))
Ep. 175 - The 3 C's of Building Value
Manage episode 362494749 series 3132301
Kandungan disediakan oleh ASLAN Training and Development and ASLAN Training. Semua kandungan podcast termasuk episod, grafik dan perihalan podcast dimuat naik dan disediakan terus oleh ASLAN Training and Development and ASLAN Training atau rakan kongsi platform podcast mereka. Jika anda percaya seseorang menggunakan karya berhak cipta anda tanpa kebenaran anda, anda boleh mengikuti proses yang digariskan di sini https://ms.player.fm/legal.
In this episode of SALES with ASLAN, Tom and Tab discuss how to effectively deliver a message. Most of the time, sellers (especially OtherCentered sellers), are focused on creating receptivity, eliminating buyer resistance, getting through the door, uncovering the truth, etc. etc. etc. But what do you do once you've created that fertile soil? You plant the seed. Deliver your recommendation. Today, Tom and Tab unpack a helpful framework for delivering your recommendation, which centers around the three main questions a customer usually has at this stage: How can you help me? (Connect). Why should I pick you? (Contrast). Will this really work? (Convince).
213 episod
Kongsi
