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Spotify’s TikTok video shorts is changing music discovery

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Manage episode 358562662 series 1913297
Kandungan disediakan oleh avaliveradio. Semua kandungan podcast termasuk episod, grafik dan perihalan podcast dimuat naik dan disediakan terus oleh avaliveradio atau rakan kongsi platform podcast mereka. Jika anda percaya seseorang menggunakan karya berhak cipta anda tanpa kebenaran anda, anda boleh mengikuti proses yang digariskan di sini https://ms.player.fm/legal.
Spotify’s TikTok video shorts is changing music discovery For good and has a mUSIC curator I’m already using it so it goes without saying that if TikTok gets banned this is where we’re going to be. https://jacquelinejax.medium.com Spotify is always looking for ways to capture music culture and get the attention of listeners. With their latest update offering a TikTok like short form video feed in their homepage, they’re making a bold move ahead of a most likely TikTok ban. Artist need to take advantage of this bold new music advertising option by uploading short form video to every track using their Spotify for artist page. Additionally they should be moving their followers from TikTok to their email list and other apps like YouTube. Repurposing all of the video from TikTok is a necessity moving forward so be sure to take a vantage of YouTube shorts, Instagram & Facebook reels and stories. Music is always changing and how we discover music is always an important thing to consider in your music marketing strategy so be sure that you’re staying up-to-date.
  continue reading

1088 episod

Artwork
iconKongsi
 
Manage episode 358562662 series 1913297
Kandungan disediakan oleh avaliveradio. Semua kandungan podcast termasuk episod, grafik dan perihalan podcast dimuat naik dan disediakan terus oleh avaliveradio atau rakan kongsi platform podcast mereka. Jika anda percaya seseorang menggunakan karya berhak cipta anda tanpa kebenaran anda, anda boleh mengikuti proses yang digariskan di sini https://ms.player.fm/legal.
Spotify’s TikTok video shorts is changing music discovery For good and has a mUSIC curator I’m already using it so it goes without saying that if TikTok gets banned this is where we’re going to be. https://jacquelinejax.medium.com Spotify is always looking for ways to capture music culture and get the attention of listeners. With their latest update offering a TikTok like short form video feed in their homepage, they’re making a bold move ahead of a most likely TikTok ban. Artist need to take advantage of this bold new music advertising option by uploading short form video to every track using their Spotify for artist page. Additionally they should be moving their followers from TikTok to their email list and other apps like YouTube. Repurposing all of the video from TikTok is a necessity moving forward so be sure to take a vantage of YouTube shorts, Instagram & Facebook reels and stories. Music is always changing and how we discover music is always an important thing to consider in your music marketing strategy so be sure that you’re staying up-to-date.
  continue reading

1088 episod

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