Podcast terbaik Social Media For Business (2024)

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Overwhelmed by Social Media? How to Pick the Best Platforms for Your Small Business 7:15

5d ago7:15

7:15

Are you feeling overwhelmed trying to show up on every single top social media platform? I get it—it’s exhausting, right? Well, here’s some good news: you don’t need to be everywhere to grow your small business. In this episode, I’m breaking down how to choose the right social media platforms for your business. Whether you’re running a brick-and-mo…

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Business and Marketing Lessons of 2024 and Goals for the Year Ahead 20:11

6d ago20:11

20:11

Happy End of 2024! Ready to elevate your business game in the year ahead? This week, we’re diving into a year end recap of the lessons learned running a social media marketing agency and the secrets to surviving and thriving. We experienced extensive client work, dealt with the harsh realities of burnout, and learned how to treat ourselves like a c…

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Ask Holes Are Everywhere, with Kerri Burchill 41:21

10d ago41:21

41:21

As leaders and business owners, we've all encountered people, whether our team, clients or people in our network, who repeatedly ask for advice but never take action - the "Ask Holes." In this episode of Building your LeaderBrand, leadership expert Kerry Burchill breaks down how these behaviors impact organizations and shares practical strategies f…

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072 - Easy Social Media Videos (Without Being On Camera) 9:25

9d ago9:25

9:25

Send us a text Hate being on camera? You're not alone. But that doesn't have to prevent you from creating amazing social media videos. In this solo episode, I share: 🔹What "lazy" videos are (And how the can work for you) 🔹Easily recording and using B-roll footage (it's easier than you think) 🔹How to turn your "raw" footage into engaging social medi…

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3 Social Media Mistakes Keeping Your Business Stuck (And How to Change That) 6:59

12d ago6:59

6:59

Are you making these top social media mistakes? Don’t worry, you’re not alone—I’ve made them too! In this episode, we’re diving into the 3 most common mistakes that could be holding your business back online—and the simple ways to fix them. Here’s what we’ll cover: Why being too salesy can drive your followers away (and how to create a balanced con…

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How to Thrive as an Introverted Entrepreneur 23:17

5d ago23:17

23:17

Where are my fellow introverts at? Do you often feel drained by endless networking events and constant social media demands as an entrepreneur? You might think business success requires extroverted energy—but think again! In this episode, we’re diving into how to harness your introverted strengths to build meaningful connections and thrive in the b…

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How to Communicate with Confidence and Impact, with Chris Marr 40:04

17d ago40:04

40:04

If you're a leader, entrepreneur or executive looking to level up your leadership brand, this episode with Chris Marr, author of "The Authoritative Coach", is a must-listen. In his book, Chris shares his framework for building a strong coaching practice rooted in authenticity and service. And in our conversation, he brings that same level of clarit…

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User-Generated Content 101! How Small Businesses Can Leverage Customer Content to Build Trust (and Grow Fast) 8:16

18d ago8:16

8:16

Did you know your happiest customers could be your greatest marketing asset? In this episode, we’re diving into user-generated content (UGC)—what it is, why it’s so powerful, and how you can get your customers to create it for you. UGC builds trust, boosts engagement, and drives sales—all without costing you a dime. I’ll walk you through simple way…

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Turn Followers into Customers! The Blueprint for Small Business Conversions on Social Media 7:22

18d ago7:22

7:22

You’ve got followers, but how do you turn them into paying customers? If you’re stuck collecting likes without seeing sales, this episode is for you. In this episode, I’m sharing a simple, actionable blueprint to move your followers from casual scrollers to loyal customers. You’ll learn how to build trust, create irresistible calls-to-action, and m…

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Essential Social Media Ad Strategies feat. Carol Kabaale 38:12

12d ago38:12

38:12

Ever wondered why your social media ads aren't delivering the results you hoped for? Are you tired of pouring money into social media ads and seeing little to no return? Do you hit the "boost" button hoping for magic but end up disillusioned? You're not alone! This week, we’re chatting with Carol Kabale, a seasoned Facebook ads consultant. Carol sh…

