Podcast terbaik Digital Commerce (2024)

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[ Revue de Presse Hebdo | Retail - E-commerce ] 28 juin 2024 34:23

1d ago34:23

34:23

Bonjour et bienvenue dans la revue de presse hebdo et audio du secteur retail / e-commerce en France proposée par Les Digital Doers en partenariat avec le One to One Expérience Client de Biarritz. Nous sommes le 28 juin, au sommaire cette semaine 5 articles : 1) Il n'y a qu'en France où on a cette obsession du pouvoir d'achat (BFMTV) 2) Facteurs d'…

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Revisiting AI is the Bear: Learning to Be a Better Marketer in the Age of AI (Thinks Out Loud) 23:29

3d ago23:29

23:29

The world is changing quickly. Artificial intelligence and Big Tech and changing customer behaviors are advancing rapidly. It can feel like they’re running us down like a hungry bear and that we have to keep running… or face the consequences. There is a way to ensure you can outrun the bear though. And that’s by continuing to learn. The question is…

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Ready to Be Your Own Boss? 10 Simple Steps to Buying an E-commerce Business 12:15

3d ago12:15

12:15

Building your e-commerce brand from the ground up is a rewarding experience. However, the road to explosive growth can feel long and winding. Expanding your product line demands significant capital. Reaching new audiences often requires substantial marketing investments.Time Stamp[00:00:54] Introduction and promotion of 10K Collective Mastermind[00…

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#194 CABAIA - Bastien Valensi - Fondateur 1:20:29

5d ago1:20:29

1:20:29

Voici une success story qui est née d'un pompon de bonnet ! Dans cet épisode, nous avons la chance de partir à la rencontre d’une pépite française, on pourrait même dire d’une fusée, tellement sa croissance est vertigineuse ! Deux chiffres : 8 ans et 100M€ de CA. En effet, j’ai le grand plaisir de recevoir Bastien Valensi, le fondateur de Cabaïa ! …

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[ Revue de Presse Hebdo | Retail - E-commerce ] 21 juin 2024 28:14

9d ago28:14

28:14

Bonjour et bienvenue dans la revue de presse hebdo et audio du secteur retail / e-commerce en France proposée par Les Digital Doers en partenariat avec le One to One Expérience Client de Biarritz. Nous sommes le 21 juin, au sommaire cette semaine 5 articles : 1) Plus de la moitié des Français ne prévoient pas de profiter des soldes d'été (Ecommerce…

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What Marketers Really Need to Know About Putting AI to Work (Thinks Out Loud Episode 426) 21:55

10d ago21:55

21:55

The AI hype cycle is running its course, with more people starting to ask, “What’s the point of artificial intelligence for our marketing and our business anyway?” That’s good. That’s a super healthy development. Why is that a healthy development? Because it means more people are looking past the hype of AI and instead asking “how can we put this t…

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[ Revue de Presse Hebdo | Retail - E-commerce ] 14 juin 2024 19:44

16d ago19:44

19:44

Bonjour et bienvenue dans la revue de presse hebdo et audio du secteur retail / e-commerce en France proposée par Les Digital Doers en partenariat avec le One to One Expérience Client de Biarritz. Nous sommes le 14 juin, au sommaire cette semaine 5 articles : 1) Soldes d'été : quel est le portrait-robot du consommateur français en ligne ? (Ecommerc…

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Dominate Your Amazon Launch: The $30K in 8 Weeks Influencer Strategy 24:03

18d ago24:03

24:03

Imagine launching your brand new product on Amazon and achieving explosive sales within a short timeframe. Sounds like a dream, right? But what if we told you there's a strategy that can help you achieve this – and it doesn't involve a hefty advertising budget?This guide delves into a proven influencer marketing strategy specifically designed to cr…

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The CORE Methodology: How to Build Traffic and Revenue Beyond Google — Part 2 (Thinks Out Loud Episode 425) 25:51

19d ago25:51

25:51

In a recent episode, we looked at how Google is using artificial intelligence to change the search experience and why that’s ultimately a risk to your business. To offset that risk, we started a brief series on how to build traffic and revenue beyond Google. Today, we’re expanding that series by introducing you to our CORE Methodology, a framework …

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Why Influencer Marketing Beats Amazon Ads Every Time 24:52

20d ago24:52

24:52

Influencer marketing is when you Imagine taking your brand new e-commerce store from zero to $30,000 in monthly sales within eight weeks. And achieving this feat without spending a dime on ads or content creation? Sounds like a dream, right? Well, for Tomer Hen, co-founder of Switch Supplements, this dream became a reality – all thanks to the power…

