareSignal CEO Blake Marggraff
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In this episode, Carrie and Blake discuss: What exactly is "deviceless remote patient monitoring"? Why did CareSignal choose to focus in the value-based care space as early as 2015 -- and how did they succeed there? What role do Social Determinants of Health play in value-based care models? Key Takeaways: Deviceless remote patient monitoring strike…
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5 Essential Steps in Building a Revenue Model for Your Digital Health Business
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15:58
In this episode, Carrie and Rebecca discuss: What a minimum viable revenue model is What 5 questions they ask every new revenue model client Why healthcare business rules are different from every other industry Why determining a revenue model must include designing a compliant business arrangement What happens when your revenue model is noncomplian…
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Episode 33- Privacy and Security Frameworks for Connected Devices and the Internet of Medical Things
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What you’ll get out of this episode Rebecca talks with Bethany Corbin and Ashleigh Giovannini, two powerhouse attorneys at Nixon Gwilt Law. These national and international privacy experts highlight what healthcare innovators need to know about the Internet of Medical Things and the evolving privacy and security frameworks for digital health connec…
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Episode 32: How upcoming laws and policies will impact the future of virtual care with American Telemedicine Association VP Kyle Zebley
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What you’ll get out of this episode Carrie talks with American Telemedicine Association (ATA) Vice President of Public Policy Kyle Zebley about how upcoming laws and policies will impact the future of virtual care. Listen to Discover: What the significance of the new bill, H.R. 4040, that was recently passed by the US House of Representatives, is a…
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Episode 31: How TelePet is changing the face of veterinary medicine with Animal Policy Group Founder and CEO Mark Cushing
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What you’ll get out of this episode Guest hosts Reema Taneja, Esq., and Kaitlyn O’Connor, Esq. of Nixon Gwilt Law sit in for a vacationing Carrie and Rebecca in this episode. These veterinary telehealth legal experts (and dog lovers!) talk to Mark Cushing, Founder and CEO of the Animal Policy Group, about the growing market for “TelePet,” which is …
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Episode 30: How to reduce burdens on providers through technology with Wellbe founder James Dias
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What you’ll get out of this episode Co-host Carrie Nixon talks with Wellbe Founder and CEO James Dias about how to promote how to reduce (or even remove) burdens on providers through technology—which promotes provider buy-in of innovations and better patient results. Listen to this episode to discover: How automated patient care/guidance supports p…
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Hospital at Home for Hospitals and Digital Health Vendors with Health System Virtual Care Expert Casey Papp, Esq.
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What you’ll get out of this episode Co-host Carrie Nixon chats with healthcare innovation attorney Casey Papp, an expert in the operational and legal nuances of providing virtual care management services within a health system. With McKinsey & Company predicting “up to $265 billion worth of care services for Medicare fee-for-service and Medicare Ad…
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#28: Navigating Sociopolitical Issues in Emergency Contraception with Stix Cofounder Cynthia Plotch
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What you’ll get out of this episode: Cohost Rebecca Gwilt talks with Stix Cofounder Cynthia Plotch about women’s health—an especially timely conversation given the leaked Roe v. Wade decision. Be sure to take our survey (also linked below) to help shape the roundtable we’re hosting this summer with policy makers, advocacy groups, Femtech companies,…
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#27: Reimagining the role of pharmacists through virtual consultations with the Co-Founders of RxLive
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What you’ll get out of this episode In this episode, Carrie Nixon talks with husband and wife team, Mark and Kristen Engelen, co-founders of RxLive, a digital health company that re-imagines the role of pharmacists through virtual consultations with patients of value-based care delivery organizations. Listen to discover: How pharmacists can play a …
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#26: Raising non-dilutive funding and why it’s important to have policy/government strategy, even as a startup
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What you’ll get out of this episode In this episode, Rebecca Gwilt talks with Liz Powell from G2G Consulting. Liz has joined Rebecca to talk about a few things that digital health companies might not have on their radar, but which can be transformative for their success, such as raising non-dilutive funding and why it's important to have a policy/g…
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#25: Using Augmented Reality in Physical and Occupational Therapy with Lindsay Watson of Augment Therapy
