Learn How To Create A High Converting Google Ads Search, Display & Video Campaigns In Under 60 Minutes!
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The Paid Search Podcast | A Weekly Podcast About Google Ads and Online Marketing
Chris Schaeffer, Certified Google Ads Specialist
Google Ads expert and Premier Google Partner Chris Schaeffer talk pay per click, Google Ads, online marketing, and how to advertise your business effectively. This podcast helps business owners, digital marketing agency employees, and pay per click freelancers make the most of their Google AdWords budgets. New episodes come out every Monday, and ask your Google Ads questions at www.paidsearchpodcast.com
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The Google Ads Podcast is here to help you achieve your business goals with Google Ads! Brought to you by Solutions 8, the global authority in the Google Ads space and one of the world's leading PPC agencies. Listen in to get the best PPC strategies, tutorials, tips, tricks, hacks, best practices, and REAL case studies. Go to Sol8.com to get help with your Google Ads
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Do you want your burning Google Ads questions answered by a trusted Google Ads Expert? Inside Google Ads hosted by Jyll Saskin Gales, a seasoned Google Ads coach with over a decade of Google Ads experience, including 6 years working at Google. Each weekly episode contains practical advice based on real-world experience with Google Ads accounts. You'll gain a deeper understanding of bidding strategies, keyword match types, conversion tracking, creative best practices, campaign efficiency and ...
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Welcome to "Google Ads Unleashed," the ultimate podcast for anyone who wants to harness the power of Google Ads to boost their online business. Whether you're an agency owner, E-Commerce marketer, or just someone who's interested in digital advertising, this show is for you. In each episode, we'll dive deep into the world of Google Ads, exploring the latest strategies, techniques, and best practices for creating effective ad campaigns that deliver real results. Whether you're a seasoned pro ...
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Host Kyle Sulerud answers your questions about Google Ads and YouTube Ads. Want answers to your questions? Go to GoogleAdsStrategy.com and ask.
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Rothman PPC Podcast is a podcast dedicated to helping business owners understand their search advertising options, the role of artificial intelligence in their marketing efforts, and making the most of their opportunities on search.
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PPC Marketing es un programa de Podcasting de Marketing online donde juntos aprendemos como funciona la publicidad de pago por clic, la analítica digital y como gestionar campañas de Google Ads . Sígueme y cada semana conoce los mejores trucos y consejos para incrementar tus clientes, ventas y conversiones de tus campañas.
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George Chacko - Google AdWords specialists (PPC) Bangalore· Google Adwords Certified | PPC Experts India | Calls or Whatsapp +91-9977083119 (https://georgechacko.com/) Google ads expert, ppc expert, Campaign Management Services, ppc agency, google ads specialist and Professional
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PPC Daily episodes are clips from the Paid Search Podcast. New episodes come out every day Monday through Friday. Learn more at paidsearchpodcast.com.
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eCommerce Tips for Email Marketing
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Discover budget-friendly email marketing strategies from Andrew Benteau, a skilled Client Manager with valuable experience from his own publishing business. Andrew shares the email marketing apps he recommends, the power of email sequencing, offers, and storytelling to reach your audience, and more. Listen to this episode now. Black Panel Press: ht…
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Building A Strong Business: The Power Of Team, Processes, And Proactivity
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The No.1 Google Ads Coaching and Training Program. Watch Masterclass here: https://sfdigital.co/youtubeAs a business owner, the journey isn't just about achieving sales and marketing goals—it's about the team behind you that makes it all possible. Join us as we delve into the importance of having an exceptional team, robust workflows, and proactive…
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Google Ads or Meta Ads? It depends!
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In our latest episode, we tackle the age-old debate: Google Ads or Meta Ads? Join us as we delve into the factors influencing this crucial decision for advertisers. Gain insights to make informed choices and optimise your advertising strategy for maximum impact. Whether you're a small business owner looking to drive more sales or a marketer wanting…
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Google Shopping Tips & Tricks (Episode #410)
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Get Opteo for free for two months - https://opteo.com/psp Chris Schaeffer - https://www.chrisschaeffer.com Joey Bidner - https://joeybidner.com/ Watch This Episode on YouTube: https://youtu.be/17wfLxcRLdE Submit a Question - https://www.paidsearchpodcast.com Twitter - https://twitter.com/PaidSearchPod…
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How do I get a job after the Google Ads certifications?