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[ Revue de Presse Hebdo | Retail - E-commerce ] 7 juin 2024 29:29

23d ago29:29

29:29

Bonjour et bienvenue dans la revue de presse hebdo et audio du secteur retail / e-commerce en France proposée par Les Digital Doers en partenariat avec le One to One Expérience Client de Biarritz. Nous sommes le 7 juin, au sommaire cette semaine 4 articles : 1) En interdisant sa publicité, l'État veut ralentir la fast fashion (EcommerceMag) 2) Frau…

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Skip the Startup Hustle: 10 Reasons to Acquire a Profitable E-commerce Business 13:26

24d ago13:26

13:26

Have you poured your heart and soul into building your e-commerce brand, but feel the pressure to scale without breaking the bank? Starting a new venture from scratch can be exhilarating, but it's also a risky and time-consuming process. Fortunately, there's another path to achieve your growth goals – acquiring an existing e-commerce business.This …

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Google is Changing Search. How to Build Traffic and Revenue Beyond Google — Part 1 (Thinks Out Loud Episode 424) 23:50

26d ago23:50

23:50

Google is changing search. The company’s AI Overviews features increasingly puts answers in front of customers, bypassing the need for a click. The problem for you is that those clicks often drive traffic and revenue for your business. Even if you can do cool SEO activities to figure out how to be the answer presented, that’s still no guarantee tha…

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[ Revue de Presse Hebdo | Retail - E-commerce ] 31 mai 2024 24:02

30d ago24:02

24:02

Bonjour et bienvenue dans la revue de presse hebdo et audio du secteur retail / e-commerce en France proposée par Les Digital Doers en partenariat avec le One to One Expérience Client de Biarritz. Nous sommes le 31 mai, au sommaire cette semaine 5 articles : 1) La croissance de l'e-commerce reste tirée par les services au 1er trimestre 2024 (Ecomme…

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SMS vs Email Marketing for Amazon Sellers: Which is Right for You? 24:09

28d ago24:09

24:09

In the cutthroat world of e-commerce, maximizing customer engagement is paramount. Yet, with a plethora of marketing channels available, choosing the right one can be daunting. This guide delves into the powerhouses of email and SMS marketing, specifically for Amazon sellers on a budget, helping you decide which weapon best suits your brand's arsen…

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Google AI Overviews in Search Highlights Its Big AI Problem (Thinks Out Loud Episode 423) 21:21

1M ago21:21

21:21

In the immortal words of Omar Little, “You come at the king, you best not miss.” And we all know that Google is the king, right? But history shows what happens when kings move too slowly or make too many mistakes. Google’s new AI Overview feature in search might be one of the bigger missteps the king has taken. It’s also not their first (I’m lookin…

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Dominate Your Niche: Build an Email List for Amazon Sellers Like a Pro 32:36

1M ago32:36

32:36

E-commerce success on Amazon is fantastic, but it's like renting a storefront. You don't own the customer data, limiting your ability to build brand loyalty and scale beyond the platform. This is where email marketing shines. In this guide, we'll equip you, the savvy Amazon seller, to build a thriving email list and unlock explosive growth for your…

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online marketing gurus 12:19

1M ago12:19

12:19

Online marketing gurus - who should you believe? Hey folks, time for some real talk today. I want to talk about internet marketing gurus. What does that mean? And should you believe what you hear on the internet or from a course or from any internet marketing or business coach? Stay tuned.Hey folks, Michael Veazey from Amazing FBA here.Are online m…

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#193 Spécial STRATEGIE DE PAIEMENT - Lucas Quinio de BUT & Matthieu Vermot de PAYPLUG 1:07:21

1M ago1:07:21

1:07:21

Depuis quelques années, les grands acteurs du retail structurent une véritable stratégie de paiement. Élément clé du parcours client, le paiement se trouve au carrefour d'un nombre importants d'enjeux comme ceux de la conversion, du taux de marges, ou encore de la fraude. Afin d’aborder ce sujet hautement stratégique, j’ai décidé de réunir, dans un…

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[ Revue de Presse Hebdo | Retail - E-commerce ] 24 mai 2024 37:26

1M ago37:26

37:26

Bonjour et bienvenue dans la revue de presse hebdo et audio du secteur retail / e-commerce en France proposée par Les Digital Doers en partenariat avec le One to One Expérience Client de Biarritz. Nous sommes le 24 mai, au sommaire cette semaine 4 articles : 1) Déflation: les prix baissent en grandes surfaces pour la première fois depuis 2021 (BFM …

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Stop Wasting Ad Spend! Improve Your Ecommerce ROI 29:14

