Leveling Up is a weekly interview series with entrepreneurs and marketers on the latest in business and marketing. Learn actionable strategies & tactics on how you can make your business grow and mistakes to avoid during your journey. Learn from individuals who have founded billion dollar companies to best-selling authors. Entrepreneur and host Eric Siu also shares insights and learnings along the way.
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Make YouTube Videos That Drive Customers in 2025 🤯
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Are your YouTube videos driving real revenue? Learn why 99% of creators fail and how to create content that converts views into customers. Discover proven strategies for YouTube success in 2025! Watch the full interview here: https://youtu.be/CH8PoT9oeu0 TIME-STAMPED SHOW NOTES: (00:00) Driving Revenue Through YouTube (02:59) The Importance of Targ…
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Ultimate Social Media Marketing Strategy for 2025
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Ready to supercharge your social media strategy? In this video, Eric Siu shares how his team is scaling to 100 million views per month—without spending a dime on extra tools. He breaks down what’s working, what’s not, and how to dominate in 2025. Watch the full interview here: https://youtu.be/VGS-1HnIKM4 TIME-STAMPED SHOW NOTES: (00:00) Introducti…
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My Annual Review & 2025 Plan | FREE Template
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Want to crush 2025? Eric Siu breaks down his powerful annual review & reflection template to help you reflect on wins, set bold goals, and plan your most successful year yet. Stay tuned for game-changing insights you can apply today. Watch the full interview here: https://youtu.be/foJkDkOxW2w TIME-STAMPED SHOW NOTES: (00:00) Annual Review Template …
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How Being Addicted to Video Games Made Me MILLIONS
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From gamer to game-changer — Eric Siu reveals how his days as a video game addict transformed into the ultimate training ground for building a thriving business empire. Discover how the strategies, resilience, and mindset honed through gaming became his secret weapons in marketing and entrepreneurship. Watch the full interview here: https://youtu.b…
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My LinkedIn Post Accidentally Got 838 Leads. Here’s How
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Imagine turning a single LinkedIn post into 838 leads for your business. In this conversation, Eric Siu reveals the strategy behind this success, dives into the future of SaaS, and shares actionable tips for leveraging LinkedIn to drive organic growth while building lasting client relationships. Watch the full interview here: https://youtu.be/CFnjJ…
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95% of People FAIL in Business – Here’s How You Can Succeed
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What does it take to scale a business and thrive? Darren Lee interviews Eric Siu about smart hiring, AI’s impact on marketing, and why authenticity is king. They cover leadership, long-term growth, balancing work and relationships, and the power of storytelling. A must-listen for anyone looking to level up! Watch the full interview here: https://yo…
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The Real Secret to Boosting SEO in 2025
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Eric Siu takes the stage at HubSpot's INBOUND 2024 event as he shares powerful, practical strategies you can start using today—going beyond generative AI. Get insights on agentic workflows, programmatic SEO, and conversion rate optimization, plus some game-changing tools you've probably never heard of. Watch the full interview here: https://youtu.b…
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Why Bitcoin Is The Future of Personal Finance
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Eric Siu had an epic conversation with Anthony ‘Pomp’ Pompliano about Bitcoin — your defense against inflation. Pomp shares his personal insights on building wealth, timeless life lessons he has written for his kids, and the secrets to a sustainable business culture driven by profit, purpose, and a no-BS approach. Watch the full interview here: hht…
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The Brutal Truths About Building a Successful Agency
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Jasmine Star sits down with Eric Siu to talk all about the real side of running a marketing agency. They chat about influencer myths, creative standards, pricing strategies, and what the future of agencies could look like with more tech and performance-based models. Watch the full interview here: https://youtu.be/LRzWisnsdyk TIME-STAMPED SHOW NOTES…
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Marketing Insider Reveals The Truth About Marketing That Businesses Don’t Want You to Know
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In this episode, Eric Siu chats with Seth Godin about what truly makes great marketing—creating meaningful stories and focusing on long-term success. Seth shares why understanding your audience is key and talks about his love for writing and how books can make a real impact. This conversation will inspire you to think bigger and aim higher. Watch t…
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I Sacrificed My 20s to Get Rich, Was It Worth It?
