Marketing Can Only Do 3 Things
Manage episode 467086840 series 3484351
We can get distracted by all the activities and actions associated with marketing. Still, when it comes down to it, there are only 3 things that marketing can do to attract customers. On this episode of Maven Monday, Brandon and Caleb will help you shed all of the complexity and assess what result you can really expect from your marketing.
Are you trying to bring people to your category? You’ll need to convince them to buy what you’re selling and then you need to convince them to buy it from you.
Should you convince them to buy from you instead of a competitor? Getting a bigger piece of the market is usually the biggest focus of your marketing.
Or can you make them come back and do repeat business? Your previous customers can help you increase profitability, get higher close rates, and help you grow your customer base. This is one of the most overlooked options in marketing.
You could be sitting on a gold mine!
FREE MARKETING AUDIT: MavenMarketingAudit.com
Our Website: https://frankandmaven.com/
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LinkedIn: https://www.linkedin.com/company/frank-and-maven/
Host: Brandon Welch
Co-Host: Caleb Agee
Executive Producer: Carter Breaux
Audio/Video Producer: Nate the Camera Guy
Do you have a marketing problem you'd like us to help solve? Send it to [email protected]!
Get a copy of our Best-Selling Book, The Maven Marketer Here:
https://a.co/d/1clpm8a
Bab
1. Marketing Can Only Do 3 Things (00:00:00)
2. Marketing Simplified (00:00:07)
3. Customer Loyalty and Brand Differentiation (00:07:10)
4. Marketing Simplified (00:15:22)
150 episod