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The #1 Thing Small Businesses Must Focus on to Drive Real Growth on Social Media (and Make More Sales) 8:22

21d ago8:22

8:22

Are you posting on social media but hearing… crickets? It’s not your fault, and it’s not your content—the real secret to social media growth isn’t posting more. It’s engagement. In this episode, I’m sharing why engagement is the lifeline of your social media strategy and breaking down three simple engagement moves to help you connect with your audi…

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071 - How to Create a Brand That's Uniquely YOU 34:58

18d ago34:58

34:58

Send us a text Sarah Clay, Corporate LinkedIn®️ Trainer, Sarah Clay Social LinkedIn Training, joined me to share strategies to add some style and flair to your content marketing. Topics included: 🔹How to create a memorable brand that is uniquely YOU (Infused with Style and Flair) 🔹Techniques to create images that engage your audience (Hint: you don…

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How to Attract High-Quality Clients and Grow Your Business, with Matthew Kimberley 41:32

24d ago41:32

41:32

As a leader, entrepreneur, or executive, you know how crucial it is to establish a strong personal brand that attracts the right clients and drives business growth. But where do you start? On this episode of Building Your Leader Brand, I sit down with Matthew Kimberley, co-author of Book Yourself Solid for Coaches and Consultants, to discuss the fr…

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070 - Secret To Saving Hours Creating Videos (Easier Than You Think) 8:37

21d ago8:37

8:37

Send us a text Whether or not to use scripts is hotly debated. While some say using scripts makes you sound stilted and unnatural, others, like me, use them to stay on track and save time. In this solo episode, I share how to: 🔹Write scripts that don't make you sound like a robot 🔹Use scripts to batch video content (and save time) 🔹Grab viewers' at…

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How to Elevate Your LinkedIn Strategy with Short-Form Video 20:00

19d ago20:00

20:00

Ready to take your LinkedIn game to the next level? Short-form videos are making their way to the professional networking platform that every B2B client of mine has a presence on. My question is, are you ready to add video to YOUR LinkedIn Strategy? With video views on LinkedIn booming, this episode discusses how you can get noticed on the platform…

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069 - Secrets From a Verified Canva Expert (Mistakes You Don't Realize You're Making) 29:31

27d ago29:31

29:31

Send us a text Brenda Cadman, Canva Verified Expert / Digital Organization Specialist, Brenda Cadman, Canva Verified Expert, joined me to share some tips on organizing your Canva account. Not long ago, I took Clean Up My Canva with Brenda, and I was delighted she agreed to be a guest on my show. My "hot mess" of an account isn't perfect, but it's b…

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Increasing Revenue with Strategies Beyond Social Media Featuring Cat Valverde 35:35

26d ago35:35

35:35

Every social media manager I know often laments about declining social media performance. Even if your business is getting decent performance - reach and engagement, chances are it’s down year over year over year. Are you also tired of unpredictable social media algorithms sapping your engagement? In this episode, I’m chatting with Digital Strategi…

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You Don’t Need 10,000 Followers to be Successful in Business 21:13

1M ago21:13

21:13

Let’s get a little personal. What did your online journey first look like? When did you join social media? In this episode, I’m sharing a little bit about my chapter in We Lead: Community, Connections, and Collaboration. It’s a little nostalgic and shares some of my earliest experiences with writing and struggling through self-doubt during college.…

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The REACH Daily Sales Ritual ~ Bob Gentle 8:15

2M ago8:15

8:15

If you've ever felt overwhelmed by complex sales frameworks, I created this episode just for you. Today, I'm introducing the REACH daily sales ritual—a simplified, intuitive approach I designed specifically for busy business owners, not just sales professionals. I'll break down how successful business owners ( who actually sell ) naturally reach mo…

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Stop Sleeping on Google Reviews: Why They Matter and How to Get Them 22:37

