Was she the victim of foul play, an accident, or did she choose to disappear? In this episode of The Vanished, we retrace Diana’s last known movements, strange witness accounts, and the lingering mystery that has never been solved or.. was never meant to be solved.
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TACOS Tuesday - Amazon Ads Tactics
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Kandungan disediakan oleh Sell Global. Semua kandungan podcast termasuk episod, grafik dan perihalan podcast dimuat naik dan disediakan terus oleh Sell Global atau rakan kongsi platform podcast mereka. Jika anda percaya seseorang menggunakan karya berhak cipta anda tanpa kebenaran anda, anda boleh mengikuti proses yang digariskan di sini https://ms.player.fm/legal.
Join Sebastian Hargreaves and Hamish Conway from Sell Global, an Amazon Specialist Marketing Agency in Australia, as they share the most up-to-date Amazon Ads insights and tactics to help you profitably grow on Amazon in Australia and the USA. As an Amazon Ads Advanced partner and Australia’s number one ads management agency, you’ll get a new perspective on what is working now, what isn’t, and where Amazon Ads is heading next.
…
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28 episod
Tandakan semua sebagai (belum) dimainkan
Manage series 3591137
Kandungan disediakan oleh Sell Global. Semua kandungan podcast termasuk episod, grafik dan perihalan podcast dimuat naik dan disediakan terus oleh Sell Global atau rakan kongsi platform podcast mereka. Jika anda percaya seseorang menggunakan karya berhak cipta anda tanpa kebenaran anda, anda boleh mengikuti proses yang digariskan di sini https://ms.player.fm/legal.
Join Sebastian Hargreaves and Hamish Conway from Sell Global, an Amazon Specialist Marketing Agency in Australia, as they share the most up-to-date Amazon Ads insights and tactics to help you profitably grow on Amazon in Australia and the USA. As an Amazon Ads Advanced partner and Australia’s number one ads management agency, you’ll get a new perspective on what is working now, what isn’t, and where Amazon Ads is heading next.
…
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28 episod
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TACOS Tuesday - Amazon Ads Tactics

1 Ep 28 - The Hidden Growth Formula on Amazon 22:45
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In Episode 28 of TACOS Tuesday, the best tactics and strategies for Amazon Ads discover the hidden growth formula that could transform your Amazon business. Hamish Conway and Sebastian Hargreaves dive deep into the power of understanding customer lifetime value and how it can give you a competitive edge. They break down the importance of tracking repeat purchases, how to calculate lifetime value, and why brands often make costly mistakes by overreacting to short-term metrics. Learn how top sellers use this data to maximise their advertising investments, improve profitability, and build long-term success on Amazon. Whether you are a third-party seller or a vendor, this episode uncovers game-changing insights to help you make smarter decisions and drive sustainable growth. Sell Global is an Amazon Ads Advanced Partner which means they are in the top 5% for ad spend managed on Amazon Ads in Australia.…
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TACOS Tuesday - Amazon Ads Tactics

1 Ep 27 - Cleaning Up on Amazon - Carl Pronti from Combined Group 22:29
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In this episode of Tacos Tuesday , Hamish Conway sits down with Carl Pronti, Marketing Manager at Combined Group, to dive into the fascinating world of brand-building, e-commerce, and Amazon strategy. Carl shares his journey of bringing viral products like Scrub Daddy and The Pink Stuff to the Australian market and reveals how Combined Group stays ahead by spotting the next big trend. They discuss the challenges of balancing retail partnerships with Amazon’s aggressive pricing, the power of social media in product discovery, and why working with experts can be a game-changer. Plus, Carl shares insider tips on negotiating with Amazon and optimising logistics for maximum efficiency. Whether you’re an Amazon seller, a brand owner, or just curious about what makes a product explode in popularity, this episode is packed with game-changing insights.…
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TACOS Tuesday - Amazon Ads Tactics

1 Ep 26 - Look Inside an Amazon Ads Audit 28:14
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In this episode of Tacos Tuesday, Hamish Conway and Sebastian Hargreaves break down the essentials of an Amazon Ads audit—what it entails, why it matters, and how it can transform your advertising strategy. They discuss key metrics every brand should track, the importance of distinguishing between branded and unbranded ad spend, and practical ways to reduce wasted spend while maximising ROI. Whether you’re new to Amazon Ads or looking to fine-tune your campaigns, this episode is packed with expert insights to help you scale smarter. Want to see how your Amazon Ads stack up?Get your Ad Audit today - visit https://gosellglobal.com/management-for-amazon-ads/ to book a call with Seb. Download PDF Here : https://gosellglobal.com/wp-content/uploads/2025/02/Podcast-Amazon-Ads-Spotlight-Audit-Example-Report-and-Explainer-2.pdf Enjoy the show and as always, follow, review, and share. Thank you. 📩 👍 ________________________________________…
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TACOS Tuesday - Amazon Ads Tactics

