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The no-filter content podcast for digital agencies and web design pros who just want to create content that doesn’t suck. Think of each episode of The Content Goodies Podcast as a mini masterclass in content strategy, website copywriting, and content creation. Our writers call out bad advice, drop easy-to-pick-up tips, and poke fun at industry nonsense (AI – we’re looking at YOU). Don’t expect a lecture. We’ve got enough of those in school. DO expect helpful advice, unhelpful jokes, and more ...
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Goodies Podcast

Goodies Podcast

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Commentaries, geek-outs and interviews hailing the delights of THE GOODIES (1970 - 1982) plus other works by birder BILL ODDIE, slapstick genius GRAEME GARDEN and teapot TIM BROOKE-TAYLOR.
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Ever wondered how a brand with all the right ingredients can still fall flat? Today, we’re looking at the wild story of RC Cola – the underdog soda that once went toe-to-toe with Coke and Pepsi but fizzled out of the cola wars before it could properly compete. In this episode, you’ll hear all about: RC Cola’s surprising history and early innovation…
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Do you work from home? How do you find it? If you find it difficult to work from home then listen to Mia's top tips on how best to work from home. She gives excellent advice on what to do to improve your day and stay focused on your work! Listen to Mia's tips and learn how to work from home in a healthy and productive way.…
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Want to learn how to write a meta description? Have a listen to this content bite where Mia talks briefly about how to write a meta description and what the best approach for getting visitors to click are. Learn what the best tone and tactic is for writing meta details and if you ever have any questions - reach out! We're always here to help with a…
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Today's Content Bite, Mia talks about what archetype she is and what archetypes she wishes she was! What archetype do you think you are? Not sure, get in touch with our team at The Content Lab and book in for a brand discovery session with us to discover you company's archetype. Archetypes are perfect for helping businesses and individuals discover…
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If staring at a blank Google Doc makes your brain glitch, this one’s for you. Abby and Ciara break down how to actually start creating online content – without getting lost in perfectionism, keyword stress, or copycat territory. What we yapped about: The biggest mistakes newbies make when they sit down to write The first piece of content we ever wr…
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Booked the client, opened Zoom… and now you’re just nodding while they explain their childhood dog’s nickname? Yeah, we’ve been there. Great copy starts with a great conversation – but what happens when your kickoff call goes off the rails? In this episode, Abby, Ciara, and Riley hand out our best tips for running copywriting calls that actually ge…
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Say “well, hello there” to Veronica – Content Lab’s newest writer, certified beach-walker, and recovering teen magazine addict. In this episode, Abby sits down for a proper chat with our resident newbie to talk about breaking into copywriting, finding your writing flow, and why lunch break dance parties (and the occasional shower) are lowkey produc…
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Ever feel like some marketing is just... manipulative? Fake urgency, guilt trips, fear tactics – yeah, we hate that too. In this episode, Abby and Kelli break down what unethical marketing really looks like, why it’s so common, and how you can grow your business without losing your integrity. What we yapped about: What unethical marketing actually …
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Feeling stuck in a copywriting rut? Abby and Mia have just what you need! In this episode, they sit down to chat about how literary devices can give your copy just the right amount of ‘oomph’. From non-cringeworthy metaphors to dad jokes that actually land, this episode has everything you need to know about spicing up your writing (without going ov…
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“Best cheap hotels London” doesn’t cut it anymore. Whether someone’s asking Siri, Alexa, or ChatGPT, your content needs to sound natural and answer the damn question. Abby and Ciara walk through what actually works now, how to write like a human (but still rank), and how to make friends with both algorithms and real people. What we yapped about: Vo…
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If you’ve ever been caught in revision hell, had a client ghost mid-project, or found yourself rewriting an entire site because the tone was “just off,” this one’s for you. Abby is joined by our resident “spine” (a.k.a. project manager) Riley Barry to walk through how to run a smooth, drama-free website copy process – from kick-off to sign-off. Wha…
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Ever read a company’s mission statement and felt… nothing? Or core values that just fall flat? Us too. That’s why this week, Abby and Ciara are here to help you come up with core values, mission, and vision statements that actually mean something – both to you and the people reading them. What we yapped about: Mission, vision, core values – what th…
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Ever thought about what it takes to create engaging content every day? Meet Laura Hand – a lover of puns and silly jokes with a passion for writing compelling copy. This week, Abby and Laura sit down to chat about how she went from working for a non-profit to jumping headfirst into the world of copywriting. What we yapped about: How she finds creat…
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Want to know what it’s like to create awesome, engaging content every day? Get ready to meet Simone Smith – a certified word nerd with a serious talent for taking tricky topics and breaking them down so anyone can understand. In this episode, Abby chats with Simone about her journey from being a court reporter covering murder trials (yes, really!) …