2M ago22:37

22:37

Have you ever wondered about the magic behind those top search results when you type "XYZ near me"? Spoiler alert: It's all about those Google Reviews! I was recently in a committee meeting for my local business association and we were talking about to how to highlight members. “Could we ask them to share reviews with us and then we share them on s…

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Your Authority Paradox - Why Experts Stay Invisible, with Linda Ugelow 38:50

2M ago38:50

38:50

Ever notice how the most brilliant experts often remain hidden in plain sight? 💡 Here's a mind-bender: what if the thing holding back your business isn't your expertise or strategy, but simply your relationship with being seen? In this episode, I speak with Linda Ugelow, author of "Delight in the Limelight" about transforming that fear of visibilit…

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The Power of Purposeful Content featuring Peg Fitzpatrick 40:17

2M ago40:17

40:17

Are you tired of aimless scrolling and muddled marketing strategies? Do you want to create more purposeful content that attracts more engagement and drives real results for your business? This week, we’re joined by social media strategist and author Peg Fitzpatrick to talk about content creation for small businesses. We dove deep into the power of …

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068 - Amp Up Your Content Now With AI (ChatGPT and More) 38:41

2M ago38:41

38:41

Send us a text My friend Ryan Anderson, Content Strategies and Visual Storyteller, Banish Boring, joined me again to talk about amping up your content with ChatGPT and more. Topics included: 🔹How to get better results using prompts with ChatGPT (And other prompt-based AI platforms) 🔹ChatGPT as a virtual assistant to generate content ideas, summariz…

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Turn On Your Creativity - 2 Minutes to Better Business Ideas, with Julie Stout 42:30

2M ago42:30

42:30

Many people feel they’re not creative. They’re wrong - they just need to understand how to harness it. Having rapid access to your own creativity can transform your business - so how do we make it happen? This week on ‘Building your LeaderBrand’ spoke with Julie Stout, an entrepreneur and marketing agency owner who has spent 23 years in business. J…

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Mastering Mindset and Overcoming Limiting Beliefs for Social Media Success 26:04

2M ago26:04

26:04

Are you struggling to make an impact on social media? Do you find yourself obsessing over likes and followers while burning out on content creation? Let’s talk about how to overcome these challenges. In this episode of Stop the Scroll, Heidi is spilling the secrets to shifting your mindset for a more rewarding and sustainable approach to digital ma…

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067 - Build Your Brand and Authority Now: Become a Sought After LinkedIn Live Guest 32:19

2M ago32:19

32:19

Send us a text My friend, Gillian Whitney, LinkedIn Live Stream Strategist and Coach, Video Easy Peasy, joined me to discuss how to be a sought-after LinkedIn Live guest. Topics included: 🔹How being a guest on LinkedIn Live shows can help you enhance your brand and build authority. 🔹Why it's essential to prep for your guest spot. (Hint: you need to…

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Personal Wellbeing & Sustainable Business Growth, with Mike Morrison 39:25

2M ago39:25

39:25

Mental health problems, just like physical problems, range from a boo boo to a full blown crisis. We know how to take care of our physical bodies but business owners are both stoic and, with mental health - kind of accident prone. There’s a lot of pressure. In this deeply personal episode, Mike Morrison (founder of Membership Geeks) joins me for an…

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Authentic Lead Generation Strategies featuring Lauren Najar 42:30

2M ago42:30

42:30

Who wants more leads? We all do, right? Leads are, after all, what drives business growth, which we all ALSO want. This week, we’re sitting down with business coach and agency owner Lauren Najar to discuss innovative lead generation and engagement strategies. Lauren shares her top tips for identifying and nurturing potential clients by focusing on …

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Why Followers Don’t Buy & How to Fix It!, with Louise McDonnell 42:22

3M ago42:22

42:22

Some build lead generation power ☢️ stations and others build lame 😒 ducks? In this episode of Building Your Leader Brand, I sit down with Louise McDonnell to unravel the real secrets behind making social media work for your business. We’re not talking about going viral or racking up likes—Louise shares how even small accounts can drive real, measu…

