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Kandungan disediakan oleh Valley Family Church. Semua kandungan podcast termasuk episod, grafik dan perihalan podcast dimuat naik dan disediakan terus oleh Valley Family Church atau rakan kongsi platform podcast mereka. Jika anda percaya seseorang menggunakan karya berhak cipta anda tanpa kebenaran anda, anda boleh mengikuti proses yang digariskan di sini https://ms.player.fm/legal.
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The Agile Brand with Greg Kihlström®
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1 # 638: What's the ROI on those Big Game Ads? Featuring Nataly Kelly, CMO at Zappi 28:17
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Much is made about the creative decisions in ads for the Big Game, but how does all that money, those requisite celebrity cameos, and everything else that goes into these multi-million dollar investments translate into Return on investment? Today we’re going to talk about what the numbers tell us from all those high-profile ads and who the winners and losers of the Advertising Bowl are in 2025. To help me discuss this topic, I’d like to welcome Nataly Kelly, CMO at Zappi, who unveiled their annual Super Bowl Ad Success report on Monday. We’re here to talk about the approach, the results, and what those results mean for brands that invested a lot of money - and time - into their campaigns. About Nataly Kelly I help companies unlock global growth For more than two decades, I have helped scale businesses across borders, as an executive at B2B SaaS and MarTech companies. I’m Chief Marketing Officer at Zappi, a consumer research platform. I spent nearly 8 years as a Vice President at HubSpot, a multi-billion-dollar public tech company, driving growth on the international side of the business. Having served as an executive at various tech companies, I’ve led teams spanning many functions, including Marketing, Sales, Product, and International Ops. I’m an award-winning marketing leader, a former Fulbright scholar, and an ongoing contributor to Harvard Business Review. I love working with interesting people and removing barriers to access. RESOURCES Zappi website: https://www.zappi.io/web/ Connect with Greg on LinkedIn: https://www.linkedin.com/in/gregkihlstrom Listen to The Agile Brand without the ads. Learn more here: https://bit.ly/3ymf7hd Don't miss a thing: get the latest episodes, sign up for our newsletter and more: https://www.theagilebrand.show Check out The Agile Brand Guide website with articles, insights, and Martechipedia, the wiki for marketing technology: https://www.agilebrandguide.com The Agile Brand podcast is brought to you by TEKsystems. Learn more here: https://www.teksystems.com/versionnextnow The Agile Brand is produced by Missing Link—a Latina-owned strategy-driven, creatively fueled production co-op. From ideation to creation, they craft human connections through intelligent, engaging and informative content. https://www.missinglink.company…
Valley Family Church
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Kandungan disediakan oleh Valley Family Church. Semua kandungan podcast termasuk episod, grafik dan perihalan podcast dimuat naik dan disediakan terus oleh Valley Family Church atau rakan kongsi platform podcast mereka. Jika anda percaya seseorang menggunakan karya berhak cipta anda tanpa kebenaran anda, anda boleh mengikuti proses yang digariskan di sini https://ms.player.fm/legal.
Welcome to the audio podcast of Valley Family Church located in Kalamazoo, Michigan. We pray you'll be encouraged as you listen to this podcast. For more information on Valley Family Church, visit valleyfamilychurch.org.
…
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620 episod
Tandakan semua sebagai (belum) dimainkan
Manage series 1210133
Kandungan disediakan oleh Valley Family Church. Semua kandungan podcast termasuk episod, grafik dan perihalan podcast dimuat naik dan disediakan terus oleh Valley Family Church atau rakan kongsi platform podcast mereka. Jika anda percaya seseorang menggunakan karya berhak cipta anda tanpa kebenaran anda, anda boleh mengikuti proses yang digariskan di sini https://ms.player.fm/legal.
Welcome to the audio podcast of Valley Family Church located in Kalamazoo, Michigan. We pray you'll be encouraged as you listen to this podcast. For more information on Valley Family Church, visit valleyfamilychurch.org.
…
continue reading
620 episod
Tutti gli episodi
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1 Joseph: A Discouraged Dreamer | Pastor Eric Jones 46:54
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Welcome to the audio podcast of Valley Family Church located in Kalamazoo, Michigan. We pray you'll be encouraged as you listen to this podcast. For more information on Valley Family Church, visit valleyfamilychurch.org.