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Want a career in Google Ads? This episode of Inside Google Ads is your roadmap to a career in PPC. Jyll Saskin Gales answers questions from listeners like YOU, including: "Which Google Ads certifications should I take first?" "How do I land a job after getting certified?" "How should I price my Google Ads services as a freelancer?" Jyll breaks down…
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Embracing Change: The Power of Perspective and Mindset
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The No.1 Google Ads Coaching and Training Program. Watch Masterclass here: https://sfdigital.co/youtubeExplore the transformative impact of shifting perspectives and mindsets in this insightful video. Learn how changing your physical space can lead to fresh insights and innovative solutions, essential for thriving as a business owner. Join us for a…
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Google Ads Optimization Tricks: How to Consolidate ALL Your Shopping Ads Data
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Learn how to gather and organize data from all your shopping ads for easy campaign optimization. Regina Bellows, executive director of our sister agency StarterPPC, emphasizes the importance of knowing how your budget is spread across different ad campaigns. She also demonstrates how you can get this data in a Google Sheet form for better insights,…
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The Simple Truth About Setting And Achieving Goals
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The No.1 Google Ads Coaching and Training Program. Watch Masterclass here: https://sfdigital.co/youtubeDiscover the simple truth about setting and achieving goals. Learn how to move beyond just setting goals and start taking action towards real results in your health and business endeavours. --- Send in a voice message: https://podcasters.spotify.c…
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Increasing Google Ads Conversion Rate by 135% Despite a Limited Budget
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OVEN Google Ads strategies every single day. Subscribe here: / @solutionseight -------------------------------------------------- 👉 Want to become a Google Ads expert? We’ve demystified how Google works, and laid out everything you need to know in Google Ads–from scratch! Learn how to build, launch and manage high-performing Google Ads campaigns in…
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Ultimate Ecommerce Success with Frederik Boysen of ProfitMetrics
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Discover the secrets to profitable advertising in ecommerce with Frederik Boysen, CEO of ProfitMetrics, on this episode of the Google Ads Unleashed podcast. Learn how POAS bidding revolutionises Google Ads campaigns, optimising for real profitability. Join us as we delve into cutting-edge strategies and insights for maximising your advertising ROI.…
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8 Important Questions from Listeners (Episode #409)
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Get Opteo for free for two months - https://opteo.com/psp Google Ads Management & Consulting - https://www.chrisschaeffer.com Watch This Episode on YouTube: https://youtu.be/jitpYbi_JDg Submit a Question - https://www.paidsearchpodcast.com Twitter - https://twitter.com/PaidSearchPodOleh Chris Schaeffer, Certified Google Ads Specialist
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Google Ads Success Strategy: From $30K/Month to Six Figures With Performance Max
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In this episode, Senior Client Manager Mel is joined by Onkar from our Strategy team where they review what led to the success of their dropshipping client who went from barely making $30K a month to now consistently making six figures. Related videos: 👣 Scaling Performance Max Campaigns With John’s Stair-Step Method - Live Q&A: • 👣 Scaling Perform…
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Women Business Owners, Where Are You?
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The No.1 Google Ads Coaching and Training Program. Watch Masterclass here: https://sfdigital.co/youtubeAre you a female business owner feeling hesitant about diving into digital marketing? It's time to break through the myths and misconceptions. Join us at SF Digital as we demystify Google Ads and YouTube marketing, offering a straightforward appro…
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Do You Want Cheaper Clicks In Google Ads?
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The No.1 Google Ads Coaching and Training Program. Watch Masterclass here: https://sfdigital.co/youtubeGet the best bang for your buck with Google Ads! Discover why chasing cheap clicks might not answer your advertising woes. Learn how to optimise your ad strategy for higher conversions and lower acquisition costs. Watch our video to learn how to l…
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What Is Affiliate Marketing For Beginners?