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Essential Instagram SEO Hacks for Organic Growth 19:37

3M ago19:37

19:37

Did you know that social media platforms like Instagram are being used as search engines? SEO isn't just for your website anymore my friends. With more and more people using social media platforms like Instagram and TikTok as search engines, it's crucial to optimize your content to be easily found by your ideal audience. This week, I’m diving into …

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How to lead teams, clients, audience & even yourself, with Dr Bill Gentry 40:43

3M ago40:43

40:43

In episode 281 of Building Your LeaderBrand, I sit down with Bill Gentry, an industrial organisational psychologist, leadership expert, and author of Be the Boss Everyone Wants to Work For: A Guide for New Leaders. Bill shares practical leadership lessons from his experience working with new leaders, emphasising the importance of fit, empathy, and …

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Why Going Viral isn’t a Social Media Strategy 23:05

3M ago23:05

23:05

Everyone wants more views, and more followers in the social media space. So many business owners have said to me, “I want to go viral.” Hard stop y’all. Going viral is nice, sure, but it’s not a part of a well-rounded social media strategy. In this episode, we’re talking about the obsession with going viral on social media and why it shouldn’t be a…

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066 - Boost Your Business Growth (With A Podcast) 31:07

3M ago31:07

31:07

Send us a text Rayna Rokicki, Podcast Coach and Producer, Ladies First Digital Media Company, joined me to share some strategies to grow your business by launching a podcast. Topics included: 🔹Things to consider before starting a podcast (Hint: Podcasting is not for everyone) 🔹Some of the biggest mistakes podcasters make when they launch their podc…

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Networking Strategies & AI Applications for Small Business, with Cheryl Laidlaw 33:28

3M ago33:28

33:28

If you run a business then making sure you are front and centre wherever opportunities happen often seems more a matter of luck than design. My business is all about changing that for clients. When I find someone doing smart things which get me excited - I love to share. In this week’s episode I ‘finally’ had the pleasure of chatting with Cheryl La…

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Marketing Funnels Made Easy with Kristi Mitchell 29:23

3M ago29:23

29:23

What’s a marketing funnel? Do you have one? This week, we’re diving into the essentials of email marketing and social media, emphasizing the importance of nurturing your audience through effective marketing funnels. Our guest Kristi Mitchell is sharing her mission to simplify marketing for businesses by leveraging multiple funnels tailored to diffe…

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065 - Supercharge Your Content Marketing Now With ChatGPT 29:26

3M ago29:26

29:26

Send us a text Isabella Bedoya, Chief Visionary Officer and Cofounder, Infinite Artificial Intelligence, LLC, joined Annette Richmond, Content Marketing Consultant / Podcaster, Black Dog Marketing Strategies, to talk about how to effectively use AI in your content creation and marketing. Topics included: 🔹The best way to get started working with AI…

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Holiday Marketing Tips for Q4 Success 20:39

3M ago20:39

20:39

Can you believe we’re nearly in Q4?! As we head into the time, now is the time to plan ahead - regardless of whether you’re a retail/product-based business or a service-based provider. From setting achievable goals to designing holiday offerings and mapping out marketing calendars, this episode will guarantee that you can end the year with a bang. …

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How to Outsmart Your Own 🧠 Thinking , with Laura Aura 31:48

3M ago31:48

31:48

In this episode of The Personal Brand Business Show, I had a conversation with Laura Ora, a speaker and coach from Pennsylvania. Laura shares her journey of transitioning from a successful branding agency to pursuing full-time speaking and offers profound insights on personal growth, authenticity, and professional evolution. Laura's mission is to d…

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Best Practices on How to Master Instagram Reels 28:26

3M ago28:26

28:26

Are you itching to get more out of your Instagram reels? Recently, Meta shared a document on how to maximize your impact on Reels. We’re breaking down the recommendations so they’re easy to understand, and implement into your own Instagram strategies. The biggest takeaway is the importance of entertaining, digestible, and relatable content that wil…

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Podcast Social Media For Business

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