Sizzling Success: Culinary Content Giants Mike Duffy and Matt Holloway Serve Up a Digital Marketing Feast

The Digital Restaurant

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Unlock the secrets of culinary content kings Mike Duffy of Yum Crunch and Matt Holloway from Bad Manners. Our kitchen conversation sizzles with their innovative strategies for captivating the palates of digital audiences. From selfie marketing triumphs to the subtle art of social media algorithms, they dish out anecdotes of their journey reshaping the promotional playbook. Their insights serve as a masterclass for foodpreneurs eager to stir organic growth and turn customers into loyal brand promoters through the magnetic power of online engagement.
Feast on our rich discussion about the future plate of the restaurant industry. As hashtags and QR codes become the new salt and pepper of marketing, we also carve into the generational shift where social video content is king, and multitasking millennials and Gen Z-ers are the court. Listen as we cover the seismic shift toward social media dominance, exploring the multitasking trends of content consumption, and speculate on the future of AI in the kitchen, stirring both awe and a pinch of nervous anticipation.
As we raise our glasses to the power of human connection, we can't help but get excited about the potential of an AI-generated hologram cookbook—sparking a debate on tradition versus tech in the culinary world. Mike and Matt join in, reflecting on the importance of actual engagement in the algorithmic age, and we close with a nod to the unity that shared meals and conversations bring to our tables. Tune in to whet your appetite for innovation and leave with a full serving of wisdom for the digital age.

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1. Food Industry Content Creation and Social Media (00:00:00)

2. Preferred social media channels for chefs (00:10:25)

3. Encouraging Social Sharing for Restaurants' Promotion (00:11:58)

4. Future of Content and Restaurants (00:16:46)

5. AI Cookbook and Social Promotion (00:24:03)