1 Ep 25 - Amazon New to Brand Customers Deep Dive 26:51
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In Episode 25 of Tacos Tuesday, Hamish Conway and Sebastian Hargreaves dive into the importance of acquiring new-to-brand customers on Amazon. They discuss the strategies and metrics needed to grow your brand’s market share, lower advertising costs, and create long-term value. Seb breaks down how targeting new customers helps challenger brands stand out and compete, and explains how this strategy can drive stronger brand recognition and accelerate growth in crowded markets. Tune in for insights on leveraging Amazon ads for top-of-the-funnel growth, measuring success with new brand data, balancing new customer acquisition with retaining loyal ones, and optimising your brand’s presence for sustained growth in a competitive marketplace.…
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TACOS Tuesday - Amazon Ads Tactics

1 Ep 24 - Fundamentals: Metrics that Matter 24:29
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Episode 24 of TACOS Tuesday, Metrics that Matter, Sebastian Hargreaves dives deep into the fundamentals of advertising metrics. In this final episode of his three-part series on the Foundations of Amazon Advertising, Sebastian breaks down how to measure and optimise key performance indicators like Click-Through Rate (CTR), Cost Per Click (CPC), Conversion Rate (CVR), and Average Order Value (AOV). He explores the factors that influence these metrics, when to focus on improving them, and how to make data-driven adjustments for better ad performance.Tune in for actionable insights on leveraging the right metrics to make smarter advertising decisions and boost your Amazon success.Enjoy the show and as always, follow, review, and share. Thank you. 📩 👍…
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TACOS Tuesday - Amazon Ads Tactics

1 Ep 23 - Fundamentals: Targeting and Bidding Strategies 20:50
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In episode 23 of Tacos Tuesday, Sebastian Hargreaves continues his three-part series diving into the Foundations of Amazon advertising. Building from Episode 22 (Fundamentals: 101 Understanding the Basics of Advertising), Sebastian explores key bidding and targeting strategies, including the ”how” and ”why” behind fixed bids, dynamic bids, keyword targeting, and more. Learn practical tips for campaign planning, from launching products to managing seasonal peaks, and discover how to calculate bids for optimal performance. Whether you’re new to Amazon ads or looking to refine your approach, this episode provides actionable insights to help your business grow. Tune in to build a rock-solid foundation for your Amazon ads by mastering the essentials of targeting and bidding.…
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TACOS Tuesday - Amazon Ads Tactics

1 Ep 22 - Fundamentals - 101 Understanding the Basics of Advertising 25:35
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In Episode 22 of Tacos Tuesday, Sebastian Hargreaves kicks off a new series on the ”Fundamentals of Amazon Advertising.” Going solo this week, he dives into the basics of Amazon’s advertising ecosystem, explaining how it works, the different ad types (Sponsored Products, Sponsored Brands, and Sponsored Display), and how to measure success with key metrics like clicks, conversion rates, and ACOS. He also shares insights on how to scale ad spend for exponential growth and the importance of understanding the impact of ads on overall sales. Plus, get the scoop on upcoming in-person events in Melbourne and Sydney. This is just the start of Seb’s 3-part series on the Amazon Ads Fundamentals - don’t miss the next episode!Download the slide here : https://gosellglobal.com/knowledge/podcast/…
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TACOS Tuesday - Amazon Ads Tactics

1 Ep 21 - Predictions for Amazon in 2025 31:09
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In this episode of Tacos Tuesday, Hamish Conway and Sebastian Hargreaves reveal their top predictions for Amazon in 2025 and what they mean for your business. From the rise of AI transforming Ad campaigns to the growing power of Prime Video for customer engagement, this conversation is packed with forward-thinking insights. Discover how augmented reality, evolving fulfilment strategies, and Gen Z’s shopping habits will reshape the marketplace and why adapting quickly is key to staying ahead. Don’t miss this episode, packed with actionable strategies to future-proof your success in 2025.…
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TACOS Tuesday - Amazon Ads Tactics

1 Ep 20 - Amazon AU Ads 2024 Year in Review 23:47
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In this episode of Tacos Tuesday, Hamish Conway and Sebastian Hargreaves reflect on the year in Amazon AU advertising for 2024. You’ll get a look at the trends through the year for Sell Global’s clients in terms of traffic, conversion, AoV’s, click costs and what has been behind those numbers. They also discuss how brands have been interacting with Amazon and Amazon ads as the channel becomes more important in Australia. The impact of new tools that launched through the year like Amazon Marketing Cloud, Amazon Vine, Inspire, and Prime Video’s are discussed. Plus, don’t miss Sebastian’s pro tip for supercharging your Amazon reviews at launch.Tune in to discover insights that can help shape your Amazon success in 2025.Enjoy the show and as always, follow, review, and share. Thank you. 📩 👍…
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TACOS Tuesday - Amazon Ads Tactics