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The No.1 Google Ads Coaching and Training Program. Watch Masterclass here: https://sfdigital.co/youtubeDiscover how to kickstart your journey, pick the right products, and tailor your marketing strategy to resonate with different audiences. Whether you're a stay-at-home parent, a career changer, or looking to supplement your income, affiliate marke…
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The Basics of Competitive Analysis
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Explore the basics of competitive analysis in this easy guide. Learn from Regina Bellows, Executive Director of StarterPPC, on how to understand and succeed in a competitive environment. Watch this video now. Have an ad budget that's less than $5,000/month? If so, check out our sister agency, StarterPPC, where you can get Google Ads management for …
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Special Episode: Rapid-fire Reddit
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In this Special Edition of the Inside Google Ads podcast, Jyll Saskin Gales ditches her usual format to answer 10 burning questions – straight from the wild west of online discussions, Reddit! Get ready for a rapid-fire session covering 10 essential PPC topics, including: Conquering competitor searches (without getting flagged!) Best practices for …
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When Is The Best Time To Market Your Business?
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The No.1 Google Ads Coaching and Training Program. Watch Masterclass here: https://sfdigital.co/youtubeLearn why every moment is an opportunity to showcase your brand authentically and build trust with your audience. Explore the effectiveness of video marketing and how it can revolutionise your approach. Don't miss out on valuable strategies to sta…
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Youtube Will Become The Biggest Social Media Platform For Creator
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Kasim and Ralph discuss how YouTube has the potential to become the primary social platform for creators. They highlight the vast traffic on YouTube compared to the number of creators, emphasizing its untapped potential. They predict that YouTube will be flooded with creators this year, becoming a hub for various content types, including repurposin…
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Why Video Marketing Is Effective And Why Should You Do It?
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The No.1 Google Ads Coaching and Training Program. Watch Masterclass here: https://sfdigital.co/youtubeLearn why video marketing is essential for your business success and how to integrate it into your routine. Discover practical tips on time management, content creation, and building trust through consistent video uploads. Embrace the power of vid…
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Top Tips For Increasing Landing Page Conversions
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The No.1 Google Ads Coaching and Training Program. Watch Masterclass here: https://sfdigital.co/youtubeLearn top tips for optimising your landing page conversions and boosting your Google Ads ROI. From lightning-fast loading times to compelling headlines, this expert advice covers everything you need for effective lead generation. Subscribe for mor…
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Branded Traffic: The Costly Mistake Ecom Businesses Can't Afford
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Dive into the pitfalls of branded traffic in our latest episode. Discover why it's a costly mistake for 9 out of 10 Ecommerce businesses and how to avoid it. Join us for expert insights and strategies to optimise your Google Ads campaigns for success. Whether you're a small business owner looking to drive more sales or a marketer wanting to enhance…
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100% Impression Share (Episode #408)
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Get Opteo for free for two months - https://opteo.com/psp Google Ads Management & Consulting - https://www.chrisschaeffer.com Watch This Episode on YouTube: https://youtu.be/EFdsLxJoTmE Submit a Question - https://www.paidsearchpodcast.com Twitter - https://twitter.com/PaidSearchPodOleh Chris Schaeffer, Certified Google Ads Specialist
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FREE Media Efficiency Ratio (MER) Tracking Sheet
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Senior Client Manager Mel reveals a Media Efficiency Ration (MER) tracking spreadsheet she uses with her clients who do not have Northbeam or another third-party attribution tool. She also shares how to track New Customer MER, and reviews some tools and reports in Shopify that she uses. Listen to this episode now. Download the MER tracking sheet he…
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Is It Too Late To Start a Podcast?
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Are you thinking about starting a podcast this year? Before taking the plunge, watch this insightful episode with Kasim and Ralph. They discuss if starting one is still worth the risk despite the growing number of podcasts, so check out this episode now so you can make an informed decision. Related video: 🎧 How to Turn Your YouTube Channel Into a P…
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Will better Ad Strength get me better results?
