Flash Forward is a show about possible (and not so possible) future scenarios. What would the warranty on a sex robot look like? How would diplomacy work if we couldn’t lie? Could there ever be a fecal transplant black market? (Complicated, it wouldn’t, and yes, respectively, in case you’re curious.) Hosted and produced by award winning science journalist Rose Eveleth, each episode combines audio drama and journalism to go deep on potential tomorrows, and uncovers what those futures might re ...
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Kandungan disediakan oleh Terrain and Sandra Penman. Semua kandungan podcast termasuk episod, grafik dan perihalan podcast dimuat naik dan disediakan terus oleh Terrain and Sandra Penman atau rakan kongsi platform podcast mereka. Jika anda percaya seseorang menggunakan karya berhak cipta anda tanpa kebenaran anda, anda boleh mengikuti proses yang digariskan di sini https://ms.player.fm/legal.
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The Agile Brand with Greg Kihlström®
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1 # 638: What's the ROI on those Big Game Ads? Featuring Nataly Kelly, CMO at Zappi 28:17
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Much is made about the creative decisions in ads for the Big Game, but how does all that money, those requisite celebrity cameos, and everything else that goes into these multi-million dollar investments translate into Return on investment? Today we’re going to talk about what the numbers tell us from all those high-profile ads and who the winners and losers of the Advertising Bowl are in 2025. To help me discuss this topic, I’d like to welcome Nataly Kelly, CMO at Zappi, who unveiled their annual Super Bowl Ad Success report on Monday. We’re here to talk about the approach, the results, and what those results mean for brands that invested a lot of money - and time - into their campaigns. About Nataly Kelly I help companies unlock global growth For more than two decades, I have helped scale businesses across borders, as an executive at B2B SaaS and MarTech companies. I’m Chief Marketing Officer at Zappi, a consumer research platform. I spent nearly 8 years as a Vice President at HubSpot, a multi-billion-dollar public tech company, driving growth on the international side of the business. Having served as an executive at various tech companies, I’ve led teams spanning many functions, including Marketing, Sales, Product, and International Ops. I’m an award-winning marketing leader, a former Fulbright scholar, and an ongoing contributor to Harvard Business Review. I love working with interesting people and removing barriers to access. RESOURCES Zappi website: https://www.zappi.io/web/ Connect with Greg on LinkedIn: https://www.linkedin.com/in/gregkihlstrom Listen to The Agile Brand without the ads. Learn more here: https://bit.ly/3ymf7hd Don't miss a thing: get the latest episodes, sign up for our newsletter and more: https://www.theagilebrand.show Check out The Agile Brand Guide website with articles, insights, and Martechipedia, the wiki for marketing technology: https://www.agilebrandguide.com The Agile Brand podcast is brought to you by TEKsystems. Learn more here: https://www.teksystems.com/versionnextnow The Agile Brand is produced by Missing Link—a Latina-owned strategy-driven, creatively fueled production co-op. From ideation to creation, they craft human connections through intelligent, engaging and informative content. https://www.missinglink.company…
Terrain | Stories of Australian Women in Science
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Kandungan disediakan oleh Terrain and Sandra Penman. Semua kandungan podcast termasuk episod, grafik dan perihalan podcast dimuat naik dan disediakan terus oleh Terrain and Sandra Penman atau rakan kongsi platform podcast mereka. Jika anda percaya seseorang menggunakan karya berhak cipta anda tanpa kebenaran anda, anda boleh mengikuti proses yang digariskan di sini https://ms.player.fm/legal.
Stories of Australian Women in Science | hosted by Sandra Penman
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4 episod
Tandakan semua sebagai (belum) dimainkan
Manage series 2533564
Kandungan disediakan oleh Terrain and Sandra Penman. Semua kandungan podcast termasuk episod, grafik dan perihalan podcast dimuat naik dan disediakan terus oleh Terrain and Sandra Penman atau rakan kongsi platform podcast mereka. Jika anda percaya seseorang menggunakan karya berhak cipta anda tanpa kebenaran anda, anda boleh mengikuti proses yang digariskan di sini https://ms.player.fm/legal.
Stories of Australian Women in Science | hosted by Sandra Penman
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4 episod
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×This is an episode of Terrain | Stories of Australian Women in Science Sandra spoke to Prof Kathryn Williams from the School of Ecosystem and Forest Sciences at the University of Melbourne. You can find links to Kathryn's work here: https://www.findanexpert.unimelb.edu.au/display/person2324 All music is by Shawna Ellen O'Neil. Listen to more of her work here: https://soundcloud.com/shawna_ellen https://www.instagram.com/shawna_elleno/…
Sandra chats with Pro-Vice Chanellor Prof Lesley Hughes in the first episode of Terrain | Stories of Australian Women in Science Follow us on twitter @terrainpodcast Find out more about Prof Hughes' work here: http://bio.mq.edu.au/research/groups/piccel/lhughes.html Music | Coastal Sands from Sand Meditations by Shawna Ellen O'Neill Find more of Shawna's work at https://soundcloud.com/shawna_ellen or https://www.facebook.com/ShawnaEllenO/…
The preview to the first season of Terrain: Stories of Australian Women in Science Hosted and produced by Sandra Penman Music by Shawna Ellen O'Neil
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