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Kandungan disediakan oleh Emma McMillan. Semua kandungan podcast termasuk episod, grafik dan perihalan podcast dimuat naik dan disediakan terus oleh Emma McMillan atau rakan kongsi platform podcast mereka. Jika anda percaya seseorang menggunakan karya berhak cipta anda tanpa kebenaran anda, anda boleh mengikuti proses yang digariskan di sini https://ms.player.fm/legal.
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Why it’s really not just about copy

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Manage episode 348823642 series 3344406
Kandungan disediakan oleh Emma McMillan. Semua kandungan podcast termasuk episod, grafik dan perihalan podcast dimuat naik dan disediakan terus oleh Emma McMillan atau rakan kongsi platform podcast mereka. Jika anda percaya seseorang menggunakan karya berhak cipta anda tanpa kebenaran anda, anda boleh mengikuti proses yang digariskan di sini https://ms.player.fm/legal.

Today I’m reflecting on the overarching theme of the podcast this year - that it’s not just about copy. Solid copywriting skills are foundational, but there are four other pillars or principles that underpin effective written communication.

Find out what they are and how you can use them to your advantage.

Enjoy and happy writing!

You might also enjoy:

Episode 42 - Is your mindset getting in the way? (solo)
Episode 4 - How to learn to love a blank page (solo)

Important links:

This podcast is produced by Emma McMillan & Sarah Harney.
I acknowledge the Traditional Owners of the land on which I record this podcast, the Wurundjeri people of the Kulin nations and honour their deep language and storytelling traditions. I pay my respect to Elders past, present and emerging.

  continue reading

89 episod

Artwork
iconKongsi
 
Manage episode 348823642 series 3344406
Kandungan disediakan oleh Emma McMillan. Semua kandungan podcast termasuk episod, grafik dan perihalan podcast dimuat naik dan disediakan terus oleh Emma McMillan atau rakan kongsi platform podcast mereka. Jika anda percaya seseorang menggunakan karya berhak cipta anda tanpa kebenaran anda, anda boleh mengikuti proses yang digariskan di sini https://ms.player.fm/legal.

Today I’m reflecting on the overarching theme of the podcast this year - that it’s not just about copy. Solid copywriting skills are foundational, but there are four other pillars or principles that underpin effective written communication.

Find out what they are and how you can use them to your advantage.

Enjoy and happy writing!

You might also enjoy:

Episode 42 - Is your mindset getting in the way? (solo)
Episode 4 - How to learn to love a blank page (solo)

Important links:

This podcast is produced by Emma McMillan & Sarah Harney.
I acknowledge the Traditional Owners of the land on which I record this podcast, the Wurundjeri people of the Kulin nations and honour their deep language and storytelling traditions. I pay my respect to Elders past, present and emerging.

  continue reading

89 episod

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