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In episode 11 of Inside Google Ads, Jyll Saskin Gales tackles your burning questions about ad quality. Are Ad Strength, Quality Score, and Optimization Score confusing you? Jyll explains the difference between them and how to use them to improve your Google Ads performance. Listen in as Jyll answers questions from: Auto Lease 1135 on YouTube: Ad St…
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Achieving 31% Google Ads Return On Ad Spend (ROAS) Increase In 2.5 Months
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Regina Bellows reveals a successful Google Ads strategy that boosted Return On Ad Spend (ROAS) by 31% and improved Media Efficiency Ratio (MER), all in just two and a half months! Learn how the StarterPPC team allocated budgets between Standard Shopping and Performance Max campaigns and dived deep into the importance of tracking the MER to gauge ca…
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Google Ads Strategy: Hypersegmentation of Standard Shopping Campaigns
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John shares the strategy of how he applies hypersegmentation of Standard Shopping campaigns. He reveals his three-step process for maximizing eCommerce visibility and sales in this different variation of the campaign. He does this by sharing a case study on a luggage company, and he shows how this strategy resulted in significant sales growth withi…
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Elements of A Perfect Product Page
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Unlock the secrets of the perfect product page in our latest episode of the Google Ads Unleashed Podcast. Explore essential elements and strategies to optimise your Google Ads. Join us for expert insights on crafting compelling product pages that drive conversions and boost sales. Whether you're a small business owner looking to drive more sales or…
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What Has Changed in 20 Years? (Episode #407)
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Get Opteo for free for two months - https://opteo.com/psp Google Ads Management & Consulting - https://www.chrisschaeffer.com Watch This Episode on YouTube: https://youtu.be/4_PgChU0BRk Submit a Question - https://www.paidsearchpodcast.com Twitter - https://twitter.com/PaidSearchPodOleh Chris Schaeffer, Certified Google Ads Specialist
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Google Ads Remarketing Best Practices - What Is Google Ads Remarketing & Should I Use It?
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The No.1 Google Ads Coaching and Training Program. Watch Masterclass here: https://sfdigital.co/youtubeDiscover the power of Google Ads Remarketing! Learn how to effectively target and convert potential leads who have previously visited your site. Expert insights on audience segmentation, campaign strategies, and maximising ROI. Should you be using…
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Is Google Ads Only For Big Businesses? - Is Google Ads Worth It For Small Business?
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The No.1 Google Ads Coaching and Training Program. Watch Masterclass here: https://sfdigital.co/youtubeDiscover how small businesses can effectively utilise Google Ads with limited budgets. Learn strategic approaches to compete, avoid high-cost niches, and leverage platforms like YouTube and the Display Network for cost-effective brand building. Ex…
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Digital Marketing In 2024 Will The Paid Media Market Collapse
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Kasim reveals a bold prediction about the future of digital marketing in 2024—anticipating a market collapse in the paid media space! Tune in for a thought-provoking discussion on the future of paid media and the emerging trends that could reshape the industry. This clip is from The Perpetual Traffic Podcast, watch the entire episode here: 7 Astoni…
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Achieving 93% Direct Traffic Boost & 30% Conversion Rate Increase with Google Ads
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Learn how we boosted a client's direct traffic by an impressive 93%, increased its conversion rate by 30%, and raised its average order value (AOV) by 15% in just three months. Regina Bellows, Executive Director of our sister agency StarterPPC, doesn't only reveal their strategies. She also underscores the significance of focusing on the Media Effi…
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Can you make my Google Ads perform better?
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Ever feel like your Google Ads are a mystery? In the 10th episode of Inside Google Ads, Jyll Saskin Gales tackles your burning troubleshooting questions to turn you into a PPC problem solving pro. Listen in as Jyll helps: Matinmashayekhe1746 on YouTube understand why their bid strategy is showing as "Eligible (Limited)" and what to do about it Anot…
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Using The Google Ads Keyword Planner Tool To Prepare For Seasonal Swings
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Discover how to efficiently plan with Google Ads Keyword Planner to maximize your ad budget for seasonal swings. Regina Bellows, Executive Director of our sister agency StarterPPC, guides you in utilizing the tool to assess trends. This approach empowers you to make well-informed choices for budget tweaks to avoid wasting money. Listen to this epis…
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How Long Until Google Ads Start to Work?
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Uncover the timeline for Google Ads success in our latest episode. Explore factors affecting campaign effectiveness and strategies to expedite results. Although a tough question to answer, Jeremy unpacks the many variables that can determine the success of the channel including search volume and much more. Whether you're a small business owner look…
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Listener Q&A: Budgets, Impression Share, & The Future of Google Ads (Episode #406)
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Get Opteo for free for two months - https://opteo.com/psp Google Ads Management & Consulting - https://www.chrisschaeffer.com Watch This Episode on YouTube: https://youtu.be/rFuitxJ4cN8 Submit a Question - https://www.paidsearchpodcast.com Twitter - https://twitter.com/PaidSearchPodOleh Chris Schaeffer, Certified Google Ads Specialist
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Top Tips for Running Successful Lead Generation Ads from the GAds Girls
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The GAds Girls are back! And they're here to share valuable tips for creating successful Google Ads lead generation campaigns. From leveraging tools like Microsoft Clarity to tracking button clicks, understanding user behavior, and optimizing forms, they cover crucial aspects of lead gen success. Mel, Carmen, and Leandra emphasize the importance of…
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Google Ads Black Friday Cyber Monday Strategies & Results
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Join our Specialists Manager, Glen Wilson, Senior Google Ads Strategist, Colby Doyle, and Google Ads Strategist, Usama Khan, as they share their Black Friday Cyber Monday (BFCM) strategies and results for Google Ads. They touch on year-over-year comparisons, budget adjustments, and a script for categorizing products. They also share insights about …
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How do you use custom segments in Google Ads?
