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Welcome to “How’s Your ePresence?” hosted by Mark Galvin, Founder and President of ePresence. (www.ePresence.me) We talk digital marketing including social media, SEO optimization, Google ranking, analytics, online advertising, key words, email blasts with fresh news and cool guests! The shows run live on Tuesdays and Thursdays at 3PM ET on Facebook (http://fb.me/epresenceme), YouTube (http://youtube.com/epresenceme), LinkedIn (http://linkedin.com/company/epresencemg) and Twitter (http://twi ...
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Model Ops, short for Model Operations, refers to the practices and processes involved in managing and deploying machine learning models in production. It is a relatively new field that focuses on the operational aspects of machine learning, aiming to bridge the gap between data science and IT operations Read More: https://www.giggso.com/model-ops-a…
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Keyaan J. Williams is the Founder and Managing Director of CLASS-LLC, a professional services firm that delivers governance, risk, privacy, and cybersecurity solutions to critical industries and government agencies throughout the world. Prior to CLASS-LLC, he managed large security programs at the U.S. Centers for Disease Control and Prevention (CD…
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Carl is the president and founder of Brio Business Academy and an Adjunct Professor in the MBA Programs at the Terry College of Business of the University of Georgia. Previously Carl was Owner and Co-CEO of Savvi Brands, which included Savvi Formalwear, Anya Bridal Warehouse, and Tuxedo Central. After a successful exit he engineered from his 50-yea…
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Join us today for a talk about Master Minds! Chris Williams, founder of Group Coach Nation, spends most of his time raising his five kids, exploring world communities, and trying his hand at adventures like shark diving, ice climbing, running ultra-marathons, and riding electric skateboards:) In his spare time, he works with entrepreneurial and bus…
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Join us today for a talk about Master Minds! Chris Williams, founder of Group Coach Nation, spends most of his time raising his five kids, exploring world communities, and trying his hand at adventures like shark diving, ice climbing, running ultra-marathons, and riding electric skateboards:) In his spare time, he works with entrepreneurial and bus…
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What would it mean for your business if thousands, tens of thousands, or even hundreds of thousands of consumers in your target demographic were introduced to your company? This is what Joshua Baker does. Mark and Joshua discuss how video content can save your business time and money in this episode of "How's Your ePresence?"…
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Join us as we talk with Lisa Marie Papp (http://linkedin.com/in/lisamariepapp ) of Computer Solutions & Networking to make sure you have protected yourself from a surge of cyber-attacks on the U.S. Lisa recently shared with us that she has seen a dramatic increase of cyber-attack attempts since the start of the Ukrainian war. Would you like to know…
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Joseph Wilkins founded ProCreative Studios in 2000, which produced infomercials, TV spots & marketing videos for clients including Google, Linkedin, McDonalds, Goldman Sachs, Chevrolet & Home Depot. As viewing habits shifted away from TV, Joseph launched FunnySalesVideos.com where he creates attention-grabbing "viral style" sales videos that get mi…
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Joseph Wilkins founded ProCreative Studios in 2000, which produced infomercials, TV spots & marketing videos for clients including Google, Linkedin, McDonalds, Goldman Sachs, Chevrolet & Home Depot. As viewing habits shifted away from TV, Joseph launched FunnySalesVideos.com where he creates attention-grabbing "viral style" sales videos that get mi…
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Marcie joins us to discuss the conceptualization and production of a podcast and how small and medium businesses and work to execute public relations and marketing plans internally. Some key words from this episode include: public relations, press release, marketing, SMBs, podcaster, podcasting Find full show notes at https://e-pr.me/3DNdEzc…
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Janna joins us to discuss what needs to be known and done when a business is looking to expand globally. What are the cultural and technical considerations that must be made? Some key words from this episode include: business development, business expansion, global expansion, global business, business culture Find full show notes at https://e-pr.me…
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J.R. joins us to discuss information every businessperson should know before they try to grow, enduring the challenges that can accompany growth, how to fund businesses in 2022, and more. Some key words from this episode include: business development, KPIs, networking, entrepreneur, solopreneur Find full show notes at https://e-pr.me/3NPhnAC…
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J.R. joins us to discuss information every businessperson should know before they try to grow, enduring the challenges that can accompany growth, how to fund businesses in 2022, and more. Some key words from this episode include: business development, KPIs, networking, entrepreneur, solopreneur Find full show notes at https://e-pr.me/3NPhnAC…
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Jennifer joins us to discuss how businesses can utilize data, where to start when looking to evaluate, and how to overcome the fear that most people experience when looking to begin digital marketing and business analysis! Some key words from this episode include: digital marketing, business development, business analysis, KPIs Find full show notes…
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Jon joins us to discuss domain authority... What is it, how to establish it, what to avoid, and some tools! Some key words from this episode include: SEO, search engine optimization, SEO agency, SEO agencies, key words, key word research Find full show notes at: https://e-pr.me/3siESbnOleh Mark Galvin
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Joey joins us to discuss the value that lies in Facebook. Now that organic reach is lower than ever, how can the platform continue to provide value? Some key words from this episode include: marketing, digital marketing, search engine optimization, SEO, Facebook, Facebook ads, A/B testing Find full show notes at https://e-pr.me/3HUnKzb…
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James joins us to discuss various cybersecurity methods and approaches, lots of acronyms, and what this has to do with your remote work model. Some key words from this episode include: cybersecurity, cyber, cyber attack, remote work, VPN, VDI Find full show notes at https://e-pr.me/3gPglp1Oleh Mark Galvin