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What you’ll get out of this episode In this episode, Carrie Nixon talks with Lindsay Watson of Augment Therapy, a company which combines the best of augmented reality and telehealth to improve the delivery of pediatric physical therapy. Listen to discover: Why innovation and investing in pediatrics is often overlooked Why digital health tools are s…
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#24: Using Digital Health to Address Chronic Conditions with Dr. Omar Manejwala of DarioHealth
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What you’ll get out of this episode In this episode, Rebecca talks to Omar Manejwala, MD, Chief Medical Officer of DarioHealth. He focuses on the impact of behavior on chronic diseases at scale. He is also one of the nation’s leading experts on addiction medicine, substance use disorders, behavioral health and mental illness. His clear explanations…
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#23: The Role of Virtual Providers in the Telehealth Ecosystem with Wheel CEO Michelle Davey
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What you’ll get out of this episode Rebecca talks to Michelle Davey, CEO of Wheel, the industry’s first model for delivering high-quality virtual care at scale by empowering clinicians and providing new efficiencies for healthcare companies. This engaging conversation covers: Where the idea for Wheel started What role virtual providers play in the …
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#22: Hands-on Investing and Pitching Advice With Empactful Capital Managing Director Sal DeTrane
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What you’ll get out of this episode Carrie talks to Sal DeTrane, managing director of Empactful Capital, a venture capital firm focused on early and growth stage healthcare opportunities. This engaging conversation covers: How Empactful Capital’s investing model is different and why Sal believes it’s the best way to invest Why they selected value-b…
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#21: Women’s Health Innovation through FemTech, with Women of Wearables Founder Marija Butkovic
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What you’ll get out of this episode Carrie talks to Marija Butkovic, Founder and CEO of Women of Wearables, a global organization of women and allies in wearable tech, femtech, and healthtech. This engaging conversation covers: How companies are innovating specifically as it relates to Women’s Health What the landscape around funding female-led com…
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#20: Mission-driven startup advice from 4X growth star Anna Lindow and what she’s doing next with Brave Health
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What you’ll get out of this episode Rebecca talks to Anna Lindow, CEO & Co-Founder of Brave Health, which is a virtual clinic on a mission to expand access to high-quality, affordable care for mental health and addiction. Prior to Brave Health, she was able to 4x the venture-backed tech education company General Assembly in just 3 years. And she's …
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#19: The Evolution of Telemental Health with Dr. Thomas Insel, author of the eagerly anticipated book, Healing
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What you’ll get out of this episode Cohost Rebecca Gwilt elbowed her way this week through the New York Times, The Wall Street Journal, The Atlantic, and NPR to get an interview with Dr. Tom Insel, a national leader in mental health research, policy, and technology. (Don’t get between Rebecca and an insightful guest!) His hotly anticipated forthcom…
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#18: Embedding diversity and inclusion into both product and culture in the digital health space
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What you’ll get out of this episode In this longer episode Rebecca digs into the intersections of radical inclusion and health tech with The Darkest Horse cofounders Chanté Martínez Thurmond and Rada Yovovich. This conversation will expand your view of DEIA and how it relates to your company culture, your products, the organizations you sell into, …
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#17: How digital health companies can recruit and retain top talent during "the Great Resignation" (with Edlitera CEO Claudia Virlanuta)
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What you’ll get out of this episode Edlitera, a data science and machine learning company, trains engineers and analysts in Python programming, data processing, data science and machine learning topics like NLP and computer vision. On today’s episode, CEO Claudia Virlanuta shares with Rebecca: What brought a Harvard Computer Science expert, ecommer…
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#16: Avoiding algorithmic bias and worsening health inequities in ML/AI technologies (with Dr. Vik Bakhru of Circulo Health)
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What you’ll get out of this episode Listen in as co-host Rebecca Gwilt chats with Circulo Health Founding Chief Medical Officer and Head of Mosaic Circle, Vik Bakru, MD, about how diversity, equity, and inclusion (DEI) helps Circulo avoid algorithm bias and worsening health inequities as they focus on their mission to be the future of Medicaid. In …
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