The Influence of the Digital Native in 2020 with Menaka Gopinath
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Menaka Gopinath, Head of Communities and Social Intelligence Analytics at Ipsos joins April in a lively exploration of the ever evolving Digital Native culture and the role it is playing in this unpredictable year. Their discussion of key questions - What exactly is digital citizenship? How can we "mess with the algorithm"? What is the expected role of brands in creating the future? - provides insight into this emerging group of influencers.
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