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Episode 38 – eMetrics and the WAA with Jim Sterne

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Manage episode 49845772 series 51419
Kandungan disediakan oleh Beyond Web Analytics. Semua kandungan podcast termasuk episod, grafik dan perihalan podcast dimuat naik dan disediakan terus oleh Beyond Web Analytics atau rakan kongsi platform podcast mereka. Jika anda percaya seseorang menggunakan karya berhak cipta anda tanpa kebenaran anda, anda boleh mengikuti proses yang digariskan di sini https://ms.player.fm/legal.
In this episode the Beyond Web Analytics team talks with Godfather of Analytics Jim Sterne, about the upcoming eMetrics Conference. The team talks about the history of eMetrics, what this year holds for the conference, and what my lie ahead in future years. The conversation also explores the current state of the Web Analytics Association and what the future may hold for our industry.

So download this podcast to your favorite mobile device or listen to the podcast here! If you have any comments or questions for the podcast, please use the comment section below.

Hosts: Adam Greco, Rudi Shumpert
Guest Host: Jim Sterne

Jim Sterne is an international speaker on electronic marketing and customer interaction. A consultant to Fortune 500 companies and entrepreneurs, Sterne focuses his twenty five years in sales and marketing on measuring the value of the Internet as a medium for creating and strengthening customer relationships. Sterne has written seven books on Internet advertising, marketing and customer service including, “Social Media Metrics: How to Measure and Optimize Your Marketing Investment.” Sterne is the producer of the international eMetrics Marketing Optimization Summits www.emetrics.org and is the co-founder and current Chairman of the Web Analytics Association www.WebAnalyticsAssociation.org Sterne was named one of the 50 most influential people in digital marketing by Revolution, the United Kingdom’s premier interactive marketing magazine and one of the top 25 Hot Speakers by the National Speakers Association.

Related Links:
Jim Sterne http://www.targeting.com/
Web Analytics Association http://webanalyticsassociation.org/
eMetrics Marketing Optimization Summit http://www.emetrics.org/
Social Media Metrics: How to Measure and Optimize Your Marketing Investment http://bit.ly/SocialMetrics

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69 episod

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iconKongsi
 

Siri yang diarkibkan ("Suapan tidak aktif" status)

When? This feed was archived on October 11, 2023 22:24 (6M ago). Last successful fetch was on July 10, 2023 21:01 (9M ago)

Why? Suapan tidak aktif status. Pelayan kami tidak dapat untuk mendapatkan kembali suapan podcast yang sah untuk tempoh yang didapati.

What now? You might be able to find a more up-to-date version using the search function. This series will no longer be checked for updates. If you believe this to be in error, please check if the publisher's feed link below is valid and contact support to request the feed be restored or if you have any other concerns about this.

Manage episode 49845772 series 51419
Kandungan disediakan oleh Beyond Web Analytics. Semua kandungan podcast termasuk episod, grafik dan perihalan podcast dimuat naik dan disediakan terus oleh Beyond Web Analytics atau rakan kongsi platform podcast mereka. Jika anda percaya seseorang menggunakan karya berhak cipta anda tanpa kebenaran anda, anda boleh mengikuti proses yang digariskan di sini https://ms.player.fm/legal.
In this episode the Beyond Web Analytics team talks with Godfather of Analytics Jim Sterne, about the upcoming eMetrics Conference. The team talks about the history of eMetrics, what this year holds for the conference, and what my lie ahead in future years. The conversation also explores the current state of the Web Analytics Association and what the future may hold for our industry.

So download this podcast to your favorite mobile device or listen to the podcast here! If you have any comments or questions for the podcast, please use the comment section below.

Hosts: Adam Greco, Rudi Shumpert
Guest Host: Jim Sterne

Jim Sterne is an international speaker on electronic marketing and customer interaction. A consultant to Fortune 500 companies and entrepreneurs, Sterne focuses his twenty five years in sales and marketing on measuring the value of the Internet as a medium for creating and strengthening customer relationships. Sterne has written seven books on Internet advertising, marketing and customer service including, “Social Media Metrics: How to Measure and Optimize Your Marketing Investment.” Sterne is the producer of the international eMetrics Marketing Optimization Summits www.emetrics.org and is the co-founder and current Chairman of the Web Analytics Association www.WebAnalyticsAssociation.org Sterne was named one of the 50 most influential people in digital marketing by Revolution, the United Kingdom’s premier interactive marketing magazine and one of the top 25 Hot Speakers by the National Speakers Association.

Related Links:
Jim Sterne http://www.targeting.com/
Web Analytics Association http://webanalyticsassociation.org/
eMetrics Marketing Optimization Summit http://www.emetrics.org/
Social Media Metrics: How to Measure and Optimize Your Marketing Investment http://bit.ly/SocialMetrics

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