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Why August is So Slow
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Kandungan disediakan oleh Frank & Maven. Semua kandungan podcast termasuk episod, grafik dan perihalan podcast dimuat naik dan disediakan terus oleh Frank & Maven atau rakan kongsi platform podcast mereka. Jika anda percaya seseorang menggunakan karya berhak cipta anda tanpa kebenaran anda, anda boleh mengikuti proses yang digariskan di sini https://ms.player.fm/legal.
When the Market Feels Like It’s on Summer Vacation
It’s August. The sun’s hot, the kids are back in school, and your customers… well, they’re acting like they’ve all disappeared to the lake.
Every year, we get the same call from a business owner: “The phones are quiet. Sales feel slow. Is something wrong with my marketing?”
In this episode, we pull back the curtain on why August (and other weirdly slow months) happen—and why a quiet calendar isn’t always a bad thing.
Here’s what we dig into:
- The hard data behind seasonal slowdowns—and why August is the repeat offender
- How vacations, cashflow cycles, and even the weather affect buying behavior
- The “mature marketer” mindset that keeps you from making panic moves
- Smart ways to use slow months to plant seeds, refine your message, and set up your next big push
If your August feels like tumbleweeds rolling through your sales pipeline, this conversation will give you perspective, a plan, and maybe even a reason to enjoy the lull.
Maven Marketing Mastermind → https://www.mavenmethodtraining.com
Our Website: https://frankandmaven.com/
Instagram: https://www.instagram.com/frankandmavenmarketing/
TikTok: https://www.tiktok.com/@frankandmaven
Twitter: https://twitter.com/frankandmaven
LinkedIn: https://www.linkedin.com/company/frank-and-maven/
Host: Brandon Welch
Co-Host: Caleb Agee
Executive Producer: Carter Breaux
Audio/Video Producer: Nate the Camera Guy
Do you have a marketing problem you'd like us to help solve? Send it to [email protected]!
Get a copy of our Best-Selling Book, The Maven Marketer Here: https://a.co/d/1clpm8a
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1. Why August is So Slow (00:00:00)
2. Welcome and Back-to-School Blues (00:00:06)
3. Why August Feels Slow (00:01:52)
4. Data Behind the Seasonal Slump (00:05:56)
5. Compare Year-Over-Year, Not Month-to-Month (00:08:24)
6. Smart Responses to Seasonal Downturns (00:13:57)
7. Maven Marketing Mastermind Opportunity (00:18:58)
8. Closing Thoughts (00:21:00)
183 episod
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