Podcast terbaik Manufacturing Engineering (2026)

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You could be the back door to your largest supplier 10:54

1M ago10:54

10:54

Are you inadvertently the "back door" into your largest client's secure network? In this episode, Simon Batchelar is joined by Paul Everington to discuss the increasing cybersecurity risks facing Small and Medium-sized Enterprises (SMEs). Large companies often have enterprise-grade security, making them difficult to hack directly. As a result, hack…

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Is AI Search Killing Your Website Traffic? (Why leads are dropping) 11:37

1M ago11:37

11:37

Is your website traffic dropping unexpectedly? You aren't alone. In this video, Simon Batchelar (Pallant Studio) and Paul Everington (Everwell Associates) discuss the rapidly changing world of AI search and its real-world effect on the world of sales and lead generation. For over 15 years, the "10 blue links" Google model drove traffic to businesse…

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Why Cybersecurity Does Not Have To Be Expensive or Scary 10:48

2M ago10:48

10:48

Does cybersecurity feel like an impossible, expensive task?. In this video, Simon Batchelar (Pallant Studio) and Paul Everington (Everwell Associates) discuss why many business owners find cyber risk difficult to visualise compared to physical security, often leading them to believe they are too small to be targeted. We break down the technical jar…

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You’re not already working with everyone, here’s why 4:33

3M ago4:33

4:33

Think your business already works with everyone who matters? In this episode, Simon Batchelar challenges one of the biggest myths in manufacturing and engineering marketing, the belief that “everyone already knows who we are”. Simon explains why this mindset can be dangerous, how competitors are quietly winning your prospects, and what to do to sta…

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Trade Shows vs Google Ads – Which Is Better for Lead Generation? 4:46

3M ago4:46

4:46

When you want to generate new business, should you invest in a trade show stand or put your budget into Google Ads? Both can work, but they deliver results in very different ways. In this episode, Simon Batchelar compares their strengths and weaknesses side by side to help you decide which is best for your business. - How trade shows build credibil…

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How to make your business more resilient 9:05

4M ago9:05

9:05

How to make your business more resilient. In this podcast, Simon Batchelar from Pallant and Paul Everington from Everwell Associates discuss how to make your business more resilient. We explore why resilience is so important for manufacturing and engineering companies, especially when businesses are going through change—whether that’s selling, succ…

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Think you’re ISO Certified? You might not be… 5:03

4M ago5:03

5:03

Not all ISO certificates are created equal. An increasing number of certificates aren't what they appear to be. In this video, Simon Batchelar talks to Paul Everington about a common misconception: many companies believe that having ISO certification will help them secure more work or bid for UK government, defence, aerospace, and MOD contracts. Ho…

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When to bring in the experts 9:41

4M ago9:41

9:41

In this video, Simon Batchelar from Pallant Studio is joined by Paul Everington from Everwell Associates to explore a key question faced by growing businesses: When is the right time to bring in outside expertise? Whether you’re scaling up, feeling stretched as a founder, or unsure whether to hire in-house or outsource, this conversation is packed …

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ISO 9001 Changes Explained - What you need to do to get ready 9:55

4M ago9:55

9:55

In this video, Simon Batchelar (Pallant Studio) and Paul Everington (Everwell Associates) explore the upcoming changes to ISO 9001 standards and explain what businesses need to do to prepare. We discuss the impact on quality management systems (QMS), what the revisions mean for manufacturing and engineering companies, and how these updates will aff…

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How to Make Your Business More Attractive to Investors or Buyers 10:02

5M ago10:02

10:02

How can business owners add value to their business when preparing for investment or planning an exit? David Atkinson from Panoramic Growth Equity shares his expertise. David and his team invest £2–8 million in profitable UK SMEs, and in this video, he shares what really matters to investors beyond the financials. If you’re thinking about funding o…

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Do you need to do marketing when you're busy? 5:05

9M ago5:05

5:05

Putting off marketing until you're quiet is a big mistake. Is it sensible to stop marketing when you're busy? In this video, Simon Bachelar explains why this approach can lead to unpredictable slow periods, irregular cash flow, and inconsistent growth. They reveal the hidden risks of pausing marketing efforts and explain how you can do marketing in…

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Do you still need a website in 2025? 5:07

9M ago5:07

5:07

As social media continues to dominate, it's natural to question the importance of making and maintaining a website in 2025. In this video, Simon Batchelar explains why a professional website remains essential, especially for manufacturing and engineering companies. Discover how your website is your most essential marketing asset, offering credibili…

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How to find new clients 5:35

11M ago5:35

5:35

Digital Marketing for Engineering and Manufacturing Companies In this episode, Simon Batchelar explains how engineering and manufacturing companies can use digital marketing to attract new clients without wasting time or budget. Discover why traditional referrals are limited and how to enhance your online presence, create valuable content, and leve…

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How to do marketing when you have an NDA 6:00

11M ago6:00

6:00

Struggling to market your business while respecting NDA obligations? In this episode, Simon shares actionable strategies for effective marketing without breaching confidentiality. Learn how to shift from project-based to value-based marketing, develop anonymized case studies, create compelling content, and enhance your website and brand. Discover a…

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How to differentiate your engineering and manufacturing business 5:38

11M ago5:38

5:38

How do you stand out among a crowd of similar companies? This episode discusses the importance of standing out in the competitive engineering and manufacturing sector by shifting from technical capabilities to what makes you different. Learn actionable steps to differentiate your business effectively, such as focusing on your unique value, leveragi…

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How to do marketing when you have a proprietary process 5:56

11M ago5:56

5:56

Are you trying to find the delicate balance of marketing your proprietary process without compromising your intellectual property? This episode discusses actionable steps to highlight the outcomes and benefits of your proprietary methods without revealing the technical specifics. Learn how to use content marketing, case studies, and a four-step mar…

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What’s the best channel for marketing an engineering or manufacturing company? 6:27

11M ago6:27

6:27

Struggling to identify the most effective digital marketing channels for your engineering or manufacturing business? This episode dives into how to determine the right platforms where your potential clients spend their time. Learn practical steps to identify your client's digital habits, select the best channels, and focus your marketing efforts fo…