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1 Vision Sunday: A Year Crowned with Goodness | Pastor Eric Jones 53:07
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Welcome to the audio podcast of Valley Family Church located in Kalamazoo, Michigan. We pray you'll be encouraged as you listen to this podcast. For more information on Valley Family Church, visit valleyfamilychurch.org.
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1 Promiseland Killers | Pastor Zack Spangler 37:28
37:28
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Welcome to the audio podcast of Valley Family Church located in Kalamazoo, Michigan. We pray you'll be encouraged as you listen to this podcast. For more information on Valley Family Church, visit valleyfamilychurch.org.
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1 Formed: Sanctification | Pastor Alexa Jones 45:08
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Welcome to the audio podcast of Valley Family Church located in Kalamazoo, Michigan. We pray you'll be encouraged as you listen to this podcast. For more information on Valley Family Church, visit valleyfamilychurch.org.
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1 Formed: Surrender | Pastor Eric Jones 46:23
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Welcome to the audio podcast of Valley Family Church located in Kalamazoo, Michigan. We pray you'll be encouraged as you listen to this podcast. For more information on Valley Family Church, visit valleyfamilychurch.org.

1 Formed: Learning to Walk with God through Service | Pastor April Wedel 39:44
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Welcome to the audio podcast of Valley Family Church located in Kalamazoo, Michigan. We pray you'll be encouraged as you listen to this podcast. For more information on Valley Family Church, visit valleyfamilychurch.org.
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1 Formed: Scripture | Pastor Eric Jones 51:26
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Welcome to the audio podcast of Valley Family Church located in Kalamazoo, Michigan. We pray you'll be encouraged as you listen to this podcast. For more information on Valley Family Church, visit valleyfamilychurch.org.

1 Christ + Crumbs | Pastor Alexa Jones 37:38
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Welcome to the audio podcast of Valley Family Church located in Kalamazoo, Michigan. We pray you'll be encouraged as you listen to this podcast. For more information on Valley Family Church, visit valleyfamilychurch.org.
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1 Hope & Light: Beholding: The Gift of Worship 45:11
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Welcome to the audio podcast of Valley Family Church located in Kalamazoo, Michigan. We pray you'll be encouraged as you listen to this podcast. For more information on Valley Family Church, visit valleyfamilychurch.org.
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1 Hope & Light: Recognizing: Having Eyes to See | Pastor Alexa Jones 41:34
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Welcome to the audio podcast of Valley Family Church located in Kalamazoo, Michigan. We pray you'll be encouraged as you listen to this podcast. For more information on Valley Family Church, visit valleyfamilychurch.org.
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1 Hope & Light: Anticipation: The Fuel of Faith | Pastor Eric Jones 52:45
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Welcome to the audio podcast of Valley Family Church located in Kalamazoo, Michigan. We pray you'll be encouraged as you listen to this podcast. For more information on Valley Family Church, visit valleyfamilychurch.org.
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1 Hope & Light: Waiting: The Ache of Advent | Pastor Alexa Jones 46:38
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Welcome to the audio podcast of Valley Family Church located in Kalamazoo, Michigan. We pray you'll be encouraged as you listen to this podcast. For more information on Valley Family Church, visit valleyfamilychurch.org.
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1 Moses: Lessons from a Faith-Filled Leader | Pastor Eric Jones 52:07
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Welcome to the audio podcast of Valley Family Church located in Kalamazoo, Michigan. We pray you'll be encouraged as you listen to this podcast. For more information on Valley Family Church, visit valleyfamilychurch.org.
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1 Moses: Lessons from an Insecure Leader | Pastor Eric Jones 52:06
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Welcome to the audio podcast of Valley Family Church located in Kalamazoo, Michigan. We pray you'll be encouraged as you listen to this podcast. For more information on Valley Family Church, visit valleyfamilychurch.org.
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1 Moses: Lessons from a Leader on the Run | Pastor Eric Jones 49:47
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Welcome to the audio podcast of Valley Family Church located in Kalamazoo, Michigan. We pray you'll be encouraged as you listen to this podcast. For more information on Valley Family Church, visit valleyfamilychurch.org.
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