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In this video, Eric Siu shares his journey from gaming to entrepreneurship, reflecting on the sacrifices, loneliness, and ambition that fueled his success. He opens up about the challenges of choosing growth over comfort and the importance of building strong connections along the way. Watch the full interview here: https://youtu.be/-Z21mInSxuw TIME…
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If You're Not Incorporating AI into Your Business, You're F*cked
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This is Eric's presentation around AI in marketing from Limitless Expo 2024 which just wrapped last month. There are accompanying slides, so we recommend you watch it on YouTube at the link here, https://youtu.be/Jowh3Oqm9jg. Eric discusses how you can 10x your business through AI in marketing, specifically diving into marketing strategy, SEO, CRO,…
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This Mistake Almost Destroyed My 8-Figure Business
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Eric Siu reveals the dramatic turnaround story of Single Grain, the marketing agency he saved from the brink of bankruptcy in 2015. From early mistakes like poor hires and lack of focus to leveraging SEO and building a powerhouse team, Eric uncovers the secrets to his success. He shares hard-earned lessons on leadership, hiring, and maintaining top…
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He's $1.2 BILLION In Debt: This Is What No One Teaches You About Money | Robert Kiyosaki
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Join Eric Siu as he interviews the legendary Robert Kiyosaki, author of Rich Dad Poor Dad, on mastering debt, building unstoppable wealth, and why financial education is the key to thriving in any economy. Discover Kiyosaki's bold take on leadership, branding, and how surrounding yourself with the right people can skyrocket your success! Watch the …
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How Ken McElroy runs a $3 Billion Business in Just 90 Minutes a week
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In this interview, Eric Siu and real estate mogul Ken McElroy reveal the strategies behind successful property deals, smart cash flow management, and the art of leveraging debt. Ken shares how politics impact real estate, the power of YouTube for attracting investors, and why building wealth is about more than just money. Get ready for some powerfu…
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Why Marriage Is Rarely Still Worth It | Dr. Taraban
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In this episode, Eric Siu interviews Dr. Orion Taraban as they dive deep into the realities of modern relationships—how to keep attraction alive, the business side of marriage, and why sex work is on the rise. They also explore hot topics like OnlyFans, the girl boss movement, social media's impact on dating, and what it means to be "monogamish." P…
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How He Makes 7 Figures from SEEDS | Kevin Espiritu
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Kevin Espiritu, founder of Epic Gardening, shares how he transformed a humble gardening blog into a booming business. From mastering YouTube and SEO to making savvy acquisitions, Kevin breaks down the pivotal moments that fueled his explosive growth. If you're ready to learn the secrets behind scaling a successful brand, this episode is packed with…
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How to be RICH (by Billionaire J. Paul Getty)
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Eric Siu's take on 'How to Be Rich' by J. Paul Getty challenges conventional wisdom. He paints business as an art, not just a money machine, and argues that true leaders must get their hands dirty—no room for passive CEOs here. He dives into the darker side of success, questioning whether wealth truly enriches life or just complicates it. Watch the…
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How to Actually Win at SEO & Marketing in a Tough Environment [Entrepreneur on Fire Podcast]
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In this special episode, JLD, the founder & host of Entrepreneurs On Fire, interviews Eric about his personal strategies for mastering SEO and marketing. He talks about how programmatic SEO and AI-driven content have transformed his approach, and why he believes that embracing AI and building strong communities are essential for future success. Che…
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15 Years of SEO Knowledge in 30 Minutes
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Eric Siu opens up about his 15 years of SEO experience in a straightforward, no-fluff conversation, filled with actionable tips. He covers everything from savvy strategies to the impact of AI on SEO, why technical SEO remains crucial, and what the future of the industry might look like. Watch the full interview here: https://youtu.be/qouNN3l3RA4 TI…
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How to Get the MOST from Your MONEY and Your LIFE
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In this episode, we're diving into a book that flips the script on everything you thought you knew about money and legacy. Eric Siu breaks down the bold ideas from 'Die with Zero' by Bill Perkins—a book that dares you to rethink your financial goals. Should you really be saving up to leave an inheritance, or is there a better way to live? Stay tune…
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16 Years of Business Wisdom in 49 Minutes
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Ready to level up your business? Join Eric Siu as he shares 16 years of game-changing insights, from the power of focus to essential hiring hacks. Learn how to build a profitable, attractive company with tips that every entrepreneur needs. Don’t miss this out! Watch the full interview here: https://youtu.be/yl07zLk0ul4 TIME-STAMPED SHOW NOTES: (00:…
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How Elon Musk, Steve Jobs, and Jeff Bezos Hire A-Players
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Legendary leaders like Elon Musk, Steve Jobs, and Jeff Bezos have shown that hands-on involvement is key to building exceptional teams. In this session, Eric Siu shares his insights on recruiting A-players — those rare talents who can deliver ten times the value and drive the company's vision forward. Watch the full interview here: https://youtu.be…
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Lessons From Scaling My Podcasts to 100M+ Downloads
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Join Eric Siu as he shares 10+ years of podcasting wisdom – discover how to build a loyal audience, innovate your content, and stand out from the crowd. Learn the secrets to boosting views on social media and the importance of quality and creativity. Get ready for practical tips and strategies that will help you elevate your podcasting game! Watch …
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Do Hashtags Improve Visibility? Eric Siu Reacts Pt. 1
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In this episode, Eric Siu reacts to viral TikToks on entrepreneurship, content creation hacks, and skyrocketing business success. Discover the hidden potential of faceless channels, why brands beat ad revenue, the power of entrepreneur communities, and the harsh realities of running an agency. Watch the full interview here: https://youtu.be/sErzOil…
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