Episode 012 of the Devote Digital Marketing Podcast teaches you how to rank your videos on YouTube. With a solid listen and a little bit of effort, you'll be ranking in no time! The podcast is split into the following sections:1. Keywords (keyword research)2. Publish video (high retention video)3. Ranking factors (once you've published, what is You…

Episode 011 of the Devote Digital Marketing Podcast runs through recent Facebook paid algorithm changes, and how they can really benefit (or hurt!) your business! There is a myth that once upon a time, you could compete with businesses who perform well organically (non-paid) by simply injecting excessive budget into your paid social media advertisi…

Episode 010 of the Devote Digital Marketing Podcast gives advice on how to maintain your Facebook post reach, and how to make sure Facebook's algorithm changes work in your favour! Facebook's ongoing algorithm changes seem to always reduce how many people will see your posts. We're sorry to break it to you, but that's not going to get any better! D…

Episode 009 of the Devote Digital Marketing Podcast runs through three major impacts of the Facebook Algorithm changes in April 2018. These include the demotion Facebook Page content in favour of "meaningful interactions", changes to the delivery engagement baiting posts and changes in reporting metrics. The Devote Digital Marketing Podcast dives a…

Episode 008 of the Devote Digital Marketing Podcast explains an overview of the Facebook Cambridge Analytica scandal (when Mark Zuckerberg stood for trial at his Congress testimony!), and highlights the impacts on Facebook Advertising. In short, the impacts cover implications on third-party data, chatbots and audience estimations. Episode 008 of th…

Episode 7 of our 7 episode mini-series where we take a shallow dive into the basic of digital marketing. As a business owner, after listening to this mini-series, you'll come away with a great understanding of the digital marketing basics, and what you can do s a business owner to implement some of these marketing tactics to make a big difference y…

Episode 6 of our 7 episode mini-series where we take a shallow dive into the basic of digital marketing. As a business owner, after listening to this mini-series, you'll come away with a great understanding of the digital marketing basics, and what you can do s a business owner to implement some of these marketing tactics to make a big difference y…

Episode 5 of our 7 episode mini-series where we take a shallow dive into the basic of digital marketing. As a business owner, after listening to this mini-series, you'll come away with a great understanding of the digital marketing basics, and what you can do s a business owner to implement some of these marketing tactics to make a big difference y…

Episode 4 of our 7 episode mini-series where we take a shallow dive into the basic of digital marketing. As a business owner, after listening to this mini-series, you'll come away with a great understanding of the digital marketing basics, and what you can do s a business owner to implement some of these marketing tactics to make a big difference y…