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Want to get a behind-the-scenes look at the life of an international copywriter? Meet Kelli Cleary—a Texas native with a knack for persuasive copywriting (and an impressive green thumb). In this episode, Abby and Kelli sit down to discuss how Kelli went from working in the non-profit world to crafting beautiful blogs and compelling copy. What we ya…
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How do you take an okay first draft and turn it into a polished, compelling piece of content? That’s the magic of a talented editor and proofreader at work. This week, Abby sits down with Mia Vance, our very own in-house eagle-eyed editor, to talk about what brought her to our lovely little country, and how she got into editing and general word wiz…
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Want to know what it’s really like to work as a project manager at a content agency? Get ready to meet Riley Barry—project manager, professional writer, and the person who keeps this content show on the road. This week, Abby chats with Riley about how they got into the wonderful world of copywriting and project management and what they love about w…
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Should your content charm readers or suck up to Google? Trick question—it should do both. Abby and Ciara tackle one of the most common (and confusing) questions in the content world: how to balance writing for humans and algorithms. What we yapped about: Why people-first content beats keyword stuffing every time. How to write for real humans while …
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Ever wondered what it’s really like to work as a copywriter? Meet Ciara Meagher—Content Lab OG and certified word nerd. In this episode, Abby sits down with Ciara to chat about her journey from scribbling stories as a kid to strategising content for digital agencies and their clients. What we yapped about: How Ciara discovered her love of writing—a…
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Meet your new favourite content podcast! What happens when a group of copywriters get behind a mic? You get The Content Goodies Podcast, sponsored by The Content Lab! Part masterclass, part therapy session, this is the must-listen podcast for anyone struggling with content—from strategy and research to writing and editing and beyond. In our 1st epi…
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Which Goodies season-ending episode is the best one? Jeffers and Steve chat about the recent 'best series closer' poll over at the Goodies Facebook Group -- analyzing each round & speculating on why things went the way they did! You can hear the 'Earthanasia' episode of Sitcom Showdown here: https://sitcomshowdown.libsyn.com/ss089-the-goodies You c…
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An interview with Tengy, the YouTuber who spent 18 months reviewing every Goodies episode and building up a following along the way. What did Tengy discover on her Goodies journey? How volatile was her comments section? Which are her favourite episodes? Tune in to find out :) Watch Tengy on YouTubeOleh Goodies Podcast
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With a new Goodies novella being released, here's an interview with its publisher and writer Barnaby Eaton-Jones. Jeffers tries to pry some behind-the-scenes secrets from Barnaby, while shamelessly aiming to drum up orders for this fresh new Goodies content! Find out if there's more Goodies books on the way (?) who is writing them (?) and how much …
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It's a Goodies All-Star Draft! Tengy joins the regulars to compete in selecting the best Goodies elements to create their dream teams. Fave songs! Fave creatures! Fave locations and gadgets and potions! This ep is also filled with guests including Alison Bean, Henri Phillips, Barnaby Eaton-Jones, Jay Annabel, Sally Wilton and the great Stevie Rigsb…
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Jeffers chats to the Goodies game board master Garry Azzaro who shares his 'meeting the Superchaps' story and the secrets of how he creates those amazing boards! Garry also reveals his other custom boards and interactions with his pop culture heroes, and the story of how it all started... www.internationalridicule.co.uk Find Garry on Instagram…
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Your votes in the 'Goodies Best Series Opener' battle bracket are analysed by Jeffers and Steve, who dish out the delicious insights and exploits! The series openers include: Beefeaters, Scotland, The New Office, Camelot, The Movies, Almighty Cod, Alternative Roots, Politics ... and Robot. Tune in for your poll results on the best bits of Tim Brook…
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50 Goody years! Part two of the Goodies 50th anniversary celebrations includes a fab long natter with Barnaby Eaton-Jones, the actor / writer / producer who brought us 'The Big Ben Theory' in 2019 - the first new Goodies episode in decades! We also have messages from Goodies fans full of lovely thoughts on the 50th anniversary. Thanks team! Link to…
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This three-interview thriller special is PART ONE of our Goodies' 50th Anniversary celebrations, featuring fun chats with Sarah Le Fevre (Mastermind), Adrian Bishop-Laggett (BBC Senior Sound Supervisor) and Julian Gabriel Clarke (cosplayer with Goodies flair!) Listen to Sarah recall her Goodies grilling on Mastermind! (8:30 to 30:45) Listen to Adri…
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A Hamish and Dougal (ISIHAC) stage show was performed at the Chorley Little Theatre in September 2016. Jeffers chats with the man behind the show, Ian Robinson, to find out how he adapted their radio adventures to the stage. Jings! Hamish and Dougal on Wikipedia Chorley Little Theatre Goodies Podcast on Facebook…
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The Goodies Podcast is back for 2015 with an episode covering series 4's THE STONE AGE. Jeffers and Jane chat about the Superchaps' subterranean adventures in the belly of the beast, Stevie Rigsby brings you a tune, and there's an update on co-host Steve Gerlach's move from the Embassy. https://twitter.com/goodiespodcast…
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