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In Episode 9 of Inside Google Ads, host Jyll Saskin Gales explores the world of custom segments and how they can elevate your Google Ads targeting. This episode kicks off with Hazelnut 2194 asking, "How do you actually apply a custom segment to an ad?" Jyll walks you through the creation and application process of custom segments in Google Ads, hig…
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The No.1 Google Ads Coaching and Training Program. Watch Masterclass here: https://sfdigital.co/youtubeUnlock the potential of Google Ads with our candid exploration: Friend or Foe? Discover how this powerhouse of digital marketing can skyrocket your business while navigating the pitfalls. Follow for expert insights and join the conversation today!…
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Google Ads Performance Max Campaigns Best Practices - Unleashing Performance Max In 2024
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The No.1 Google Ads Coaching and Training Program. Watch Masterclass here: https://sfdigital.co/youtubeUnleash the power of Google Ads Performance Max AI in 2024 with these 6 essential rules! Learn how to tame the beast without getting eaten. From feeding it data to whispering search themes, discover the secrets to maximising performance. Don't mis…
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Mastering Email Responses: Pro Tips for Dealing with Upset Clients
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In this episode, Daniella Fisher, one of our awesome Client Managers, guides you through the art of crafting an effective email response to an upset client. Discover key takeaways such as practicing empathy, avoiding excuses, and being proactive in resolving issues. Don't miss out on valuable insights, listen to this episode now for expert tips on …
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Clickmagick: Seeing The Full Picture Of Your Google Ads Success
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The No.1 Google Ads Coaching and Training Program. Watch Masterclass here: https://sfdigital.co/youtubeUnlock the hidden potential of your Google Ads with Clickmagick. Discover missed conversions, optimise landing pages, combat click fraud, and understand your customer journey for smarter decisions. Stop guessing and start maximising your ROI today…
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How We Audit Google Ads Accounts
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Discover our account auditing process in today's episode of the Google Ads Unleashed Podcast. Gain insights into optimising Google Ads campaigns with all the behind the scenes information on things to look out for when auditing an account. Join us for a detailed breakdown of strategies and effective auditing. Watch the full episode now on Youtube: …
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In this episode, John shares his first impression of Google TV Ads and his initial findings. Get insights on campaign settings, coupon code insertion in video ads, and easy video creation. Listen to this episode now. Connect with John on LinkedIn: / johnmorangads Need help with Google Ads? Get your FREE action plan here: https://sol8.com/ap/ 0:00 J…
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Manual Bids are Dead (Episode #405)
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Get Opteo for free for two months - https://opteo.com/psp Google Ads Management & Consulting - https://www.chrisschaeffer.com Joey Bidner - https://joeybidner.com Watch This Episode on YouTube: https://youtu.be/WLd_bSmKn04 Submit a Question - https://www.paidsearchpodcast.com Twitter - https://twitter.com/PaidSearchPod…
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Google Ads Demand Gen Campaigns - Google Ads Demand Gen Best Practices
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The No.1 Google Ads Coaching and Training Program. Watch Masterclass here: https://sfdigital.co/youtubeUnlock the potential of Google Ads Demand Gen with our top-tier best practices! Define crystal-clear goals, dive deep into your audience's psyche, and craft irresistible ad copy that resonates. Embrace automation while keeping a watchful eye on ca…
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Don’t Forget Keyword Management for Google Ads Success
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Discover the power of keeping your Google Ads keywords in check! Regina Bellows, Executive Director of StarterPPC, explains why regular keyword management is crucial for Google Ads success. She shares insights from an eCommerce account and shows how careful keyword management positively impacted the ROAS. Learn about the relevance and effectiveness…
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