1 Ep 19 - Black Friday - Amazon AU Black Friday 2 Week Deal - Full Time Show 21:46
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In episode 19 of Tacos Tuesday, Hamish Conway and Sebastian Hargreaves dive deep into the results of the Amazon Australia Black Friday deal window. They break down the data, analyzing impressions, clicks, conversion rates, and more to uncover key trends from the event. From the surge in the first two days to the impact of the ”Black Friday deal badge,” they share actionable insights for sellers looking to optimise their ads and sales strategies during key deal periods. Plus, get hot tips for the remaining shopping window through Christmas, including how to capitalise on delivery speed and advertising spend. Don’t miss out on these expert takeaways that will help you finish the year strong and set up for 2025!…
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TACOS Tuesday - Amazon Ads Tactics

1 Ep 18 - 7 lessons from 10 Trips to Australia in 2024 20:25
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In this episode of Tacos Tuesday, Hamish Conway shares key lessons learned from his commitment to traveling to Australia each month in 2024. From winning new business and fostering team culture to the importance of consistency, patience, and managing personal energy, Hamish dives into the insights that have shaped his business and life this year. Whether you’re a brand owner, or business owner, these lessons offer valuable takeaways for scaling your business and navigating growth in 2025. Plus, Hamish previews exciting developments for the new year, including more events and continued innovation in Amazon advertising. Tune in for a practical discussion on success in business and beyond. Enjoy the show and as always, follow, review, and share. Thank you. 📩 👍…
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TACOS Tuesday - Amazon Ads Tactics

1 Ep 17 - Amazon Australia Black Friday Half Time Results 17:36
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In episode 17 of Tacos Tuesday, Hamish Conway and Sebastian Hargreaves dive into the early trends of Black Friday 2024, breaking down key metrics from Amazon’s two-week deal event. With fresh insights on impressions, click-through rates, cost-per-click, and conversion rates, Seb shares how the data has unfolded so far, validating some of their previous predictions. They also discuss strategic takeaways for brands, including how to adjust your ad spend for maximum impact during peak days like Black Friday and Cyber Monday. Tune in for actionable insights that will help you optimise your Amazon advertising strategy and set yourself up for success in the final stretch of the holiday shopping season. Enjoy the show and as always, follow, review, and share. Thank you. 📩 👍…
In Episode 16 of Tacos Tuesday, Hamish Conway and Sebastian Hargreaves dive into the powerful strategy of single keyword campaigns on Amazon. As the busy Black Friday-Cyber Monday window begins, they explain how this tactic helps advertisers boost sales, control budgets, and optimise placements with precision. Sebastian breaks down the key benefits of using single keyword campaigns and offers actionable tips on how to set them up, choose the right search terms, and adjust bids for maximum impact. Perfect for sellers looking to fine-tune their Amazon ads during a critical time of year. Enjoy the show and as always, follow, review, and share. Thank you. 📩 👍…
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TACOS Tuesday - Amazon Ads Tactics

1 Ep 15 - Ad Placement Modifiers - What are They and When to Use Them 21:14
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In Episode 15 of Tacos Tuesday, Hamish Conway and Sebastian Hargreaves dive into the often-overlooked world of Amazon ad placement modifiers. They break down how to prioritise your ad placements for maximum impact during key Amazon Flag Pole events like Black Friday and Cyber Monday. From understanding top of search, rest of search, and product page placements, to when and how to use placement modifiers to boost ad results, this episode is packed with insights to help you optimise your Amazon advertising strategy. Whether you’re preparing for peak sales seasons or refining your year-round ad approach, Seb and Hamish offer key tips for driving better results and managing your ad spend effectively.…
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TACOS Tuesday - Amazon Ads Tactics

1 Ep 14 - What Amazon Suggests You Do v's Sebastian : The Uber Episode 16:14
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In Episode 14 of Tacos Tuesday, fresh from an Amazon ads event in Sydney, hop in the Uber with Hamish and Seb as they unpack an Amazon Ads strategy sent to a brand for the November and December period. While the plan on the surface appears logical, when they peel back the layers you can see this plan would certainly benefit Amazon, but the client would be wasting a lot of ad spend. Find out why as you tune into this episode. Enjoy the show and as always, follow, review, and share. Thank you. 📩 👍…
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