Ever feel hurt when you see how many people unsubscribed from your emails? And does that feeling ever make you question what to send and how often to send your emails? If so, today’s episode is for you! 💭 [3:52] "Have you ever made a decision about whether to send an email or what to say in an email or how much to sell based on a fear of people uns…

Have you ever felt resentful at how much you give to your clients in your offers? Or have you ever added more to your offers because you're feeling shaky on their value? If so, this episode is for you. I'll share why less can actually be so much more for our offers, plus how to experiment with finding the right way of delivering that supports your …

There’s one thing that’s central to all of my marketing that I want to expand on in 2025. In this episode I’ll share ALL of my email marketing goals, and how I’m planning to reach them this year. 💭 [5:52] "If you wanna simplify the marketing and selling in your business, you need to boil it down to how are you growing your audience, how are you nur…

Have you been overwhelmed with the noise lately about what is no longer working and what we should be doing instead? In this episode I’ll offer a different perspective, plus share the exact strategies that are working fir me and my clients, and how to support yourself to make them work for you too. 💭 [3:45] "I had a better year in 2024 than I did i…

Let's talk practical selling strategies for 2025. Here is what has been working for me and what I plan to do more of this year (plus a few things I am intentionally going to let go of). 💭 [5:01] "I'm not just gonna do something because everyone else is doing it and get distracted from what actually really works for my business." 💭 [10:25] "There is…

If you are ready to let go of what’s not serving you and embrace a better way of selling in 2025, then stay tuned! Because in this episode I share my selling ins and outs for 2025. 💭 [3:45] "We really don't wanna be afraid to sell every day in 2025. Let us all make more of a difference by making it super clear this year what we have available for p…

It's the final podcast episode of 2024 and I'm going to share with you three planning tips that help me jump back into selling, the soulful way, in the new year. 💭 [03:31] "Set aside the time for yourself as if you were a client, book it into your calendar so that you can relax and not get caught up in all the end of year, new year noise if it's no…

Today’s episode is all about something that’ll help you meet your business goals AND get paid along the way to reaching them. I’m talking about creating and selling your business experiments. Today's guest, Ruth Ridgeway, is a serial business experimenter & rule breaker who focuses on showing people how to create more freedom, fun & passive income …

If you’re in a season of getting all the things done, working on big goals and focusing on practical action steps but are craving more connection to yourself, then this episode is for you. I’ll share how and why it’s so important to stay grounded to boost our sales and more importantly improve our wellbeing as business owners. Quotes From This Epis…

If you know you want to run a special discounted offer or a flash sale, but you need to keep it simple and low energy, this episode is for you. Quotes From This Episode: 10:53: "Just send some emails out to your past clients, give them a special offer to come back and work with you." 12:23: "Let it be easy." 14:14: "If it doesn't feel good, you can…

No matter how long you have been in business, launching can bring up all the feelings. So in today's episode, I'm sharing 3 practical strategies to help you feel less anxious when you launch. Quotes From This Episode: 03:49: "The more I can schedule in advance, the more able I am to detach from the launch." 08:15: "Sometimes when a launch doesn't g…

It is so easy to freak out, beat yourself up or start worrying about your entire business when you have a bad month. If you haven’t made as many sales as you wanted to this month, here’s how I suggest you approach it instead. Quotes From This Episode: 02:12: "I often set goals that I fail to hit" 06:49: "When I set a big and exciting goal, it total…

It is so easy to freak out, beat yourself up or start worrying about your entire business when you have a bad month. If you haven’t made as many sales as you wanted to this month, here’s how I suggest you approach it instead. Quotes From This Episode: 00:55: "It's important to allow ourselves to freak out if that's how we feel, but we need to find …

Are you on the fence about whether to run a Black Friday offer? Maybe it feels too noisy or overwhelming, but you also don’t want to miss out on a good opportunity. Here are a few questions to help you make an empowered decision either way, and to do it all without the stress. Quotes From This Episode: 00:02: "The energy around Black Friday in prev…

So many of us are trying to sell our offers in such a strategically perfect way that we actually end up watering down what makes them stand out to our best-fit customers: and that is the unique personality and experience we bring to the table as individual and imperfect humans, which is what today’s episode is all about. Quotes From This Episode: 0…

If you have ever worried that you’re annoying people by sending too many emails, bottled out of that final launch email, or buried your sales links within reams of content then today’s episode is for you, where I’ll share 6 tips to help you feel comfortable sending more sales emails. Quotes From This Episode: 02:44: "Tip number 1 is for you just to…

Welcome back to the Soulful Sales Show. It has been a while since I have released a new episode, it's actually been two and a half months. And that is exactly what I'm here to talk to you about today. Quotes From This Episode: 4:58: "One big theme of this year for me has been accepting the mess." 10:43: “It's okay to take breaks. It's okay to recal…

Whether it’s productivity advice, or content creation advice, or whatever fill-in-the-blank sales strategy is the “must-do” of the moment, for some of us, the usual advice just doesn’t seem to work, no matter how hard we try. If whatever the “gurus” are telling you to do feels like pushing boulders uphill, today’s episode is for you. Episode Highli…

Ever set yourself big goals only to find that they didn’t feel so great after all? So many of us are setting goals from a place of self-doubt, and today’s episode is all about how to shift to a place of self-kindness and still set goals that stretch us in the right ways. Episode Highlights: 💭 [01:00] "Courageous sales goals are bringing it back to …

Have you ever felt like you needed to just push through or suppress any feelings of disappointment and fear along the way to building a successful business? If so, today’s interview is for you. Episode Highlights: 💭 [11:48] "The universe loves us for who we truly are and who we are being in the moment" 💭 [12:15] "Being ourselves is the most powerfu…

It’s the start of a new month and we’re nearly half way through the year, so let’s talk about checking in with your sales goals, what questions to ask yourself, and how to make the best sales decisions going forward. Link to the new Midyear Momentum offer mentioned in this episode. Quotes From This Episode: 5:05: "Our feelings impact the goals we s…

Have you ever felt like you need to be more “shiny” in your business, or that you need to fit yourself into a box that doesn’t feel like you and you worry how you’ll ever make that work when it comes to selling and delivering your offers in a sustainable way? If so, today’s episode is one big permission slip to do things differently. Episode Highli…

Have you ever gotten so overwhelmed by all the potential ways you could show up and sell your stuff that you end up not doing anything? Or ever find yourself second guessing and wondering if you should be doing things differently? In this episode, I'm gonna share my favorite exercise for clearing through all of that and figuring out your most align…

We ALL have periods of struggle in our life and business, and I’ll be honest with you, the first few months of 2024 were rough for me. There are a few things you can do to make it easier to keep selling during those times, which is what this episode is all about. I'll share the practical tips that have helped me so far this year, but more important…

Have you ever caught yourself thinking that you don’t have the right energy or personality to sell effectively, that you just don’t like selling, or that you need to be somebody you aren’t in order to make it all work? If so then today’s soulful selling story is for you. Ekaterina's links: Website Instagram Freebie: Life & Biz Assessment Ekaterina …