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Kevin joins us to discuss entrepreneurship, identity, and building a business that is compatible with your heart and soul. Some key words from this episode include: marketing, entrepreneur, solopreneur, business development For full show notes, visit https://e-pr.me/3fL3gfVOleh Mark Galvin
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Katie Brinkley is a Social Media Strategist and Social Audio Expert with over 18 years of experience. She specializes in finding the right social platforms for entrepreneurs to focus on so they can grow their online presence without the overwhelm. For full show notes, visit https://e-pr.me/3zOBA2QOleh Mark Galvin
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This episode of "How's Your ePresence?" is a bit different! Mark, Michaela, and Morgan sit down to discuss how companies should handle backlash to content posted on their feeds. How can problematic content impact a brand or individual? Should they apologize? What does this look like?Oleh Mark Galvin
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Sheryl J. Moore is president and CEO of Moore Market Intelligence. She is also the founder and creator of several competitive intelligence tools, including Wink, Inc.’s AnnuitySpecs and LifeSpecs tools and Wink’s Sales & Market Report. In this episode, we discuss how and why you should leverage your social media- even if you work in a regulated spa…
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Howie Zales, an award-winning videographer, discusses his journey in videography, sports media, and conducting live virtual events in the time of COVID-19. Howie Zales: https://www.howiezales.com www.linkedin.com/in/howardzales www.facebook.com/howardzales https://www.instagram.com/howiezales/ ePresence: http://www.epresence.me http://www.twitter.c…
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Celeste Giordano is a business growth specialist, master sales strategist, and dynamic speaker with more than 43 years of experience in direct sales and managing high-performing teams. In this SPIRE special, we discuss what it means to build a legacy, prioritizing relationships over sales, and making the most of your network. Celeste Giordano: http…
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Kathryn Smith is an eCommerce professional who aids small businesses and solopreneurs in their next steps. Here, she shares a few key things to consider when starting or scaling your eCommerce brand. Kathryn Smith: https://waltonbirch.com https://www.linkedin.com/in/kathrynrsmith/ https://www.instagram.com/krs_consulting/ ePresence: http://www.epre…
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Gordon Van Wechel is a marketing professional dedicated to bringing big ad agency techniques to smaller organizations. He shares his top marketing tips as well as the single thing you can do to increase the efficacy of all other marketing techniques! Gordon Van Wechel: https://thealchemyconsultinggroup.com https://www.facebook.com/The-Alchemy-Consu…
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Michelle Hougland is an #onlinereseller and marketing expert. Hear her story, how she made the switch to entrepreneurship, and some of her favorite marketing tips. Michelle Hougland: https://www.facebook.com/PaladinGlobalMarket https://www.linkedin.com/in/paladin-global-market/ https://www.instagram.com/paladinglobalmarket https://www.paladinglobal…
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Social media expert, Mark Galvin, of ePresence, LLC. discusses the latest news and controversy surrounding Facebook and the recent Wall Street Journal series “The Facebook Files.” ePresence: http://www.epresence.me http://www.twitter.com/epresenceme http://www.linkedin.com/company/epresenceme http://www.fb.me/epresenceme http://www.instagram.com/ep…
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John F. Dilworth is a poet, motivational speaker, and IT professional. In this SPIRE Special, we discuss his experience with and strategy on social media, how poetry has followed him through many phases of his life, and what motivational speaking means to him. John F. Dilworth: https://johnfdilworth.com/ https://www.instagram.com/johnfdilworth/ htt…
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Establishing strong SEO on a website is a very involved process. Rather than building a website, stepping away, and calling it done forever, you should continually check in, make adjustments, and update content. Working toward solid SEO for the entire life of the site- from conception well into the future- ensures the most bang for your buck. Ryan …
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Cybersecurity is critical for businesses to function smoothly. However, some SMBs do not know where to start or how to maximize their efforts. Hear top cyber tips from cybersecurity expert Alon Manstur. Alon Manstur https://www.cybrella.io https://www.linkedin.com/company/cybrella/ https://twitter.com/Cybrella_Cyber https://www.linkedin.com/in/alon…
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Bronkar Lee can play 40 musical instruments. But what does that have to do with business? He says that the flexibility that comes with learning all of these instruments can be useful in so many scenarios. Bronkar Lee: https://spreadthegoodstuff.com https://www.instagram.com/bronkarlee/ ePresence: http://www.epresence.me http://www.twitter.com/epres…
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Organic business growth is a goal for many people. Sometimes, it can be difficult to decide what direction to go in. Caleb, however, has tons of tips. His straightforward advice (informed by working with some pretty large organizations!!) is a great place to start. Caleb Roche: https://www.linkedin.com/in/caleb-roche/ https://www.crocheconsulting.c…
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This episode of HYeP is presented in partnership with SPIRE Atlanta! Our guest, Jeff Bartholomew, is the speaker at this week's SPIRE meeting and the Founder of Everest Business Coaching. We will discuss leveraging how Jeff helps his clients succeed. Jeff will also be SPIRE's keynote speaker this Thursday at The Regent Cocktail Club Atlanta atop Th…
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Paul Benigeri, Co Founder and CEO of Archive, joined us to discuss utilizing influencers and user generated content. What are nano influencers? Are they better for your brand than major influencers? And how many ways can you utilize UGC? Paul explains the many approaches you can take to make the most of the content at your disposal. Paul Benigeri: …
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Learn how to conceptualize content for, launch, and monetize your YouTube channel! YouTube is one of the best social media platforms to use when trying to get in front of new audiences. Because the platform provides opportunities for both user-led discovery and algorithm-suggested content, the opportunities are endless. Augie Johnston: https://www.…
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