1M ago29:14

29:14

Ecommerce brands face a constant challenge: maximizing return on investment (ROI) for their advertising spend. In 2023-2024, while social, search, and display advertising witnessed impressive returns, the current trend reveals a worrying decline. The knee-jerk reaction might be to throw more money at the problem, but that's a recipe for wasted reso…

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AI is the Bear: Learning to Be a Better Marketer in the Age of AI (Thinks Out Loud Episode 422) 23:23

1M ago23:23

23:23

The world is changing quickly. Artificial intelligence and Big Tech and changing customer behaviors are advancing rapidly. It can feel like they’re running us down like a hungry bear and that we have to keep running… or face the consequences. There is a way to ensure you can outrun the bear though. And that’s by continuing to learn. The question is…

1
Media Buying vs Planning: Demystified! 25:00

1M ago25:00

25:00

Jennifer Sutton, CEO of Bright Marketing, a results-oriented agency for growth-stage companies, knows the challenges e-commerce brands face. With 30 years of experience in agency marketing, creative development, and consumer insights, Jennifer has witnessed the evolution of media consumption – but the core principles of marketing haven't changed.[0…

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E-comerce business planning 10:34

1M ago10:34

10:34

IntroLet's talk about rhythm, shall we? In your life. Now my background is a musician, and so I naturally think of rhythm. When I was teaching people and still conducting choirs evenings and weekends, I'm always banging on about rhythm. And what does that mean? Well, it's really about having a shape to time, if you will.And that is something that's…

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Will Amazon Third-party Sellers keep having higher costs? 7:20

1M ago7:20

7:20

Hey folks, I have some bad news that I think Amazon third-party sellers need to know based on Amazon's recent earnings call. Stay tuned. 3 insights for Amazon sellers from Amazon's recent earnings callSo there are three facts in the recent earnings call, which I thought are a little bit scary for Amazon third-party sellers, and we need to join up t…

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[ Revue de Presse Hebdo | Retail - E-commerce ] 17 mai 2024 29:35

1M ago29:35

29:35

Bonjour et bienvenue dans la revue de presse hebdo et audio du secteur retail / e-commerce en France proposée par Les Digital Doers en partenariat avec le One to One Expérience Client de Biarritz. Nous sommes le 17 mai, au sommaire cette semaine 4 articles : 1) Pourquoi l'hécatombe dans le commerce de l'habillement n'est pas près de s'arrêter (BFM …

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The Best AI is Now Free For Everyone: Revisiting Will Your Customers Use AI? (Thinks Out Loud) 28:13

2M ago28:13

28:13

AI might be in the “trough of disillusionment” among some people but it’s far from dead. Not only have Google and OpenAI made amazing advancements to their tools in recent days, they’re making those tools available to most people for free, right now. As such, an increasing number of customers are using AI every single day. What’s even better is tha…

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Unlocking Amazon Sales Tax Nexus: Do I Need to Register? 35:42

2M ago35:42

35:42

Welcome to another episode! Today, we're diving into the complexities of Amazon FBA and US sales tax compliance with Jared Smithson of RJM Tax Exemption. Jared's team specializes in helping American, UK, and other international businesses navigate the ever-changing landscape of US sales tax. With over 5,000 businesses under their belt, they're the …

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Maximize Amazon Brand Registry Benefits: Filing Trademarks in China 33:04

2M ago33:04

33:04

Why Brand Registry Needs Chinese TrademarksE-commerce brands thrive on Amazon's vast marketplace. But for true growth, brand protection is essential. This is where Amazon Brand Registry excels, offering powerful tools to combat counterfeits. However, these benefits are limited by geographical reach. To unlock Brand Registry's full potential and dom…

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Unlocking Trademark Registration Process for Amazon Sellers 41:36

2M ago41:36

41:36

Building a successful brand on Amazon requires strategic planning. Trademark registration is a crucial step, but the process can seem daunting. This guide breaks down everything you need to know into easy-to-understand steps.[00:00] - You really need to know what you're going to sell[00:56] - Introduction of guest Anita Ma and topic of trademarks[0…

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Taking the Long View: Big Tech’s Earnings and the State of Digital Q2 2024 (Thinks Out Loud Episode 421) 21:20

2M ago21:20

21:20

Just as we do every quarter, it’s time to review Big Tech’s earnings. We do this because you’ll always learn something about the state of digital from what Amazon, Google, Facebook, and Microsoft tell Wall Street. And, despite no significant announcements, that’s just as true this quarter as any other. So, what did we learn from Big Tech’s earnings…

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